{"id":58743,"date":"2022-06-27T14:10:01","date_gmt":"2022-06-27T12:10:01","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=58743"},"modified":"2022-06-27T16:05:01","modified_gmt":"2022-06-27T14:05:01","slug":"gorillas-cherche-du-soutien-et-du-profit-aupres-des-grands-detaillants","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/gorillas-cherche-du-soutien-et-du-profit-aupres-des-grands-detaillants\/","title":{"rendered":"Gorillas cherche du soutien (et du profit) aupr\u00e8s des grands d\u00e9taillants"},"content":{"rendered":"\n<p>D&rsquo;autres collaborations comme celle entre <strong>Gorillas<\/strong> et <strong>Jumbo<\/strong> sont \u00e0 venir. Le service de livraison rapide Gorillas a besoin de ces partenariats pour devenir rentable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">B\u00e9n\u00e9fice dans un an<\/h2>\n\n\n\n<p>Un quart des plus de 230 &lsquo;dark stores&rsquo; de Gorillas sont actuellement rentables, rapporte Charged Retail. Pourtant, l&rsquo;entreprise berlinoise est convaincue qu&rsquo;elle sera rentable sur le plan op\u00e9rationnel dans les trois mois et rentable au niveau du groupe dans les douze mois. La soci\u00e9t\u00e9 de quick commerce l&rsquo;a annonc\u00e9 lors du sommet mondial du Consumer Goods Forum \u00e0 Dublin.<\/p>\n\n\n\n<p>En s&rsquo;associant \u00e0 des distributeurs tels que <strong>Tesco<\/strong> et <strong>Alibaba<\/strong>, Gorillas pourrait profiter de leur pouvoir d&rsquo;achat et de leurs marges plus \u00e9lev\u00e9es, explique le cofondateur Ugur Samut, tandis que les d\u00e9taillants pourraient alors utiliser la technologie et la logistique du livreur ultra-rapide. Cela devrait rendre l&rsquo;entreprise plus viable financi\u00e8rement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Changement de cap<\/h2>\n\n\n\n<p>Gorillas a d\u00fb prendre des \u00ab\u00a0d\u00e9cisions tr\u00e8s difficiles\u00a0\u00bb r\u00e9cemment, a admis Samut, entre autres en ce qui concerne <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/gorillas-se-restructure-et-etudie-les-options-pour-la-belgique\/\">le retrait r\u00e9cent du march\u00e9 belge<\/a>. Le mois dernier, la soci\u00e9t\u00e9 a supprim\u00e9 de nombreux emplois et revu ses activit\u00e9s en Belgique, en Italie, en Espagne et au Danemark afin de r\u00e9duire les co\u00fbts.<\/p>\n\n\n\n<p>Apr\u00e8s la crise Covid, la demande de courses en ligne s&rsquo;est calm\u00e9e, alors que cette ann\u00e9e, la forte hausse des prix des denr\u00e9es alimentaires affecte la confiance des consommateurs. \u00ab&nbsp;Nous avons compris que nous devions nous adapter, corriger le tir et le faire rapidement,&nbsp;\u00bb d\u00e9clare Samut. \u00ab&nbsp;Dor\u00e9navant, l&rsquo;accent est mis sur la rentabilit\u00e9.&nbsp;\u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>D&rsquo;autres collaborations comme celle entre Gorillas et Jumbo sont \u00e0 venir. Le service de livraison rapide Gorillas a besoin de ces partenariats pour devenir rentable.<\/p>\n","protected":false},"author":5,"featured_media":53965,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[420],"topic":[386,332,266],"region":[243],"class_list":["post-58743","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-gorillas","topic-fmcg","topic-restructuration","topic-resultats-financiers","region-europe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gorillas cherche du soutien (et du profit) aupr\u00e8s des grands d\u00e9taillants - RetailDetail BE<\/title>\n<meta name=\"description\" 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