{"id":52113,"date":"2021-11-05T09:00:30","date_gmt":"2021-11-05T09:00:30","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/casino-acquiert-une-participation-dans-gorillas-et-conclut-un-accord-strategique\/"},"modified":"2021-11-05T09:00:30","modified_gmt":"2021-11-05T09:00:30","slug":"casino-acquiert-une-participation-dans-gorillas-et-conclut-un-accord-strategique","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/casino-acquiert-une-participation-dans-gorillas-et-conclut-un-accord-strategique\/","title":{"rendered":"Casino acquiert une participation dans Gorillas et conclut un accord strat\u00e9gique"},"content":{"rendered":"

Le groupe fran\u00e7ais de supermarch\u00e9s Casino ne se contente pas de prendre une participation minoritaire dans Gorillas, l’entreprise de livraison ultra-rapide, mais les deux soci\u00e9t\u00e9s \u00e9tendent aussi consid\u00e9rablement leur coop\u00e9ration existante.<\/p>\n

<\/p>\n

\u00a0<\/p>\n

Marques maison<\/h2>\n

Outre une participation dans Gorillas<\/strong> France, Casino<\/strong> prend \u00e9galement une participation dans la soci\u00e9t\u00e9 holding qui chapeaute la soci\u00e9t\u00e9 de livraison ultra-rapide. La cha\u00eene de supermarch\u00e9s deviendra un actionnaire minoritaire dans les deux cas, mais aucun autre d\u00e9tail n’est disponible sur l\u2019ampleur de l’investissement.<\/p>\n

\u00a0<\/p>\n

Casino \u00e9tait d\u00e9j\u00e0 charg\u00e9 d’approvisionner les \u00ab\u00a0dark stores\u00a0\u00bb de Gorillas apr\u00e8s l\u2019arriv\u00e9e du livreur ultra-rapide en France en avril. Cette coop\u00e9ration est en train de s’\u00e9tendre : bient\u00f4t, plusieurs centaines produits de marque distributeur<\/a> de Monoprix<\/strong> seront ajout\u00e9s \u00e0 la gamme Gorillas, comme le rapporte LSA. Environ 70% de l’offre totale de livraison ultra-rapide proviendra du groupe Casino. Le reste est constitu\u00e9 de produits locaux que Gorillas ach\u00e8te directement aux d\u00e9taillants et aux artisans.<\/p>\n

\u00a0<\/p>\n

De leur c\u00f4t\u00e9, Monoprix et Franprix<\/strong> proposeront la livraison \u00e0 domicile en 10 minutes dans les villes o\u00f9 Gorillas est pr\u00e9sent. La soci\u00e9t\u00e9 de livraison ultra-rapide met donc sa technologie \u00e0 la disposition de ces deux d\u00e9taillants et sera responsable de la livraison rapide des commandes. Gorillas est actuellement d\u00e9j\u00e0 actif \u00e0 Paris, en Ile-de-France, \u00e0 Bordeaux, \u00e0 Lyon et \u00e0 Montpellier, mais l’intention est d’\u00e9tendre rapidement la zone de livraison \u00e0 d’autres villes fran\u00e7aises.<\/p>\n

\u00a0<\/p>\n

Encore plus d’alliances<\/h2>\n

En mati\u00e8re de commerce \u00e9lectronique alimentaire, il s’agit du troisi\u00e8me partenariat pour Casino. Le groupe utilise d\u00e9j\u00e0 la technologie Ocado <\/strong>pour la livraison de 30.000 r\u00e9f\u00e9rences. Il est \u00e9galement pr\u00e9sent sur Amazon Prime<\/strong> avec 7.000 r\u00e9f\u00e9rences.<\/p>\n

\u00a0<\/p>\n

\u00c0 la fin du mois dernier, Gorillas a conclu un partenariat avec Tesco <\/strong>au Royaume-Uni. Les deux partenaires y partagent des entrep\u00f4ts<\/a> dans les points de vente du d\u00e9taillant britannique, \u00e0 partir desquels les livraisons rapides sont effectu\u00e9es.<\/p>\n

\u00a0<\/p>\n

Vous voulez en savoir plus sur le \u00ab\u00a0quick commerce\u00a0\u00bb\u00a0? Sadik Cevik, General Manager Benelux chez Gorillas, interviendra lors de la RetailDetail Night du 25 novembre. Cliquez ici pour les informations et les billets.<\/a>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Le groupe fran\u00e7ais de supermarch\u00e9s Casino ne se contente pas de prendre une participation minoritaire dans Gorillas, l’entreprise de livraison ultra-rapide, mais les deux soci\u00e9t\u00e9s \u00e9tendent aussi consid\u00e9rablement leur coop\u00e9ration existante. \u00a0 Marques maison Outre une participation dans Gorillas France, Casino prend \u00e9galement une participation dans la soci\u00e9t\u00e9 holding qui chapeaute la soci\u00e9t\u00e9 de livraison […]<\/p>\n","protected":false},"author":1,"featured_media":52110,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-52113","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"\nCasino acquiert une participation dans Gorillas et conclut un accord strat\u00e9gique - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Casino ne se contente pas de prendre une participation minoritaire dans Gorillas, l'entreprise de livraison ultra-rapide, mais les deux soci\u00e9t\u00e9s \u00e9tendent aussi leur coop\u00e9ration existante.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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