{"id":48362,"date":"2021-04-29T15:05:44","date_gmt":"2021-04-29T15:05:44","guid":{"rendered":"https:\/\/www.retaildetail.be\/maison-deco\/ikea-lance-un-nouveau-concept-de-decoration-a-paris\/"},"modified":"2021-04-29T15:05:44","modified_gmt":"2021-04-29T15:05:44","slug":"ikea-lance-un-nouveau-concept-de-decoration-a-paris","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-un-nouveau-concept-de-decoration-a-paris\/","title":{"rendered":"Ikea lance un nouveau concept de d\u00e9coration \u00e0 Paris"},"content":{"rendered":"<p><span style=\"background-color:white\">Le g\u00e9ant su\u00e9dois de l\u2019ameublement inaugurera son premier <strong>Ikea D\u00e9coration<\/strong>, un nouveau concept ax\u00e9 sur les accessoires d\u2019int\u00e9rieur, le 23 juin.\u00a0Et c\u2019est Paris qui en aura la primeur.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2><span style=\"background-color:white\">Compl\u00e9mentarit\u00e9<\/span><\/h2>\n<p><span style=\"background-color:white\">Le nouveau magasin qui ouvrira ses portes dans la capitale fran\u00e7aise <a href=\"https:\/\/www.businessimmo.com\/contents\/127533\/paris-1er-ikea-decoration-ouvrira-ses-portes-rue-de-rivoli-le-23-juin-prochain\" target=\"_blank\" rel=\"noopener\">\u00a0prendra ses quartiers dans la c\u00e9l\u00e8bre rue de Rivoli<\/a>, rapporte Business Immo. Avec ce concept de 2 900 m\u00b2 sur trois \u00e9tages, Ikea souhaite offrir aux Parisiens une gamme compl\u00e9mentaire de produits de d\u00e9coration. La boutique proposera 1 900 r\u00e9f\u00e9rences d\u2019accessoires et d\u2019articles de d\u00e9coration esth\u00e9tiques et abordables, disponibles sur place.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Le magasin sera organis\u00e9 en plusieurs univers autour d\u2019une all\u00e9e centrale o\u00f9 il sera possible de circuler dans les deux sens. Gr\u00e2ce \u00e0 des kiosques num\u00e9riques, les clients peuvent commander et se faire livrer tout l\u2019assortiment. La fonctionnalit\u00e9 permettant de scanner les articles dans l\u2019application Ikea sera disponible d\u00e8s l\u2019ouverture afin de r\u00e9duire le temps de passage en caisse.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<h2><span style=\"background-color:white\">Vert<\/span><\/h2>\n<p><span style=\"background-color:white\">\u00ab\u00a0Ce magasin r\u00e9pond \u00e0 l\u2019ambition d\u2019Ikea d\u2019encourager ses clients \u00e0 adopter un mode de vie plus durable \u00e0 la maison\u00a0\u00bb, a d\u00e9clar\u00e9 le d\u00e9taillant dans un communiqu\u00e9. Un \u00ab\u00a0fil vert\u00a0\u00bb a \u00e9t\u00e9 d\u00e9ploy\u00e9 dans tout le magasin pour attirer l\u2019attention des clients sur les bonnes pratiques environnementales et les mat\u00e9riaux renouvelables ou recycl\u00e9s utilis\u00e9s dans la gamme.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le g\u00e9ant su\u00e9dois de l\u2019ameublement inaugurera son premier Ikea D\u00e9coration, un nouveau concept ax\u00e9 sur les accessoires d\u2019int\u00e9rieur, le 23 juin.\u00a0Et c\u2019est Paris qui en aura la primeur. \u00a0 Compl\u00e9mentarit\u00e9 Le nouveau magasin qui ouvrira ses portes dans la capitale fran\u00e7aise \u00a0prendra ses quartiers dans la c\u00e9l\u00e8bre rue de Rivoli, rapporte Business Immo. Avec ce [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":48359,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-48362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ikea lance un nouveau concept de d\u00e9coration \u00e0 Paris - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Le 23 juin, le g\u00e9ant su\u00e9dois de l\u2019ameublement ouvrira sa premi\u00e8re succursale d\u2019Ikea D\u00e9coration. 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