{"id":44990,"date":"2020-11-24T17:24:41","date_gmt":"2020-11-24T17:24:41","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/lancement-dune-nouvelle-initiative-de-crowdshipping-en-belgique-2\/"},"modified":"2020-11-24T17:24:41","modified_gmt":"2020-11-24T17:24:41","slug":"lancement-dune-nouvelle-initiative-de-crowdshipping-en-belgique-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/lancement-dune-nouvelle-initiative-de-crowdshipping-en-belgique-2\/","title":{"rendered":"Lancement d\u2019une nouvelle initiative de crowdshipping en Belgique"},"content":{"rendered":"<p><span style=\"background-color:white\">Livraisons des colis collaboratives\u00a0: <strong>Colruyt\u00a0<\/strong>et\u00a0<strong>JBC\u00a0<\/strong>s\u2019y sont d\u00e9j\u00e0 mis cette ann\u00e9e, tandis qu\u2019un autre acteur rejoint le march\u00e9. <strong>Shopopop\u00a0<\/strong>arrivera en Belgique en d\u00e9cembre, en commen\u00e7ant par Mons.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><!--break--><\/p>\n<h2><span style=\"background-color:white\">Livraisons locales \u00e0 domicile<\/span><\/h2>\n<p><span style=\"background-color:white\">La plateforme fran\u00e7aise de crowdshipping Shopopop franchit ses fronti\u00e8res\u00a0: le 9 d\u00e9cembre, la plateforme logistique collaborative sera lanc\u00e9e en Belgique, notamment \u00e0 Mons. C\u2019est la premi\u00e8re fois que la start-up, qui vient de franchir le cap des 700\u2009000 livraisons en France, sort de son march\u00e9 national.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">La livraison \u00e0 domicile \u00e9tant plus que jamais d\u2019actualit\u00e9, l\u2019entreprise se lance dans une expansion internationale. Le manager belge, Kris de Coster, sp\u00e9cialis\u00e9 dans le lancement de nouveaux concepts sur de nouveaux march\u00e9s, consid\u00e8re la Belgique comme un march\u00e9 crucial, car il y a encore une belle marge de croissance aupr\u00e8s des commer\u00e7ants locaux souhaitant livrer \u00e0 domicile.<\/span><\/p>\n<p><span style=\"background-color:white\">Shopopop conclut notamment des partenariats avec des entreprises qui veulent assurer des livraisons \u00e0 domicile pour leurs clients et recherche ensuite des \u00ab\u2009acheteurs\u2009\u00bb \u00e0 proximit\u00e9 imm\u00e9diate, explique l\u2019entreprise. Dans ce cas, les acheteurs sont des livreurs particuliers, qui peuvent se connecter via une application et gagner un minimum de 5\u00a0euros par colis livr\u00e9.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<h2><span style=\"background-color:white\">Plainte des services de livraison professionnels<\/span><\/h2>\n<p><span style=\"background-color:white\">L\u2019entreprise se dit durable et \u00e9cologique, car elle ne travaille qu\u2019avec des livreurs locaux. \u00ab\u2009Comme nous nous appuyons sur l\u2019\u00e9conomie locale collaborative, Shopopop a le potentiel de devenir un acteur essentiel sur tout march\u00e9 o\u00f9 la question du dernier kilom\u00e8tre se pose actuellement\u2009\u00bb, d\u00e9clare Kris de Coster. Colruyt teste \u00e9galement\u00a0<a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/colruyt-teste-la-%C2%AB%E2%80%89livraison-par-un-voisin%E2%80%89%C2%BB-pour-collect-go\" target=\"_blank\" rel=\"noopener\">un syst\u00e8me de \u00ab\u2009livraison par un voisin\u2009\u00bb<\/a>\u00a0pour Collect &amp; Go, par exemple, au travers duquel les clients peuvent r\u00e9cup\u00e9rer les courses de leurs voisins et les d\u00e9poser chez eux.<\/span><\/p>\n<p><span style=\"background-color:white\">N\u00e9anmoins, le concept de \u00ab\u2009crowdshipping\u2009\u00bb, c\u2019est-\u00e0-dire la livraison par des particuliers, est \u00e9galement controvers\u00e9\u00a0: au printemps, l\u2019association professionnelle Transport en Logistiek Vlaanderen avait d\u00e9pos\u00e9 plainte contre une plateforme collaborative similaire,\u00a0<strong>Hytchers<\/strong>, qui fait livrer des colis par des navetteurs. JBC a \u00e9galement conclu un partenariat avec la plateforme, afin que des particuliers\u00a0<a href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/le-juge-donne-raison-%C3%A0-jbc-et-hytchers\" target=\"_blank\" rel=\"noopener\">puissent r\u00e9cup\u00e9rer et ramener les retours en ligne<\/a>, mais cette initiative n\u2019a pas \u00e9t\u00e9 bien accueillie. Cependant, le juge a donn\u00e9 enti\u00e8rement raison \u00e0 Hytchers.<\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Livraisons des colis collaboratives\u00a0: Colruyt\u00a0et\u00a0JBC\u00a0s\u2019y sont d\u00e9j\u00e0 mis cette ann\u00e9e, tandis qu\u2019un autre acteur rejoint le march\u00e9. Shopopop\u00a0arrivera en Belgique en d\u00e9cembre, en commen\u00e7ant par Mons. \u00a0 Livraisons locales \u00e0 domicile La plateforme fran\u00e7aise de crowdshipping Shopopop franchit ses fronti\u00e8res\u00a0: le 9 d\u00e9cembre, la plateforme logistique collaborative sera lanc\u00e9e en Belgique, notamment \u00e0 Mons. C\u2019est [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":44987,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-44990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lancement d\u2019une nouvelle initiative de crowdshipping en Belgique - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Livraisons des colis collaboratives\u00a0: Shopopop\u00a0arrivera en Belgique en d\u00e9cembre, en commen\u00e7ant par Mons.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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