{"id":6234,"date":"2014-07-02T07:15:27","date_gmt":"2014-07-02T07:15:27","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/nestle-moins-cher-online-quoffline\/"},"modified":"2014-07-02T07:15:27","modified_gmt":"2014-07-02T07:15:27","slug":"nestle-moins-cher-online-quoffline","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/nestle-moins-cher-online-quoffline\/","title":{"rendered":"Nestl\u00e9 moins cher online qu\u2019offline"},"content":{"rendered":"<h2>Pas de concurrence<\/h2>\n<p>Selon un journal suisse, <strong>les produits Nestl\u00e9 propos\u00e9s sur le site internet sont meilleur march\u00e9 que dans les supermarch\u00e9s Coop et Migro<\/strong>s. Pour l\u2019instant, les deux entreprises donnent peu de commentaires concernant cette concurrence des prix men\u00e9e par Nestl\u00e9, mais selon certaines rumeurs les retailers seraient m\u00e9contents de cette situation.<\/p>\n<p>\u00ab Les prix de certains produits y <strong>sont moins chers que les prix que je paie en tant que grossiste \u00e0 Nestl\u00e9<\/strong> \u00bb, pr\u00e9cise Dominique Locher, CEO de Le Shop, filiale de Migros. N\u00e9anmoins il relativise cette \u00e9volution, en pr\u00e9cisant que le magasin en ligne ne repr\u00e9sente pas une concurrence directe pour un supermarch\u00e9, o\u00f9 les clients peuvent faire leurs achats pour toute la semaine.<\/p>\n<p>Nestl\u00e9 n\u2019est pas le premier producteur \u00e0 lancer son propre webshop.\u00a0 <strong>Unilever<\/strong> et <a target=\"_blank\" href=\"nl\/f-m-tail\/item\/17985-procter--gamble-lance-son-propre-webshop-en-allemagne\" rel=\"noopener\">P&amp;G ont \u00e9galement d\u00e9velopp\u00e9 leur propre magasin en ligne<\/a> et <strong>Beierdsdorf a d\u00e9j\u00e0 son webshop pour Nivea<\/strong> en Allemagne et en Grande-Bretagne.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Laure Jacobs<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pas de concurrence Selon un journal suisse, les produits Nestl\u00e9 propos\u00e9s sur le site internet sont meilleur march\u00e9 que dans les supermarch\u00e9s Coop et Migros. Pour l\u2019instant, les deux entreprises donnent peu de commentaires concernant cette concurrence des prix men\u00e9e par Nestl\u00e9, mais selon certaines rumeurs les retailers seraient m\u00e9contents de cette situation. \u00ab Les [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-6234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nestl\u00e9 moins cher online qu\u2019offline - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/nestle-moins-cher-online-quoffline\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nestl\u00e9 moins cher online qu\u2019offline - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Pas de concurrence Selon un journal suisse, les produits Nestl\u00e9 propos\u00e9s sur le site internet sont meilleur march\u00e9 que dans les supermarch\u00e9s Coop et Migros. 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