{"id":5278,"date":"2014-03-19T08:42:00","date_gmt":"2014-03-19T08:42:00","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/un-code-promotionnel-fuite-provoque-une-ruee-chez-ralph-lauren\/"},"modified":"2014-03-19T08:42:00","modified_gmt":"2014-03-19T08:42:00","slug":"un-code-promotionnel-fuite-provoque-une-ruee-chez-ralph-lauren","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/un-code-promotionnel-fuite-provoque-une-ruee-chez-ralph-lauren\/","title":{"rendered":"Un code promotionnel \u2018fuit\u00e9\u2019 provoque une ru\u00e9e chez Ralph Lauren"},"content":{"rendered":"<h2>Pas un coup de publicitaire<\/h2>\n<p>Dimanche dernier un d\u00e9nomm\u00e9 Dallas Penn a d\u00e9couvert sur internet <strong>un code promotionnel de pas moins de 65%<\/strong> <strong>qu\u2019il\u00a0 s\u2019est empress\u00e9 de partager avec ses suiveurs sur Twitter et Instagram<\/strong>. Ceci n\u2019a pas manqu\u00e9 de provoquer <strong>une v\u00e9ritable ru\u00e9e sur le webshop de Ralph Lauren<\/strong>, d\u2019autant plus que le code est \u00e9galement apparu sur des sites de r\u00e9duction tr\u00e8s populaires tels que Slickdeals.net.<\/p>\n<p><strong>Certains ont cru \u00e0 un coup publicitaire<\/strong>, ce que d\u00e9ment l\u2019entreprise : \u00ab Hier soir un code de r\u00e9duction r\u00e9serv\u00e9 aux membres du personnel a \u00e9t\u00e9 partag\u00e9 sur internet sans l\u2019accord de l\u2019entreprise. Depuis le code a \u00e9t\u00e9 d\u00e9sactiv\u00e9 :\u00a0 \u00ab Apparemment une employ\u00e9e aurait transmis le code \u00e0 un ami, qui \u00e0 son tour l\u2019aurait envoy\u00e9 \u00e0 un autre ami et ainsi de suite. \u00bb<\/p>\n<p>Selon les m\u00e9dias am\u00e9ricains, Ralph Lauren aurait <a target=\"_blank\" href=\"http:\/\/www.buzzfeed.com\/sapna\/ralph-lauren-will-honor-most-customer-orders-after-65-off-em\" rel=\"noopener\">honor\u00e9 la plupart des commandes<\/a>, avec donc la r\u00e9duction de 65%.\u00a0 <strong>A condition toutefois que le montant ne soit pas excessif<\/strong> : le webshop aurait annul\u00e9 les commandes d\u2019un lustre de 5.700 dollars et de sacs \u00e0 main d\u00e9passant les 1.000 dollars.<\/p>\n<p>Mais ceci n\u2019a pu g\u00e2cher le plaisir des fans, qui depuis <a target=\"_blank\" href=\"http:\/\/www.complex.com\/style\/2014\/03\/twitter-reacts-ralph-lauren-65-code\" rel=\"noopener\">ont post\u00e9 des centaines de photos de leurs achats via les r\u00e9seaux sociaux<\/a>.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pas un coup de publicitaire Dimanche dernier un d\u00e9nomm\u00e9 Dallas Penn a d\u00e9couvert sur internet un code promotionnel de pas moins de 65% qu\u2019il\u00a0 s\u2019est empress\u00e9 de partager avec ses suiveurs sur Twitter et Instagram. Ceci n\u2019a pas manqu\u00e9 de provoquer une v\u00e9ritable ru\u00e9e sur le webshop de Ralph Lauren, d\u2019autant plus que le code [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-5278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Un code promotionnel \u2018fuit\u00e9\u2019 provoque une ru\u00e9e chez Ralph Lauren - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/un-code-promotionnel-fuite-provoque-une-ruee-chez-ralph-lauren\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un code promotionnel \u2018fuit\u00e9\u2019 provoque une ru\u00e9e chez Ralph Lauren - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Pas un coup de publicitaire Dimanche dernier un d\u00e9nomm\u00e9 Dallas Penn a d\u00e9couvert sur internet un code promotionnel de pas moins de 65% qu\u2019il\u00a0 s\u2019est empress\u00e9 de partager avec ses suiveurs sur Twitter et Instagram. 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