{"id":57682,"date":"2022-06-03T10:59:42","date_gmt":"2022-06-03T08:59:42","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=57682"},"modified":"2022-06-03T10:59:43","modified_gmt":"2022-06-03T08:59:43","slug":"remy-cointreau-gagne-des-fans-grace-a-la-pandemie","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/remy-cointreau-gagne-des-fans-grace-a-la-pandemie\/","title":{"rendered":"R\u00e9my Cointreau gagne des fans gr\u00e2ce \u00e0 la pand\u00e9mie"},"content":{"rendered":"\n<p>Le producteur fran\u00e7ais de spiritueux <strong>R\u00e9my Cointreau<\/strong> a connu une excellente ann\u00e9e financi\u00e8re 2021-22, avec des b\u00e9n\u00e9fices en hausse de 42% \u00e0 334 millions d&rsquo;euros. Le groupe, qui, outre ses homonymes R\u00e9my Martin et Cointreau, est \u00e9galement connu pour le grec Metaxa et l&rsquo;\u00e9cossais Bruichladdich, a b\u00e9n\u00e9fici\u00e9 \u00e0 la fois d\u2019une croissance des volumes et des hausses de prix.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Plus c&rsquo;est cher, mieux c&rsquo;est<\/h2>\n\n\n\n<p>Le tableau commence \u00e0 devenir familier : les marques de luxe ne sont pas ralenties par la succession des crises qui affectent le monde. Les Chinois et les Am\u00e9ricains, en particulier, sont de plus en plus friands de spiritueux, et sur ces march\u00e9s, la r\u00e8gle est : plus c&rsquo;est cher, mieux c&rsquo;est. Le groupe fran\u00e7ais a vendu pr\u00e8s d&rsquo;un tiers de plus au cours du dernier exercice et a vu son chiffre d&rsquo;affaires passer \u00e0 1,31 milliard d&rsquo;euros.<\/p>\n\n\n\n<p>La division des liqueurs et spiritueux a enregistr\u00e9 une croissance de pas moins de 32%, principalement gr\u00e2ce \u00e0 une \u00e9norme augmentation du volume. Le cognac a enregistr\u00e9 une augmentation de 26% de son chiffre d&rsquo;affaires, mais ici la croissance est principalement due \u00e0 des prix plus \u00e9lev\u00e9s. La marge d&rsquo;exploitation s&rsquo;est \u00e9galement am\u00e9lior\u00e9e de mani\u00e8re significative (de 23,4 % \u00e0 25,5 %) et, par cons\u00e9quent, le b\u00e9n\u00e9fice a \u00e9galement connu une forte hausse : +42 % \u00e0 334 millions d&rsquo;euros.<\/p>\n\n\n\n<p>Les Fran\u00e7ais abordent la nouvelle ann\u00e9e financi\u00e8re avec une grande confiance. Apr\u00e8s tout, contrairement \u00e0 de nombreux autres fabricants, les marques de luxe peuvent augmenter leurs prix plus facilement et ainsi r\u00e9percuter les co\u00fbts de la hausse de l&rsquo;inflation. En cons\u00e9quence, les ventes devraient \u00e0 nouveau conna\u00eetre une croissance \u00e0 deux chiffres, gr\u00e2ce \u00e0 la fin esp\u00e9r\u00e9e des confinements en Chine. Le groupe voit \u00e9galement de nombreuses opportunit\u00e9s \u00e0 plus long terme : apr\u00e8s tout, la pand\u00e9mie a appris aux gens \u00e0 appr\u00e9cier les produits haut de gamme, indique-t-il dans un communiqu\u00e9 de presse.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le producteur fran\u00e7ais de spiritueux R\u00e9my Cointreau a connu une excellente ann\u00e9e financi\u00e8re 2021-22, avec des b\u00e9n\u00e9fices en hausse de 42% \u00e0 334 millions d&rsquo;euros. Le groupe, qui, outre ses homonymes R\u00e9my Martin et Cointreau, est \u00e9galement connu pour le grec Metaxa et l&rsquo;\u00e9cossais Bruichladdich, a b\u00e9n\u00e9fici\u00e9 \u00e0 la fois d\u2019une croissance des volumes et des hausses de prix.<\/p>\n","protected":false},"author":4,"featured_media":57678,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[553],"topic":[266],"region":[342],"class_list":["post-57682","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-remy-cointreau","topic-resultats-financiers","region-france"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>R\u00e9my Cointreau 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