{"id":52584,"date":"2021-11-26T15:56:57","date_gmt":"2021-11-26T15:56:57","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/hm-teste-un-nouveau-concept-de-boutique-a-amsterdam\/"},"modified":"2021-11-26T15:56:57","modified_gmt":"2021-11-26T15:56:57","slug":"hm-teste-un-nouveau-concept-de-boutique-a-amsterdam","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/hm-teste-un-nouveau-concept-de-boutique-a-amsterdam\/","title":{"rendered":"H&amp;M teste un nouveau concept de boutique \u00e0 Amsterdam"},"content":{"rendered":"<p>Apr\u00e8s d\u2019importants travaux de r\u00e9novation, <strong>H&amp;M<\/strong> vient de rouvrir son flagship store de la Kalverstraat \u00e0 Amsterdam. Le nouveau concept pose plusieurs accents durables et locaux.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Location et r\u00e9paration<\/h2>\n<p>Dans sa boutique h\u00e9berg\u00e9e dans l\u2019ancienne (et monumentale) Bonneterie, H&amp;M propose notamment un service de location. Les clients pourront louer des articles des collections pr\u00e9c\u00e9dentes et actuelles. Il existe \u00e9galement un d\u00e9partement \u00ab\u00a0repair &amp; remake\u00a0\u00bb o\u00f9 les vieux v\u00eatements pourront \u00eatre r\u00e9par\u00e9s ou retouch\u00e9, voire utilis\u00e9s comme base d\u2019un nouvel article.<\/p>\n<p>\u00a0<\/p>\n<p>Des <em>smart recycle bins<\/em> avec \u00e9crans num\u00e9riques qui informent le client ont \u00e9t\u00e9 dispos\u00e9s pour la collecte de vieux v\u00eatements. H&amp;M ajoutera \u00e9galement un score de durabilit\u00e9 \u00e0 ses articles. Au sous-sol, la marque a install\u00e9 des casiers du service de livraison <strong>Budbee<\/strong> pour les enl\u00e8vements et les retours de commandes en ligne.<\/p>\n<p>\u00a0<\/p>\n<p>H&amp;M fait \u00e9galement bon usage de nombreux \u00e9l\u00e9ments locaux. Par exemple, il sera possible de faire <a href=\"https:\/\/fashionunited.nl\/nieuws\/retail\/binnenkijken-h-m-introduceert-nieuw-winkelconcept-in-amsterdams-bonneterie-pand\/2021112651797\" target=\"_blank\" rel=\"noopener\">personnaliser des v\u00eatements avec des impressions<\/a> d\u2019artistes, de talents et de mus\u00e9es d\u2019Amsterdam, rapporte FashionUnited. L\u2019assortiment inclut \u00e9galement plusieurs marques externes locales, dont <strong>Shop Atelj\u00e9 <\/strong>et <strong>Atelier des Femmes<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s d\u2019importants travaux de r\u00e9novation, H&amp;M vient de rouvrir son flagship store de la Kalverstraat \u00e0 Amsterdam. Le nouveau concept pose plusieurs accents durables et locaux. \u00a0 Location et r\u00e9paration Dans sa boutique h\u00e9berg\u00e9e dans l\u2019ancienne (et monumentale) Bonneterie, H&amp;M propose notamment un service de location. Les clients pourront louer des articles des collections pr\u00e9c\u00e9dentes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":52581,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-52584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>H&amp;M teste un nouveau concept de boutique \u00e0 Amsterdam - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Apr\u00e8s d\u2019importants travaux de r\u00e9novation, H&amp;M vient de rouvrir son flagship store de la Kalverstraat \u00e0 Amsterdam. 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