{"id":44319,"date":"2020-10-28T08:18:26","date_gmt":"2020-10-28T08:18:26","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/trimestre-record-pour-carrefour\/"},"modified":"2020-10-28T08:18:26","modified_gmt":"2020-10-28T08:18:26","slug":"trimestre-record-pour-carrefour","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/trimestre-record-pour-carrefour\/","title":{"rendered":"Trimestre record pour Carrefour"},"content":{"rendered":"

Avec une croissance comparable de 8,4% au troisi\u00e8me trimestre, Carrefour a enregistr\u00e9 sa meilleure performance en plus de 20 ans. Les ventes en ligne ont m\u00eame progress\u00e9 de 65%. En Belgique, le retailer gagne \u00e0 nouveau des parts de march\u00e9.
\n\u00a0<\/p>\n

<\/p>\n

Satisfaction en hausse<\/h2>\n

\nLe groupe a enregistr\u00e9 un chiffre d\u2019affaires de 19,6 milliards d\u2019euros au troisi\u00e8me trimestre. Les r\u00e9sultats sont \u00e9galement positifs sur son march\u00e9 fran\u00e7ais. L\u2019acc\u00e9l\u00e9ration de la transformation des hypermarch\u00e9s a engendr\u00e9 une croissance comparable de 2,5%, alors que les supermarch\u00e9s (+4,9%) et les magasins de proximit\u00e9 (+5,3%) se sont \u00e9galement montr\u00e9s performants. Le retailer investit \u00e9norm\u00e9ment dans la satisfaction de ses clients et ces efforts sont payants, a expliqu\u00e9 le directeur g\u00e9n\u00e9ral Alexandre Bompard, qui est particuli\u00e8rement satisfait de la progression du net promoter score.
\n\u00a0
\nEn Belgique, la croissance comparable s\u2019est \u00e9tablie \u00e0 5,4% et le retailer a \u00e0 nouveau gagn\u00e9 des parts de march\u00e9, comme lors des trimestres pr\u00e9c\u00e9dents. Il y a notamment investi dans la perception des prix avec la campagne \u00ab Prix sains \u00bb lanc\u00e9e d\u00e9but septembre<\/a>. Le groupe s\u2019est \u00e9galement montr\u00e9 performant en Espagne (+6,3%). En Italie (-8,0%), les ventes ont toutefois souffert de l\u2019absence de touristes, alors que les grands hypermarch\u00e9s continuent d\u2019\u00eatre impact\u00e9s par la baisse du trafic dans les grands centres commerciaux en Pologne (-1,4%) et que les restrictions de voyage ont pes\u00e9 sur les r\u00e9sultats en Roumanie (+0,0%). L\u2019Am\u00e9rique latine s\u2019est particuli\u00e8rement distingu\u00e9e : au Br\u00e9sil, Carrefour a enregistr\u00e9 une croissance record de quelque 26% sur une base comparable\u2009; en Argentine, la croissance atteint m\u00eame +41,4%. Enfin, le chiffre d\u2019affaires de Carrefour a augment\u00e9 de 0,6% \u00e0 Ta\u00efwan.
\n\u00a0<\/p>\n

E-commerce et marques de distributeur<\/h2>\n

\nCarrefour continue \u00e0 privil\u00e9gier la satisfaction des clients et la comp\u00e9titivit\u00e9 des prix. Le d\u00e9taillant investit \u00e9galement dans l\u2019expansion de sa capacit\u00e9 e-commerce avec des centres de distribution automatis\u00e9s. Les courses en ligne ont progress\u00e9 de plus de 65%. Carrefour veut investir \u00e0 la fois dans les points d\u2019enl\u00e8vement (\u00ab drives \u00bb) et la livraison \u00e0 domicile. Comme on le sait, la Belgique joue un r\u00f4le de pionnier dans les projets en ligne du groupe : un partenariat exclusif avec le sp\u00e9cialiste des logiciels Food-X Technologies doit am\u00e9liorer sensiblement la productivit\u00e9 et la rentabilit\u00e9 des activit\u00e9s e-commerce<\/a>.
\n\u00a0
\nLe d\u00e9veloppement des marques propres et de l\u2019offre bio est un autre fer-de-lance de la strat\u00e9gie Carrefour. Mais Alexandre Bompard a \u00e9galement insist\u00e9 sur la discipline financi\u00e8re et le contr\u00f4le des co\u00fbts. Le groupe reste enfin ouvert \u00e0 des acquisitions cibl\u00e9es qui pourraient renforcer sa position sur le march\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"

Avec une croissance comparable de 8,4% au troisi\u00e8me trimestre, Carrefour a enregistr\u00e9 sa meilleure performance en plus de 20 ans. Les ventes en ligne ont m\u00eame progress\u00e9 de 65%. En Belgique, le retailer gagne \u00e0 nouveau des parts de march\u00e9. \u00a0 Satisfaction en hausse Le groupe a enregistr\u00e9 un chiffre d\u2019affaires de 19,6 milliards d\u2019euros […]<\/p>\n","protected":false},"author":1,"featured_media":44316,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-44319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"\nTrimestre record pour Carrefour - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Avec une croissance comparable de 8,4% au troisi\u00e8me trimestre, Carrefour a enregistr\u00e9 sa meilleure performance en plus de 20 ans.\" \/>\n<meta name=\"robots\" content=\"index, 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