{"id":53351,"date":"2022-01-10T13:14:42","date_gmt":"2022-01-10T13:14:42","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/un-premier-centre-commercial-virtuel-en-belgique-cet-automne\/"},"modified":"2022-01-10T13:14:42","modified_gmt":"2022-01-10T13:14:42","slug":"un-premier-centre-commercial-virtuel-en-belgique-cet-automne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/un-premier-centre-commercial-virtuel-en-belgique-cet-automne\/","title":{"rendered":"Un premier centre commercial virtuel en Belgique cet automne\u2009?"},"content":{"rendered":"<p>La start-up <strong>Daire<\/strong> veut ouvrir un centre commercial virtuel en Belgique cet automne. Ce serait une premi\u00e8re pour le pays.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>\u00ab\u00a0\u00c9tape logique\u00a0\u00bb<\/h2>\n<p>Le nom du nouveau centre commercial virtuel est d\u00e9j\u00e0 connu\u00a0: DaireLand. Selon FashionUnited, la plateforme ouvrirait ses portes <a href=\"https:\/\/fashionunited.be\/nieuws\/retail\/belgie-krijgt-dit-najaar-een-virtueel-shopping-center\/2022011034177\" target=\"_blank\" rel=\"noopener\">d\u00e9but septembre<\/a>. Les marques et les retailers peuvent d\u00e9j\u00e0 r\u00e9server leur place.<\/p>\n<p>\u00a0<\/p>\n<p>\u00ab\u00a0Si le nombre de boutiques virtuelles augmente et si nous voulons transmettre une \u201cexp\u00e9rience d\u2019achat\u201d aussi r\u00e9aliste que possible, mettre en place une plateforme qui rassemble un assortiment tr\u00e8s large est une \u00e9tape logique pour renforcer et promouvoir le secteur du retail\u00a0\u00bb, explique Toby Nguyen, fondateur et directeur de Daire.<\/p>\n<p>\u00a0<\/p>\n<p>Ces derniers mois, plusieurs (grandes) marques, dont <strong>Nike<\/strong> et <strong>Zara<\/strong>, ont d\u00e9j\u00e0 fait leurs premiers pas dans le m\u00e9tavers.\u00a0 <strong>H&amp;M<\/strong> <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/hm-consid%C3%A8re-ourvrir-un-magasin-dans-le-m%C3%A9tavers\" target=\"_blank\" rel=\"noopener\">envisage<\/a> \u00e9galement d\u2019ouvrir une boutique dans le monde virtuel.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La start-up Daire veut ouvrir un centre commercial virtuel en Belgique cet automne. Ce serait une premi\u00e8re pour le pays. \u00a0 \u00ab\u00a0\u00c9tape logique\u00a0\u00bb Le nom du nouveau centre commercial virtuel est d\u00e9j\u00e0 connu\u00a0: DaireLand. Selon FashionUnited, la plateforme ouvrirait ses portes d\u00e9but septembre. Les marques et les retailers peuvent d\u00e9j\u00e0 r\u00e9server leur place. \u00a0 \u00ab\u00a0Si [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":53348,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-53351","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Un premier centre commercial virtuel en Belgique cet automne\u2009? - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"La start-up Daire veut ouvrir un centre commercial virtuel en Belgique cet automne. 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