{"id":51604,"date":"2021-10-11T11:33:43","date_gmt":"2021-10-11T11:33:43","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/scotch-soda-va-ouvrir-22-magasins-dici-a-la-fin-de-lannee\/"},"modified":"2021-10-11T11:33:43","modified_gmt":"2021-10-11T11:33:43","slug":"scotch-soda-va-ouvrir-22-magasins-dici-a-la-fin-de-lannee","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/scotch-soda-va-ouvrir-22-magasins-dici-a-la-fin-de-lannee\/","title":{"rendered":"Scotch &amp; Soda va ouvrir 22 magasins d&#039;ici \u00e0 la fin de l&#039;ann\u00e9e"},"content":{"rendered":"<p>Comme annonc\u00e9 pr\u00e9c\u00e9demment, la marque de mode <strong>Scotch &amp; Soda<\/strong>, bas\u00e9e \u00e0 Amsterdam, \u00e9tend fortement son r\u00e9seau de magasins. Avant la fin de l&rsquo;ann\u00e9e, elle ouvrira quinze boutiques physiques et sept shop-in-shops dans le monde entier.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Boutique en ligne chinoise<\/h2>\n<p>Scotch &amp; Soda ouvrira notamment de nouvelles boutiques \u00e0 Paris, Dortmund, Madrid, Philadelphie, Charlotte, G\u00f6teborg, Riyad, Mumbai et Perth. En outre, selon Yahoo!, la marque de mode ouvrira officiellement sa premi\u00e8re <a href=\"https:\/\/finance.yahoo.com\/news\/scotch-soda-open-22-retail-050007937.html\" target=\"_blank\" rel=\"noopener\">boutique num\u00e9rique<\/a> sur <strong>Tmall<\/strong> en Chine, apr\u00e8s un pr\u00e9-lancement en ao\u00fbt. La marque hollandaise est pr\u00e9sente dans le pays asiatique depuis cet \u00e9t\u00e9. Pour soutenir ce lancement, l&rsquo;entreprise de mode a cr\u00e9\u00e9 des comptes sur les r\u00e9seaux sociaux Weibo, Little Red Book, WeChat et Douyin.<\/p>\n<p>\u00a0<\/p>\n<p>Depuis janvier, Scotch &amp; Soda a d\u00e9j\u00e0 ouvert 34 boutiques physiques et 27 shop-in-shops. Avec ces nouvelles succursales, le portefeuille total de magasins et de franchises de la marque comptabilisera 249 boutiques et 280 shop-in-shops dans le monde entier d&rsquo;ici \u00e0 la fin de l&rsquo;ann\u00e9e.<\/p>\n<p>\u00a0<\/p>\n<h2>Nouveau logo<\/h2>\n<p>Toutes les fa\u00e7ades arboreront le nouveau logo de la marque, <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/scotch-soda-acc%C3%A9l%C3%A8re-le-rythme-d%E2%80%99ouverture-de-nouveaux-magasins\" target=\"_blank\" rel=\"noopener\">d\u00e9voil\u00e9 en mars<\/a>.\u00a0L&rsquo;int\u00e9rieur des magasins est habill\u00e9 de couleurs chaudes et d\u2019accessoires de design \u00e9pur\u00e9s, avec \u00e9galement des \u00e9l\u00e9ments durables tels que des lumi\u00e8res LED, des parquet \u00e0 chevrons en bois certifi\u00e9 FSC et des cintres en mat\u00e9riaux recycl\u00e9s.<\/p>\n<p>\u00a0<\/p>\n<p>Pour soutenir son expansion, la marque ouvrira un nouveau centre de distribution de 27 500 m\u00b2 \u00e0 Hoofddorp, pr\u00e8s d&rsquo;Amsterdam, au d\u00e9but de l&rsquo;ann\u00e9e prochaine.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Comme annonc\u00e9 pr\u00e9c\u00e9demment, la marque de mode Scotch &amp; Soda, bas\u00e9e \u00e0 Amsterdam, \u00e9tend fortement son r\u00e9seau de magasins. Avant la fin de l&rsquo;ann\u00e9e, elle ouvrira quinze boutiques physiques et sept shop-in-shops dans le monde entier. \u00a0 Boutique en ligne chinoise Scotch &amp; Soda ouvrira notamment de nouvelles boutiques \u00e0 Paris, Dortmund, Madrid, Philadelphie, Charlotte, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":51601,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-51604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scotch &amp; Soda va ouvrir 22 magasins d&#039;ici \u00e0 la fin de l&#039;ann\u00e9e - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Comme annonc\u00e9 pr\u00e9c\u00e9demment, la marque de mode bas\u00e9e \u00e0 Amsterdam \u00e9tend fortement son r\u00e9seau de magasins. 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