{"id":53361,"date":"2022-01-10T15:48:25","date_gmt":"2022-01-10T15:48:25","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/ochama-ouvre-ses-premiers-magasins-robotises-aux-pays-bas\/"},"modified":"2022-01-10T15:48:25","modified_gmt":"2022-01-10T15:48:25","slug":"ochama-ouvre-ses-premiers-magasins-robotises-aux-pays-bas","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/ochama-ouvre-ses-premiers-magasins-robotises-aux-pays-bas\/","title":{"rendered":"Ochama ouvre ses premiers magasins robotis\u00e9s aux Pays-Bas"},"content":{"rendered":"<p><span style=\"background-color:white\"><strong>Ochama\u00a0<\/strong>arrive aux Pays-Bas avec un bon mois de retard\u00a0: la formule de la filiale du g\u00e9ant chinois de l\u2019e-commerce <strong>JD.com<\/strong>\u00a0a ouvert sa boutique en ligne et deux points de retrait robotis\u00e9s aujourd\u2019hui.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"background-color:white\"><strong>Robots <\/strong><\/span><\/p>\n<p><span style=\"background-color:white\">Ochama a officiellement commenc\u00e9 ses activit\u00e9s aux Pays-Bas. Le webshop promet des produits alimentaires et non alimentaires \u00e0 des prix comp\u00e9titifs\u00a0: la plateforme n\u2019est accessible qu\u2019aux membres, qui b\u00e9n\u00e9ficient d\u2019une r\u00e9duction de 10% sur tout pour 10 euros par an. L\u2019assortiment de 7 000 r\u00e9f\u00e9rences sera encore \u00e9largi dans le futur et Ochama promet de couvrir tous les domaines, de l\u2019alimentation aux produits de soins en passant par les accessoires de maison. Le nouveau venu \u2013 filiale du g\u00e9ant chinois de l\u2019e-commerce \u00e9lectronique JD.com \u2013 s\u2019approvisionnerait en produits alimentaires aupr\u00e8s l\u2019<a href=\"https:\/\/www.distrifood.nl\/websupers\/nieuws\/2022\/01\/chinese-webreus-ochama-opent-site-met-superunie-assortiment-101154235\" target=\"_blank\" rel=\"noopener\">alliance d\u2019achat n\u00e9erlandaise <strong>Superunie<\/strong><\/a>, affirme Distrifood.<\/span><\/p>\n<p><span style=\"background-color:white\">On notera en particulier les points d\u2019enl\u00e8vement robotis\u00e9s. Les deux premiers se sont ouverts \u00e0 Leiden et Rotterdam, deux autres ont d\u00e9j\u00e0 \u00e9t\u00e9 annonc\u00e9s \u00e0 Utrecht et Amsterdam (Diemen). La formule promet aux clients de pouvoir retirer leurs commandes en ligne le jour m\u00eame. Ce, gr\u00e2ce \u00e0 une pr\u00e9paration des commandes enti\u00e8rement robotis\u00e9e. Une livraison \u00e0 domicile est \u00e9galement possible.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\"><strong>Omnicanal et \u00ab\u00a0amazing\u00a0\u00bb<\/strong><\/span><\/p>\n<p><span style=\"background-color:white\">Sp\u00e9cialis\u00e9e dans la logistique de l\u2019e-commerce, la soci\u00e9t\u00e9 m\u00e8re JD.com travaille \u00e9galement avec des entrep\u00f4ts robotis\u00e9s et enti\u00e8rement automatis\u00e9s en Chine. Mais Twinkle sait que ses points d\u2019enl\u00e8vement emploient encore 14 \u00e0 20 personnes. Ces derniers donnent surtout des informations aux clients, bien que les points de vente disposent \u00e9galement d\u2019un showroom o\u00f9 est pr\u00e9sent\u00e9e une partie de l\u2019assortiment \u2013 comme les jouets et l\u2019\u00e9lectronique.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Pour Ochama, contraction d\u2019Omnichannel et d\u2019Amazing, sa technologie robotique est tout simplement \u00ab\u00a0<a href=\"https:\/\/www.distrifood.nl\/websupers\/nieuws\/2021\/12\/websuper-ochama-opent-10-januari-met-online-event-101153601\" target=\"_blank\" rel=\"noopener\">l\u2019avenir du retail<\/a> \u00a0\u00bb. \u00ab\u00a0Nous sommes tr\u00e8s ambitieux. L\u2019ann\u00e9e \u00e0 venir nous servira surtout\u00a0<a href=\"https:\/\/twinklemagazine.nl\/2022\/01\/ochama-wij-willen-de-trend-zijn\/index.xml\" target=\"_blank\" rel=\"noopener\">\u00e0 faire d\u00e9couvrir notre concept aux consommateurs<\/a>\u00a0\u00bb, a d\u00e9clar\u00e9 le Coo Mark den Butter. Initialement, les premiers magasins <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/ochama-ook-naar-amsterdam-rotterdam-en-utrecht\" target=\"_blank\" rel=\"noopener\">auraient d\u00fb ouvrir leurs portes en d\u00e9cembre<\/a>, mais hormis un projet un pilote \u00e0 Leiden, leur inauguration a \u00e9t\u00e9 report\u00e9e d\u2019un mois.<\/span><\/p>\n<p>\n\u00a0<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ochama\u00a0arrive aux Pays-Bas avec un bon mois de retard\u00a0: la formule de la filiale du g\u00e9ant chinois de l\u2019e-commerce JD.com\u00a0a ouvert sa boutique en ligne et deux points de retrait robotis\u00e9s aujourd\u2019hui. \u00a0 Robots Ochama a officiellement commenc\u00e9 ses activit\u00e9s aux Pays-Bas. Le webshop promet des produits alimentaires et non alimentaires \u00e0 des prix comp\u00e9titifs\u00a0: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":53358,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-53361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ochama ouvre ses premiers magasins robotis\u00e9s aux Pays-Bas - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Ochama arrive aux Pays-Bas avec un bon mois de retard : la formule de la filiale du g\u00e9ant chinois de 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