{"id":46448,"date":"2021-02-08T13:24:08","date_gmt":"2021-02-08T13:24:08","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/carlsberg-se-dit-optimiste-pour-cet-ete-2\/"},"modified":"2021-02-08T13:24:08","modified_gmt":"2021-02-08T13:24:08","slug":"carlsberg-se-dit-optimiste-pour-cet-ete-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/carlsberg-se-dit-optimiste-pour-cet-ete-2\/","title":{"rendered":"Carlsberg se dit optimiste pour cet \u00e9t\u00e9"},"content":{"rendered":"<p><span style=\"background-color:white\">Malgr\u00e9 la crise du coronavirus,\u00a0<strong>Carlsberg<\/strong>\u00a0pr\u00e9voit une croissance d&rsquo;au moins 3% en 2021. \u00c0 condition toutefois que les bars puissent rouvrir au printemps.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2><span style=\"background-color:white\">Optimisme<\/span><\/h2>\n<p><span style=\"background-color:white\">Dans ses pr\u00e9visions pour 2021, le brasseur danois \u00e9tablit m\u00eame une comparaison avec les \u00ab\u00a0Roaring Twenties\u00a0\u00bb un si\u00e8cle plus t\u00f4t. \u00ab\u00a0Si la vaccination \u00e9volue bien, nous sommes optimistes. Les gens veulent sortir. La fin de la grippe espagnole et de la Premi\u00e8re Guerre mondiale a marqu\u00e9 l&rsquo;essor des clubs de jazz et des danses de salon dans les ann\u00e9es 1920. Nous comptons sur ce m\u00eame \u00e9lan positif dans notre secteur,\u00a0<a href=\"https:\/\/www.tijd.be\/ondernemen\/horeca\/carlsberg-maakt-zich-op-voor-roaring-twenties\/10282806\" target=\"_blank\" rel=\"noopener\">une fois que le Covid sera derri\u00e8re nous<\/a> \u00bb, d\u00e9clare le PDG, Cees &lsquo;t Hart, dans De Tijd.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Carlsberg compte sur un \u00e9t\u00e9 normal cette ann\u00e9e et pr\u00e9voit donc une forte augmentation de la demande de bi\u00e8re. \u00c0 une condition essentielle cependant, selon l\u2019entreprise : l\u2019horeca doit rouvrir \u00e0 partir du mois d&rsquo;avril. Cela devrait se traduire \u00e0 terme par une augmentation de 3 \u00e0 10% du b\u00e9n\u00e9fice d&rsquo;exploitation.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">L\u2019ann\u00e9e derni\u00e8re, le chiffre d\u2019affaires de Carlsberg a chut\u00e9 de plus de 11%, descendant \u00e0 58,5 milliards de couronnes danoises (7,9 milliards d\u2019euros). En raison de la crise du coronavirus, les ventes \u00e0 l&rsquo;horeca ont recul\u00e9 de 20%. Cette perte n\u2019a \u00e9t\u00e9 que partiellement compens\u00e9e par l\u2019augmentation des ventes dans les supermarch\u00e9s. Le b\u00e9n\u00e9fice net a diminu\u00e9 de 8,2% par rapport \u00e0 l&rsquo;ann\u00e9e pr\u00e9c\u00e9dente et est rest\u00e9 limit\u00e9 \u00e0 6 milliards de couronnes (807 millions d&rsquo;euros).<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Malgr\u00e9 la crise du coronavirus,\u00a0Carlsberg\u00a0pr\u00e9voit une croissance d&rsquo;au moins 3% en 2021. \u00c0 condition toutefois que les bars puissent rouvrir au printemps. \u00a0 Optimisme Dans ses pr\u00e9visions pour 2021, le brasseur danois \u00e9tablit m\u00eame une comparaison avec les \u00ab\u00a0Roaring Twenties\u00a0\u00bb un si\u00e8cle plus t\u00f4t. \u00ab\u00a0Si la vaccination \u00e9volue bien, nous sommes optimistes. Les gens veulent [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":46445,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-46448","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Carlsberg se dit optimiste pour cet \u00e9t\u00e9 - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Malgr\u00e9 la crise du coronavirus, Carlsberg pr\u00e9voit une croissance d&#039;au moins 3% en 2021. \u00c0 condition toutefois que les bars puissent rouvrir au printemps.\" \/>\n<meta name=\"robots\" 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