{"id":53408,"date":"2022-01-12T09:04:55","date_gmt":"2022-01-12T09:04:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/carrefour-retente-sa-chance-en-grece\/"},"modified":"2022-01-12T09:04:55","modified_gmt":"2022-01-12T09:04:55","slug":"carrefour-retente-sa-chance-en-grece","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/carrefour-retente-sa-chance-en-grece\/","title":{"rendered":"Carrefour retente sa chance en Gr\u00e8ce"},"content":{"rendered":"<p><span style=\"background-color:white\">Dix ans apr\u00e8s avoir quitt\u00e9 la Gr\u00e8ce,\u00a0<strong>Carrefour<\/strong>\u00a0tente \u00e0 nouveau de s&rsquo;implanter dans la R\u00e9publique hell\u00e9nique. Le d\u00e9taillant alimentaire a conclu un accord avec un partenaire franchis\u00e9 local.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"background-color:white\"><strong>Vieille connaissance<\/strong><\/span><\/p>\n<p><span style=\"background-color:white\">Carrefour s&rsquo;associe \u00e0\u00a0<strong>Retail &amp; More<\/strong>, une filiale du distributeur de technologies TeleUnicom, pour relancer sa marque en Gr\u00e8ce. Les premiers magasins devaient ouvrir avant l&rsquo;\u00e9t\u00e9, sur l&rsquo;\u00eele de Cr\u00e8te. Le partenaire franchis\u00e9 se concentrera sur les supermarch\u00e9s et les magasins de proximit\u00e9 et ne pr\u00e9voit donc pas d&rsquo;ouvrir des hypermarch\u00e9s.\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Pour mener \u00e0 bien les op\u00e9rations, le d\u00e9taillant s&rsquo;appuie sur une vieille connaissance : Vassilis Stasinoulias, directeur de la joint venture Carrefour-Marinopoulos entre 2008 et 2011. Le groupe Carrefour \u00e9tait en effet implant\u00e9 en Gr\u00e8ce, mais a d\u00e9cid\u00e9 de quitter le pays en 2012 suite \u00e0 la crise de la dette. \u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">\u00ab\u00a0Nous avons d\u00e9cid\u00e9 de cr\u00e9er une nouvelle unit\u00e9 de distribution alimentaire pour r\u00e9pondre \u00e0 la forte demande en magasins Carrefour en Gr\u00e8ce\u00a0\u00bb, explique Stasinoulias. \u00ab\u00a0La marque et les produits Carrefour sont bien connus des clients grecs\u00a0\u00bb, confirme Patrick Lasfargues, responsable des partenariats internationaux chez Carrefour. \u00ab\u00a0TeleUnicom nous offre la meilleure plateforme pour p\u00e9n\u00e9trer rapidement et efficacement ce march\u00e9.\u00a0\u00bb<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dix ans apr\u00e8s avoir quitt\u00e9 la Gr\u00e8ce,\u00a0Carrefour\u00a0tente \u00e0 nouveau de s&rsquo;implanter dans la R\u00e9publique hell\u00e9nique. Le d\u00e9taillant alimentaire a conclu un accord avec un partenaire franchis\u00e9 local. \u00a0 Vieille connaissance Carrefour s&rsquo;associe \u00e0\u00a0Retail &amp; More, une filiale du distributeur de technologies TeleUnicom, pour relancer sa marque en Gr\u00e8ce. Les premiers magasins devaient ouvrir avant l&rsquo;\u00e9t\u00e9, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":53405,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-53408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Carrefour retente sa chance en Gr\u00e8ce - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Dix ans apr\u00e8s avoir quitt\u00e9 la Gr\u00e8ce, Carrefour tente \u00e0 nouveau de s\u2019y implanter par l\u2019interm\u00e9diaire d&#039;un partenaire 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