{"id":4422,"date":"2013-11-19T15:10:22","date_gmt":"2013-11-19T15:10:22","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/other-stories-sinstalle-a-anvers\/"},"modified":"2013-11-19T15:10:22","modified_gmt":"2013-11-19T15:10:22","slug":"other-stories-sinstalle-a-anvers","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/other-stories-sinstalle-a-anvers\/","title":{"rendered":"&amp; Other Stories s\u2019installe \u00e0 Anvers"},"content":{"rendered":"<h2>Au c\u0153ur d\u2019Anvers<\/h2>\n<p>La cha\u00eene de pr\u00eat-\u00e0-porter su\u00e9doise &amp; Other Stories ouvrira son premier magasin dans notre pays \u00e0 Anvers, dans\u00a0 la Korte Gasthuisstraat (entre le Meir et la Kammenstraat), au printemps prochain, mais jusque-l\u00e0\u00a0 les fans belges devront se contenter du webshop Stories.com. En mars dernier &amp; Other Stories ouvrait son tout premier point de vente. Depuis l\u2019enseigne en compte d\u00e9j\u00e0 huit.<\/p>\n<p>Dans une r\u00e9action sur Twitter l\u2019enseigne confirme que \u00ab les Pays-Bas figurent \u00e9galement sur la liste des futures implantations. Esp\u00e9rons que nous y trouverons rapidement un endroit appropri\u00e9 ! \u00bb Outre des v\u00eatements, &amp; Other Stories propose \u00e9galement de la lingerie, des sacs \u00e0 main, des accessoires et des produits de beaut\u00e9 ; le tout \u00e0 des prix l\u00e9g\u00e8rement plus \u00e9lev\u00e9s que ceux de H&amp;M.<\/p>\n<h2>\n<br \/>A l\u2019exemple d\u2019Inditex<\/h2>\n<p>L\u2019expansion de &amp; Other Stories s\u2019inscrit dans la nouvelle strat\u00e9gie de croissance de H&amp;M, qui suit l\u2019exemple de son rival Inditex en misant sur diff\u00e9rentes marques tr\u00e8s cibl\u00e9es. \u00ab H&amp;M se lance dans une nouvelle invasion de l\u2019Europe \u00bb explique Jorg Snoeck de RetailDetail, qui observe que l\u2019enseigne su\u00e9doise d\u00e9veloppe \u00e0 Berlin un groupe de magasins pr\u00e8s de la c\u00e9l\u00e8bre Alexanderplatz.<\/p>\n<p>\u00ab Outre &amp; Other Stories, le groupe chapeaute d\u2019autres enseignes comme COS, Monki et Cheap Monday ; autant de marques fortes qui connaissent une r\u00e9elle ascension. H&amp;M est en train de se r\u00e9inverter et le secteur en ressentira tr\u00e8s certainement les effets \u00bb, conclut-il.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Au c\u0153ur d\u2019Anvers La cha\u00eene de pr\u00eat-\u00e0-porter su\u00e9doise &amp; Other Stories ouvrira son premier magasin dans notre pays \u00e0 Anvers, dans\u00a0 la Korte Gasthuisstraat (entre le Meir et la Kammenstraat), au printemps prochain, mais jusque-l\u00e0\u00a0 les fans belges devront se contenter du webshop Stories.com. En mars dernier &amp; Other Stories ouvrait son tout premier point [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-4422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&amp; Other Stories s\u2019installe \u00e0 Anvers - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/other-stories-sinstalle-a-anvers\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&amp; Other Stories s\u2019installe \u00e0 Anvers - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Au c\u0153ur d\u2019Anvers La cha\u00eene de pr\u00eat-\u00e0-porter su\u00e9doise &amp; Other Stories ouvrira son premier magasin dans notre pays \u00e0 Anvers, dans\u00a0 la Korte Gasthuisstraat (entre le Meir et la Kammenstraat), au printemps prochain, mais jusque-l\u00e0\u00a0 les fans belges devront se contenter du webshop Stories.com. 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