{"id":48504,"date":"2021-05-05T16:34:03","date_gmt":"2021-05-05T16:34:03","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/tesco-evite-la-contestation-avec-des-mesures-anti-obesite\/"},"modified":"2021-05-05T16:34:03","modified_gmt":"2021-05-05T16:34:03","slug":"tesco-evite-la-contestation-avec-des-mesures-anti-obesite","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/tesco-evite-la-contestation-avec-des-mesures-anti-obesite\/","title":{"rendered":"Tesco \u00e9vite la contestation avec des mesures anti-ob\u00e9sit\u00e9"},"content":{"rendered":"<p><span style=\"background-color:white\"><strong>Tesco\u00a0<\/strong>met les consommateurs au r\u00e9gime : le groupe de supermarch\u00e9s britannique \u00e9vite de justesse une contestation lors de son assembl\u00e9e g\u00e9n\u00e9rale annuelle en prenant des mesures plus strictes pour lutter contre l&rsquo;ob\u00e9sit\u00e9.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2><span style=\"background-color:white\">Menace de r\u00e9solution<\/span><\/h2>\n<p><span style=\"background-color:white\">Des actionnaires militants ont contraint Tesco \u00e0 prendre des mesures pour lutter contre l&rsquo;ob\u00e9sit\u00e9. En effet, le groupe d&rsquo;actionnaires ShareAction envisageait de d\u00e9poser une r\u00e9solution lors de l&rsquo;assembl\u00e9e annuelle du mois prochain, estimant que le groupe de supermarch\u00e9s est \u00e0 la tra\u00eene en mati\u00e8re de lutte contre l&rsquo;ob\u00e9sit\u00e9 par rapport \u00e0 d\u2019autres d\u00e9taillants.\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">La r\u00e9solution \u00e9tait port\u00e9e par la coalition d&rsquo;investisseurs institutionnels, qui r\u00e9unit m\u00eame l&rsquo;une des organisations caritatives de Tesco, Guy&rsquo;s &amp; St Thomas&rsquo; Charity, et plus de 100 actionnaires particuliers. Selon Louisa Hodge, responsable engagement chez ShareAction, les investisseurs reconnaissent l&rsquo;importance de la sant\u00e9.\u00a0\u00ab\u00a0En introduisant une r\u00e9solution, notre coalition d&rsquo;investisseurs a\u00a0<a href=\"https:\/\/www.thegrocer.co.uk\/supermarkets\/campaigners-abandon-agm-revolt-after-tesco-makes-new-obesity-pledges\/655726.article\" target=\"_blank\" rel=\"noopener\">envoy\u00e9 un message fort<\/a>\u00a0\u00e0 Tesco et aux autres supermarch\u00e9s quant \u00e0 l\u2019importance de r\u00e9orienter les ventes vers des options plus saines\u00a0\u00bb, a d\u00e9clar\u00e9 Hodge \u00e0 The Guardian.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<h2><span style=\"background-color:white\">Trois fois plus de produits v\u00e9g\u00e9taux<\/span><\/h2>\n<p><span style=\"background-color:white\">La menace a port\u00e9 ses fruits, puisque Tesco intensifie ses engagements. En mars, le groupe s&rsquo;\u00e9tait engag\u00e9 \u00e0 revoir la composition de nombreux produits et, \u00e0 long terme, \u00e0 porter la part des produits sains \u00e0 65 % du total des ventes. Le groupe prend maintenant des engagements \u00e0 l\u2019international : il se fixe les m\u00eames objectifs en Europe centrale. Le groupe \u00e9labore un plan visant \u00e0 rendre les produits de marque de distributeur plus sains en R\u00e9publique tch\u00e8que, en Slovaquie et en Hongrie, et \u00e0 multiplier par trois ses ventes de substituts de viande sur tous ses march\u00e9s d&rsquo;ici \u00e0 2025.<\/span><\/p>\n<p><span style=\"background-color:white\">M\u00eame son grossiste\u00a0<strong>Booker\u00a0<\/strong>est concern\u00e9. Le grossiste lance ainsi un portail en ligne o\u00f9 les traiteurs d&rsquo;entreprise peuvent trouver des recettes, des informations sur les allerg\u00e8nes et les valeurs nutritionnelles. Chaque fois qu&rsquo;un produit sera retravaill\u00e9, Booker s\u2019engage \u00e9galement \u00e0 le rendre plus sain et \u00e0 proposer une alternative plus saine dans toutes les grandes cat\u00e9gories.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<h2><span style=\"background-color:white\">Un pr\u00e9c\u00e9dent dangereux ?<\/span><\/h2>\n<p><span style=\"background-color:white\">\u00ab\u00a0Nous partageons le m\u00eame objectif que ShareAction, aider nos clients \u00e0 manger plus sainement, et nous nous r\u00e9jouissons d\u2019\u00e9tendre nos engagements publics \u00e0 Booker et \u00e0 nos activit\u00e9s en Europe centrale\u00a0\u00bb, a d\u00e9clar\u00e9 Sarah Bradbury, directrice qualit\u00e9 du groupe chez Tesco. Le d\u00e9taillant ajoute qu&rsquo;il continuera \u00e0 travailler avec ShareAction. Satisfaits, les militants ont retir\u00e9 leur r\u00e9solution.<\/span><\/p>\n<p><span style=\"background-color:white\">Cette d\u00e9cision pourrait bien cr\u00e9er un pr\u00e9c\u00e9dent majeur : les actionnaires militants sont de plus en plus nombreux aux assembl\u00e9es g\u00e9n\u00e9rales, d\u00e9fendant d\u2019autres objectifs sociaux tels que la sant\u00e9 et la durabilit\u00e9. ShareAction leur montre ce qu&rsquo;il est possible d&rsquo;obtenir.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tesco\u00a0met les consommateurs au r\u00e9gime : le groupe de supermarch\u00e9s britannique \u00e9vite de justesse une contestation lors de son assembl\u00e9e g\u00e9n\u00e9rale annuelle en prenant des mesures plus strictes pour lutter contre l&rsquo;ob\u00e9sit\u00e9. \u00a0 Menace de r\u00e9solution Des actionnaires militants ont contraint Tesco \u00e0 prendre des mesures pour lutter contre l&rsquo;ob\u00e9sit\u00e9. En effet, le groupe d&rsquo;actionnaires [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":48501,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-48504","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tesco \u00e9vite la contestation avec des mesures anti-ob\u00e9sit\u00e9 - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Tesco \u00e9vite de justesse une contestation lors de son assembl\u00e9e g\u00e9n\u00e9rale annuelle en prenant des mesures plus strictes pour lutter contre 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