{"id":57239,"date":"2022-05-23T17:45:20","date_gmt":"2022-05-23T15:45:20","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=57239"},"modified":"2022-05-23T17:45:21","modified_gmt":"2022-05-23T15:45:21","slug":"reduction-pour-les-plus-de-60-ans-chez-iceland","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/reduction-pour-les-plus-de-60-ans-chez-iceland\/","title":{"rendered":"R\u00e9duction pour les plus de 60 ans chez Iceland"},"content":{"rendered":"\n

La vie devient plus ch\u00e8re pour tout le monde, mais plus encore pour les plus \u00e2g\u00e9s. C’est pourquoi le d\u00e9taillant alimentaire britannique Iceland accorde d\u00e9sormais une remise de 10 % aux seniors, m\u00eame \u00e0 partir de 60 ans. Bien qu’ils soient tenus de faire leurs courses le mardi.<\/p>\n\n\n\n

Les mardis gris<\/h2>\n\n\n\n

Apr\u00e8s les transports publics, les r\u00e9ductions pour les seniors deviennent \u00e9galement une tendance dans le commerce de d\u00e9tail. La semaine derni\u00e8re, la cha\u00eene de supermarch\u00e9s fran\u00e7aise Casino <\/strong>a annonc\u00e9 que les personnes de plus de 65 ans pourront b\u00e9n\u00e9ficier de tarifs avantageux pour leur abonnement<\/a>, et maintenant la cha\u00eene britannique de produits surgel\u00e9s Iceland introduit une r\u00e9duction pour les seniors. Toutes les personnes de plus de 60 ans b\u00e9n\u00e9ficient d’une r\u00e9duction de 10 % sur leurs achats si elles peuvent prouver leur \u00e2ge b\u00e9ni.<\/p>\n\n\n\n

Si aucun montant minimum d’achat n’est requis, il y a une contrainte horaire : la r\u00e9duction ne s’applique que le mardi. Ainsi, \u00e0 partir de maintenant, chaque mardi au Royaume-Uni, toutes les succursales d’Iceland et de The Food Warehouse seront un paradis pour les consommateurs du troisi\u00e8me \u00e2ge. Selon The Independent, Iceland affirme \u00eatre le premier supermarch\u00e9 britannique \u00e0 proposer<\/a> une telle r\u00e9duction.<\/p>\n\n\n\n

Trois quarts des seniors inquiets<\/h2>\n\n\n\n

\u00ab\u00a0La crise du co\u00fbt de la vie a rendu le soutien \u00e0 ces consommateurs encore plus important, je suis donc fier que nous trouvions de nouvelles fa\u00e7ons de les soutenir, y compris le lancement de cette remise\u00a0\u00bb, d\u00e9clare le directeur g\u00e9n\u00e9ral Richard Walker.<\/p>\n\n\n\n

\u00c0 No\u00ebl dernier, Iceland a \u00e9galement proc\u00e9d\u00e9 \u00e0 un essai r\u00e9gional de bons d’achat de 30 livres pour les b\u00e9n\u00e9ficiaires d’une pension d’\u00c9tat. L’entreprise envisage maintenant de d\u00e9ployer ce programme \u00e0 l’\u00e9chelle nationale.<\/p>\n\n\n\n

La nouvelle initiative d\u00e9coule d’une enqu\u00eate men\u00e9e par Age UK, qui a r\u00e9v\u00e9l\u00e9 que les trois quarts des personnes plus \u00e2g\u00e9es sont pr\u00e9occup\u00e9es par l’augmentation du co\u00fbt de la vie. Une \u00e9tude fran\u00e7aise a \u00e9galement montr\u00e9 que les seniors sont plus touch\u00e9es par l’inflation.<\/p>\n","protected":false},"excerpt":{"rendered":"

La vie devient plus ch\u00e8re pour tout le monde, mais plus encore pour les plus \u00e2g\u00e9s. C’est pourquoi la cha\u00eene britannique Iceland accorde d\u00e9sormais une remise de 10 % aux seniors, m\u00eame \u00e0 partir de 60 ans. Bien qu’ils soient tenus de faire leurs courses le mardi.<\/p>\n","protected":false},"author":5,"featured_media":57236,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[497],"topic":[488],"region":[381],"class_list":["post-57239","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-iceland","topic-marketing","region-royaume-uni"],"acf":[],"yoast_head":"\nR\u00e9duction pour les plus de 60 ans chez Iceland - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Iceland accorde d\u00e9sormais une remise de 10 % aux seniors, m\u00eame \u00e0 partir de 60 ans. 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