{"id":54826,"date":"2022-03-28T08:11:34","date_gmt":"2022-03-28T08:11:34","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/jumbo-prend-egalement-une-participation-dans-gorillas\/"},"modified":"2022-03-28T08:11:34","modified_gmt":"2022-03-28T08:11:34","slug":"jumbo-prend-egalement-une-participation-dans-gorillas","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/jumbo-prend-egalement-une-participation-dans-gorillas\/","title":{"rendered":"Jumbo prend \u00e9galement une participation dans Gorillas"},"content":{"rendered":"<p><strong>Jumbo<\/strong> bezegelt zijn samenwerking met <strong>Gorillas<\/strong> nu ook financieel: Jumbo-familie Van Eerd koopt zich in het kapitaal in van de Duitse flitsbezorger. Die gaat ook samen wielerploeg Team Jumbo-Visma sponsoren.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<p><strong>Jumbo<\/strong> scelle officiellement sa coop\u00e9ration avec <strong>Gorillas<\/strong> sur le plan financier\u00a0: la famille Van Eerd entre dans le capital de l\u2019entreprise allemande de livraison express. Laquelle sponsorisera \u00e9galement l\u2019\u00e9quipe cycliste Team Jumbo-Visma.<\/p>\n<p><img decoding=\"async\" src=\"image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAABlBMVEX\/\/\/8AAABVwtN+AAAAAXRSTlMAQObYZgAAAAFiS0dEAf8CLd4AAAAEZ0lGZwAAAAp8We1TAAAADGNtUFBKQ21wMDcxMgAAAAdPbbelAAAACklEQVQY02NgAAAAAgABmGNs1wAAAABJRU5ErkJggg==\" style=\"height:1px;width:1px\" \/><\/p>\n<p>\u00a0<\/p>\n<h2>D\u2019abord la dot<\/h2>\n<p>Les deux parties avaient annonc\u00e9 la <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/jumbo-s%E2%80%99associe-%C3%A0-gorillas-apr%C3%A8s-une-ann%C3%A9e-mouvement%C3%A9e\" target=\"_blank\" rel=\"noopener\">premi\u00e8re phase de leur coop\u00e9ration<\/a> au d\u00e9but de l\u2019ann\u00e9e, avec la fourniture par Jumbo de produits de marques A et de marques de distributeurs Jumbo et La Place \u00e0 Gorillas aux Pays-Bas et en Belgique. Gorillas livre ensuite les courses dans les grandes villes en moins de dix minutes.<\/p>\n<p>\u00a0<\/p>\n<p>D\u2019autres initiatives de coop\u00e9ration strat\u00e9gique seront bient\u00f4t annonc\u00e9es, comme le partage de locaux commerciaux dans les centres-villes. Pour Gorillas, une collocation de ce type serait une solution de r\u00eave pour \u00e9chapper \u00e0 l\u2019opposition des administrations communales, qui interdisent de plus en plus les nouveaux <em>dark stores<\/em>. Elle permettra \u00e9galement de passer commande aupr\u00e8s de Gorillas via les canaux en ligne de Jumbo, alors que les franchis\u00e9s aussi pourront faire livrer leurs produits par Gorillas.<\/p>\n<p>\u00a0<\/p>\n<p>Mais Jumbo fera d\u2019abord son entr\u00e9e dans le capital de l\u2019entreprise berlinoise de livraison express par l\u2019interm\u00e9diaire de Mississippi Ventures, le fonds d\u2019investissement de la famille Van Eerd, propri\u00e9taire de la cha\u00eene n\u00e9erlandaise. Les entreprises n\u2019ont cependant voulu divulguer ni l\u2019ampleur de la participation ni le montant concern\u00e9.<\/p>\n<p>\u00a0<\/p>\n<h2>Coureurs pour les coursiers<\/h2>\n<p>Afin accro\u00eetre la visibilit\u00e9 internationale de Gorillas \u2013 et le mariage entre les deux parties \u2013, Gorillas deviendra \u00e9galement cosponsor de l\u2019\u00e9quipe cycliste Team Jumbo-Visma. Le logo du livreur express appara\u00eetra sur les maillots des coureurs \u2013 \u00e0 c\u00f4t\u00e9 de ceux de Jumbo, Visma et Hema \u2013 avant la fin de la saison, et sans doute au d\u00e9part du prochain Tour de France.<\/p>\n<p>\u00a0<\/p>\n<p>\u00ab\u00a0Jumbo et Gorillas vont pouvoir se faire profiter mutuellement de leur position unique respective sur le march\u00e9 en pleine expansion de la livraison de courses \u00e0 domicile\u00a0\u00bb, a d\u00e9clar\u00e9 Ton van Veen, CFO de la Koninklijke Jumbo Food Groep. \u00ab\u00a0Chez Jumbo, nous voyons un fort potentiel dans la livraison instantan\u00e9e, qui nous permettra d\u2019exploiter de nouveaux segments de clients dans les grandes villes.\u00a0\u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jumbo bezegelt zijn samenwerking met Gorillas nu ook financieel: Jumbo-familie Van Eerd koopt zich in het kapitaal in van de Duitse flitsbezorger. Die gaat ook samen wielerploeg Team Jumbo-Visma sponsoren. \u00a0 Jumbo scelle officiellement sa coop\u00e9ration avec Gorillas sur le plan financier\u00a0: la famille Van Eerd entre dans le capital de l\u2019entreprise allemande de livraison [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":54823,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-54826","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jumbo prend \u00e9galement une participation dans Gorillas - RetailDetail BE<\/title>\n<meta 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