{"id":55725,"date":"2022-04-25T10:06:48","date_gmt":"2022-04-25T10:06:48","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=55725"},"modified":"2022-04-25T13:22:58","modified_gmt":"2022-04-25T13:22:58","slug":"kiabi-teste-cabine-dessayage-et-caisse-pour-vip","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/kiabi-teste-cabine-dessayage-et-caisse-pour-vip\/","title":{"rendered":"Kiabi teste cabine d&rsquo;essayage et caisse pour VIP"},"content":{"rendered":"\n<p><strong>Kiabi <\/strong>met en place une \u2018cabine d&rsquo;essayage VIP\u2019, o\u00f9 les clients trouvent leurs v\u00eatements pr\u00eats \u00e0 \u00eatre essay\u00e9s. Satisfaits ? Ils peuvent alors payer sans faire la queue \u00e0 la caisse VIP.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pour les familles avec enfants<\/h2>\n\n\n\n<p>Un v\u00e9ritable service VIP pour les acheteurs en ligne, c&rsquo;est ce que Kiabi teste dans son magasin li\u00e9geois de M\u00e9diacit\u00e9. \u00c0 partir du mercredi 27 avril, les clients pourront non seulement r\u00e9server les v\u00eatements qu&rsquo;ils souhaitent essayer un jour \u00e0 l&rsquo;avance, mais ils pourront \u00e9galement les enfiler dans une cabine d&rsquo;essayage \u00ab VIP&nbsp;\u00bb r\u00e9serv\u00e9e, sans avoir \u00e0 faire la queue \u00e0 la caisse par la suite. A partir de maintenant, il y aura une ligne de caisse r\u00e9serv\u00e9e, toujours pour les VIPs bien s\u00fbr.<\/p>\n\n\n\n<p>On peut d\u00e9j\u00e0 r\u00e9server des v\u00eatements pour l&rsquo;essayage (&lsquo;e-r\u00e9servation 24h&rsquo;) chez Kiabi et dans tous les magasins belges, mais la cabine d&rsquo;essayage et la ligne de caisse rapide sont des exp\u00e9riences qui ne seront men\u00e9es qu&rsquo;\u00e0 Li\u00e8ge pour le moment. \u00ab&nbsp;Si nos clients appr\u00e9cient ce service, nous aimerions, \u00e0 terme, introduire l&rsquo;id\u00e9e dans les sept autres magasins pr\u00e9sents en Belgique&nbsp;\u00bb, d\u00e9clare le PDG J\u00e9r\u00f4me Callone. Les familles avec enfants notamment (60 % des clients de la marque) peuvent ainsi \u00e9viter le stress du shopping et gagner du temps.<\/p>\n\n\n\n<p>En m\u00eame temps, la r\u00e9servation en ligne est un geste strat\u00e9gique pour convertir les clients monocanaux en clients omnicanaux, explique Callone. Kiabi a vu ses ventes en ligne augmenter consid\u00e9rablement ces derni\u00e8res ann\u00e9es. Pour 2022, la marque vise une croissance suppl\u00e9mentaire de 16 %. D&rsquo;ici \u00e0 2025, Kiabi veut r\u00e9aliser un tiers (29 %) de ses ventes gr\u00e2ce au commerce \u00e9lectronique. Dans un avenir proche, la marque fran\u00e7aise veut lancer un autre site web pour les v\u00eatements de seconde main et un atelier pour les v\u00eatements personnalisables.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kiabi met en place une \u2018cabine d&rsquo;essayage VIP\u2019, o\u00f9 les clients trouvent leurs v\u00eatements pr\u00eats \u00e0 \u00eatre essay\u00e9s. Satisfaits ? Ils peuvent alors payer sans faire la queue \u00e0 la caisse VIP. Pour les familles avec enfants Un v\u00e9ritable service VIP pour les acheteurs en ligne, c&rsquo;est ce que Kiabi teste dans son magasin li\u00e9geois [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":55723,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[216],"topic":[198],"region":[],"class_list":["post-55725","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","company-kiabi","topic-e-commerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kiabi teste cabine d&#039;essayage et caisse pour VIP - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Kiabi met en place une \u2018cabine d&#039;essayage VIP\u2019, o\u00f9 les clients trouvent leurs v\u00eatements pr\u00eats \u00e0 \u00eatre essay\u00e9s. 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