{"id":54533,"date":"2022-03-09T09:58:24","date_gmt":"2022-03-09T09:58:24","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/carrefour-debarque-en-israel\/"},"modified":"2022-03-09T09:58:24","modified_gmt":"2022-03-09T09:58:24","slug":"carrefour-debarque-en-israel","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/carrefour-debarque-en-israel\/","title":{"rendered":"Carrefour d\u00e9barque en Isra\u00ebl"},"content":{"rendered":"<p><strong>Carrefour <\/strong>s&rsquo;implante en Isra\u00ebl : le groupe de supermarch\u00e9s fran\u00e7ais conclut un accord de franchise avec le d\u00e9taillant alimentaire local <strong>Yenot Bitan<\/strong>. Les premiers supermarch\u00e9s ouvriront leurs portes cette ann\u00e9e.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Vers un leadership sur le march\u00e9 isra\u00e9lien<\/h2>\n<p>La formule de supermarch\u00e9 isra\u00e9lienne Yenot Bitan fait entrer Carrefour en Isra\u00ebl. Outre les supermarch\u00e9s sous son nom, la cha\u00eene exploite \u00e9galement des magasins sous l\u2019enseigne <strong>Mega<\/strong>. Liste \u00e0 laquelle s\u2019ajouteront, avant la fin de 2022, des supermarch\u00e9s Carrefour. En outre, tous les magasins de Yenot Bitan proposeront dans leurs rayons des produits de marque distributeur du d\u00e9taillant fran\u00e7ais. Yenot Bitan compte actuellement plus de 150 magasins en Isra\u00ebl.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Carrefour va ainsi travailler en partenariat avec <strong>Electra Consumer Products<\/strong>, la holding m\u00e8re qui a rachet\u00e9 l&rsquo;entreprise familiale Yenot Bitan l&rsquo;ann\u00e9e derni\u00e8re. Pour le consommateur isra\u00e9lien, l&rsquo;arriv\u00e9e de Carrefour signifierait une baisse des prix et une augmentation du pouvoir d&rsquo;achat, selon l&rsquo;entreprise. Avec l&rsquo;aide du groupe fran\u00e7ais, Electra esp\u00e8re devenir le leader du march\u00e9 en Isra\u00ebl et, \u00e0 terme, s&rsquo;\u00e9tendre \u00e0 d&rsquo;autres march\u00e9s.<\/p>\n<p>\nElectra Consumer Products est une importante soci\u00e9t\u00e9 de vente au d\u00e9tail cot\u00e9e en bourse en Isra\u00ebl, active dans plusieurs segments. Le groupe poss\u00e8de une joint venture avec <strong>Bosch <\/strong>pour la production d&rsquo;appareils \u00e9lectrom\u00e9nagers, mais \u00e9galement ses propres cha\u00eenes d&rsquo;\u00e9lectronique, <strong>Electric Depot<\/strong> et <strong>Shekem Electric<\/strong>. Dans le domaine de la vente d\u2019articles outdoor, la soci\u00e9t\u00e9 holding est un franchis\u00e9 de <strong>Columbia Sportswear<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Carrefour s&rsquo;implante en Isra\u00ebl : le groupe de supermarch\u00e9s fran\u00e7ais conclut un accord de franchise avec le d\u00e9taillant alimentaire local Yenot Bitan. Les premiers supermarch\u00e9s ouvriront leurs portes cette ann\u00e9e. \u00a0 Vers un leadership sur le march\u00e9 isra\u00e9lien La formule de supermarch\u00e9 isra\u00e9lienne Yenot Bitan fait entrer Carrefour en Isra\u00ebl. Outre les supermarch\u00e9s sous son [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":54530,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-54533","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Carrefour d\u00e9barque en Isra\u00ebl - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Carrefour s&#039;implante en Isra\u00ebl : le groupe de supermarch\u00e9s fran\u00e7ais conclut un accord de franchise avec le d\u00e9taillant alimentaire local Yenot Bitan. 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