{"id":52328,"date":"2021-11-16T16:06:34","date_gmt":"2021-11-16T16:06:34","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/diageo-veut-gagner-des-parts-de-marche\/"},"modified":"2021-11-16T16:06:34","modified_gmt":"2021-11-16T16:06:34","slug":"diageo-veut-gagner-des-parts-de-marche","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/diageo-veut-gagner-des-parts-de-marche\/","title":{"rendered":"Diageo veut gagner des parts de march\u00e9"},"content":{"rendered":"

Selon Diageo<\/strong>, propri\u00e9taire de marques de spiritueux comme Johnnie Walker<\/strong>, Smirnoff<\/strong> et Baileys<\/strong>, la croissance des ventes de boissons va se poursuivre dans les ann\u00e9es \u00e0 venir. Le groupe compte m\u00eame accro\u00eetre sa part de march\u00e9 de 50% \u00e0 moyen terme.<\/p>\n

<\/p>\n

\u00a0<\/p>\n

Plan d\u00e9cennal<\/h2>\n

Le groupe de boissons britannique table sur une croissance des ventes d\u2019au moins 16% pour le premier semestre de l\u2019exercice 2022, qui se termine en juin. L\u2019entreprise souhaite \u00e9galement porter sa part de march\u00e9 sur l\u2019ensemble du march\u00e9 des spiritueux \u00e0 6% d\u2019ici 2030. L\u2019an dernier, elle atteignait\u00a04%<\/a>, rapporte Nu.nl.<\/p>\n

\u00a0<\/p>\n

De nombreux pays ont lev\u00e9 les restrictions sanitaires ces derniers mois. Les \u00e9tablissements horeca ont rouvert, ce qui a provoqu\u00e9 une augmentation des ventes. Diageo tient cependant compte de possibles nouvelles restrictions, car le nombre d\u2019infections augmente de fa\u00e7on spectaculaire dans de nombreux pays. Aux Pays-Bas, il a d\u00e9j\u00e0 \u00e9t\u00e9 d\u00e9cid\u00e9 que les \u00e9tablissements horeca fermeraient \u00e0 20 heures durant les semaines \u00e0 venir.<\/p>\n

\u00a0<\/p>\n

Le groupe de boissons table sur une croissance de 5 \u00e0 7% par an jusqu\u2019en 2025. L\u2019acc\u00e9l\u00e9ration de l\u2019inflation pourrait cependant peser sur les r\u00e9sultats op\u00e9rationnels.<\/p>\n","protected":false},"excerpt":{"rendered":"

Selon Diageo, propri\u00e9taire de marques de spiritueux comme Johnnie Walker, Smirnoff et Baileys, la croissance des ventes de boissons va se poursuivre dans les ann\u00e9es \u00e0 venir. Le groupe compte m\u00eame accro\u00eetre sa part de march\u00e9 de 50% \u00e0 moyen terme. \u00a0 Plan d\u00e9cennal Le groupe de boissons britannique table sur une croissance des ventes […]<\/p>\n","protected":false},"author":1,"featured_media":52325,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-52328","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"\nDiageo veut gagner des parts de march\u00e9 - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Selon Diageo, propri\u00e9taire de marques de spiritueux comme Johnnie Walker et Baileys, la croissance des ventes de boissons va se poursuivre dans les ann\u00e9es \u00e0 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