{"id":54042,"date":"2022-02-10T12:47:21","date_gmt":"2022-02-10T12:47:21","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/amazon-est-officiellement-un-supermarche-a-contrecoeur\/"},"modified":"2022-02-10T12:47:21","modified_gmt":"2022-02-10T12:47:21","slug":"amazon-est-officiellement-un-supermarche-a-contrecoeur","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/amazon-est-officiellement-un-supermarche-a-contrecoeur\/","title":{"rendered":"Amazon est officiellement un supermarch\u00e9&#8230; \u00e0 contrec\u0153ur"},"content":{"rendered":"<p><strong>Amazon<\/strong> peut officiellement se qualifier de cha\u00eene de supermarch\u00e9s au Royaume-Uni&#8230; contre son gr\u00e9. L\u2019organisme de surveillance de la concurrence lui a impos\u00e9 ce label pour pr\u00e9venir des pratiques commerciales d\u00e9loyales.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Relations avec les fournisseurs<\/h2>\n<p>Amazon devient peu \u00e0 peu un acteur \u00e0 part enti\u00e8re dans le paysage britannique de la grande distribution\u00a0: son chiffre d\u2019affaires total en produits alimentaires et d\u2019\u00e9picerie a franchi la barre du milliard de livres. L\u2019autorit\u00e9 britannique de la concurrence et des march\u00e9s (CMA) se devait donc d\u2019intervenir\u00a0: tout retailer britannique qui vend pour plus d\u2019un milliard de dollars de produits d\u2019\u00e9picerie est en effet consid\u00e9r\u00e9 comme un food-retailer et doit donc se conformer \u00e0 \u00ab\u00a0The Code\u00a0\u00bb (autrement dit le Groceries Supply Code of Practice).<\/p>\n<p>\u00a0<\/p>\n<p>Ce code est un ensemble de r\u00e8gles r\u00e9gissant la conclusion et la r\u00e9siliation des contrats avec les fournisseurs, destin\u00e9es \u00e0 prot\u00e9ger les fournisseurs de la grande distribution contre les abus et pratiques commerciales d\u00e9loyales. Le code interdit entre autres aux retailers de modifier subitement leurs contrats de livraison. Lorsqu\u2019elles mettent fin \u00e0 une coop\u00e9ration, les cha\u00eenes de supermarch\u00e9s doivent donner un motif et respecter un d\u00e9lai de pr\u00e9avis appropri\u00e9. Le respect du code est contr\u00f4l\u00e9 par un arbitre ind\u00e9pendant auquel les fournisseurs peuvent \u00e9galement adresser leurs plaintes.<\/p>\n<p>\u00a0<\/p>\n<h2>Pr\u00e9c\u00e9dent effrayant<\/h2>\n<p>Amazon s\u2019\u00e9tait pourtant oppos\u00e9 \u00e0 cette reconnaissance. Selon le Financial Times, la soci\u00e9t\u00e9 aurait qualifi\u00e9 cette d\u00e9cision de <a href=\"https:\/\/www.ft.com\/content\/6e81c8d7-3ccf-42c4-9243-5ffe3d944fb5\" target=\"_blank\" rel=\"noopener\">\u00ab\u00a0pr\u00e9c\u00e9dent effrayant\u00a0\u00bb<\/a>, arguant que sa division alimentaire britannique (la soci\u00e9t\u00e9 Fresh &amp; Wild) ne r\u00e9alise pas un chiffre d\u2019affaires d\u2019un milliard, mais de \u00ab\u00a0seulement\u00a0\u00bb cent millions de livres avec \u00e0 peine sept magasins.<\/p>\n<p>\u00a0<\/p>\n<p>L\u2019organisme britannique de surveillance de la concurrence n\u2019a pas suivi ce raisonnement au motif que la soci\u00e9t\u00e9 Amazon EU vend \u00e9galement des produits d\u2019\u00e9picerie au Royaume-Uni. Amazon est propri\u00e9taire de quinze supermarch\u00e9s Amazon Fresh, sept magasins Whole Foods et un Amazon Go. En outre, le groupe de Jeff Bezos collabore avec la cha\u00eene de supermarch\u00e9s britannique <strong>Morrison\u2019s<\/strong> et d\u00e9tient une participation minoritaire dans <strong>Deliveroo<\/strong>.<\/p>\n<p>\u00a0<\/p>\n<h2>Une concurrence \u00e9quitable, y compris en ligne<\/h2>\n<p>\u00ab\u00a0Les m\u00e9nages britanniques font de plus en plus appel \u00e0 Amazon pour acheter de la nourriture et d\u2019autres produits essentiels. La d\u00e9cision prise aujourd\u2019hui d\u2019assimiler Amazon \u00e0 cha\u00eene de supermarch\u00e9s contribue \u00e0 garantir <a href=\"https:\/\/www.gov.uk\/government\/news\/cma-designates-amazon-as-a-grocery-retailer-to-protect-suppliers\" target=\"_blank\" rel=\"noopener\">des conditions de concurrence \u00e9quitables pour les entreprises<\/a> du secteur alimentaire compte tenu de l\u2019\u00e9volution des habitudes des consommateurs\u00a0\u00bb, a d\u00e9clar\u00e9 Adam Land, de l\u2019organisme de surveillance de la concurrence CMA.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>\u00ab\u00a0Ces r\u00e8gles impliquent que les milliers d\u2019entreprises qui fournissent Amazon en produits d\u2019\u00e9picerie sont d\u00e9sormais prot\u00e9g\u00e9es contre d\u2019\u00e9ventuelles pratiques commerciales d\u00e9loyales\u00a0\u00bb, conclut Adam Land. \u00ab\u00a0Nous nous effor\u00e7ons d\u2019\u00e9tablir des relations fructueuses et \u00e0 long terme avec nos fournisseurs et nous sommes impatients de travailler avec le Groceries Code Adjudicator\u00a0\u00bb, a finalement conc\u00e9d\u00e9 un porte-parole d\u2019Amazon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon peut officiellement se qualifier de cha\u00eene de supermarch\u00e9s au Royaume-Uni&#8230; contre son gr\u00e9. L\u2019organisme de surveillance de la concurrence lui a impos\u00e9 ce label pour pr\u00e9venir des pratiques commerciales d\u00e9loyales. \u00a0 Relations avec les fournisseurs Amazon devient peu \u00e0 peu un acteur \u00e0 part enti\u00e8re dans le paysage britannique de la grande distribution\u00a0: son [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":54039,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-54042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon est officiellement un supermarch\u00e9... \u00e0 contrec\u0153ur - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Amazon peut officiellement se qualifier de cha\u00eene de supermarch\u00e9s au Royaume-Uni... contre son gr\u00e9.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/amazon-est-officiellement-un-supermarche-a-contrecoeur\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon est officiellement un supermarch\u00e9... \u00e0 contrec\u0153ur - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Amazon peut officiellement se qualifier de cha\u00eene de supermarch\u00e9s au Royaume-Uni... contre son gr\u00e9.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/amazon-est-officiellement-un-supermarche-a-contrecoeur\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-10T12:47:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/shutterstock_1813360498.jpg?fit=1000%2C667&quality=100&strip=all&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dev@grandiz.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev@grandiz.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/amazon-est-officiellement-un-supermarche-a-contrecoeur\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/amazon-est-officiellement-un-supermarche-a-contrecoeur\\\/\"},\"author\":{\"name\":\"dev@grandiz.com\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/ba2d383452a753a3a1ce8cdb349b5fc9\"},\"headline\":\"Amazon est officiellement un supermarch\u00e9&#8230; 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