{"id":53499,"date":"2022-01-17T08:36:09","date_gmt":"2022-01-17T08:36:09","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/hunkemoller-lance-un-webshop-aux-etats-unis\/"},"modified":"2022-01-17T08:36:09","modified_gmt":"2022-01-17T08:36:09","slug":"hunkemoller-lance-un-webshop-aux-etats-unis","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/hunkemoller-lance-un-webshop-aux-etats-unis\/","title":{"rendered":"Hunkem\u00f6ller lance son webshop aux \u00c9tats-Unis"},"content":{"rendered":"<p><strong>Hunkem\u00f6ller<\/strong> a ouvert une boutique en ligne officielle aux \u00c9tats-Unis. Les clients am\u00e9ricains ont acc\u00e8s \u00e0 l&rsquo;ensemble de la collection de la marque de lingerie hollandaise.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Num\u00e9risation<\/h2>\n<p>L&rsquo;entreprise, qui compte actuellement quelque 900 magasins et 15 sites de vente en ligne dans 20 pays, entend faire passer son message aux \u00c9tats-Unis gr\u00e2ce \u00e0 sa gamme de collections et de sous-marques en constante \u00e9volution, con\u00e7ues pour s\u00e9duire des publics diff\u00e9rents. \u00ab\u00a0Hunkemoller d\u00e9fend des valeurs claires, mettant \u00e0 l\u2019honneur l&rsquo;inclusion et la diversit\u00e9. Nous pensons que toutes les femmes devraient pouvoir porter de la lingerie \u00e0 la mode\u00a0\u00bb, d\u00e9clare le PDG, Philip Mountford.<\/p>\n<p>\u00a0<\/p>\n<p>Depuis le d\u00e9but de la crise sanitaire, Hunkem\u00f6ller a donn\u00e9 un coup d\u2019acc\u00e9l\u00e9rateur \u00e0 sa strat\u00e9gie num\u00e9rique. A c\u00f4t\u00e9 d&rsquo;une boutique en ligne am\u00e9ricaine, la marque a r\u00e9cemment lanc\u00e9 sa collection dans la cha\u00eene de grands magasins multi-marques\u00a0<strong>Nordstorm<\/strong>. Selon Mountford, les r\u00e9sultats des premi\u00e8res semaines sont \u00ab\u00a0tr\u00e8s prometteurs\u00a0\u00bb.<\/p>\n<p>\u00a0<\/p>\n<p>Pour cr\u00e9er et promouvoir ses collections, Hunkem\u00f6ller a travaill\u00e9 ces derni\u00e8res ann\u00e9es avec des personnalit\u00e9s connues telles que Lucy Hale (2021), Doutzen Kroes (2016 &#8211; 2020), Duckie Thot (2020) et Pamela Reif (2018). Pour cette ann\u00e9e, la marque s\u2019est d\u00e9j\u00e0 associ\u00e9e \u00e0 plusieurs c\u00e9l\u00e9brit\u00e9s tr\u00e8s pl\u00e9biscit\u00e9es aux \u00c9tats-Unis.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hunkem\u00f6ller a ouvert une boutique en ligne officielle aux \u00c9tats-Unis. Les clients am\u00e9ricains ont acc\u00e8s \u00e0 l&rsquo;ensemble de la collection de la marque de lingerie hollandaise. \u00a0 Num\u00e9risation L&rsquo;entreprise, qui compte actuellement quelque 900 magasins et 15 sites de vente en ligne dans 20 pays, entend faire passer son message aux \u00c9tats-Unis gr\u00e2ce \u00e0 sa [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":53496,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-53499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hunkem\u00f6ller lance son webshop aux \u00c9tats-Unis - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Hunkem\u00f6ller a ouvert une boutique en ligne officielle aux \u00c9tats-Unis. 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