{"id":6250,"date":"2014-07-03T12:55:03","date_gmt":"2014-07-03T12:55:03","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/adidas-a-nouveau-en-vente-des-places-de-marche-en-ligne\/"},"modified":"2014-07-03T12:55:03","modified_gmt":"2014-07-03T12:55:03","slug":"adidas-a-nouveau-en-vente-des-places-de-marche-en-ligne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/adidas-a-nouveau-en-vente-des-places-de-marche-en-ligne\/","title":{"rendered":"Adidas \u00e0 nouveau en vente via des places de march\u00e9 en ligne"},"content":{"rendered":"<h2>Am\u00e9lioration des plates-formes en ligne<\/h2>\n<p>Depuis 2012 les partenaires d\u2019Adidas n\u2019\u00e9taient <strong>pas autoris\u00e9s \u00e0 vendre des produits de la marque\u00a0 de sport \u2013 ainsi que de la marque s\u0153ur Reebok \u2013 via des places de march\u00e9 en ligne<\/strong>. Suite \u00e0 cette interdiction, l\u2019Autorit\u00e9 de la concurrence allemande avait ouvert une enqu\u00eate sur Adidas. A pr\u00e9sent l\u2019enqu\u00eate a \u00e9t\u00e9 suspendue, \u00e9tant donn\u00e9 qu\u2019Adidas a d\u00e9cid\u00e9 de permettre \u00e0 nouveau la vente de ses produits via des places de march\u00e9 online.<\/p>\n<p>\u00ab Nous avons d\u00e9cid\u00e9 <strong>d\u2019\u00e9largir nos directives d\u2019e-commerce en permettant la vente sur les places de march\u00e9<\/strong> : si nos partenaires respectent nos crit\u00e8res, nous ne leur imposerons aucune restriction pour la vente en ligne, via n\u2019importe quel canal \u00bb, indique Adidas.<\/p>\n<p>Adidas dit avoir chang\u00e9 d\u2019avis parce que ces derni\u00e8res ann\u00e9es <strong>les plates-formes online se sont tr\u00e8s nettement am\u00e9lior\u00e9es<\/strong>. En Allemagne une enqu\u00eate est encore en cours sur Asics, qui impose une interdiction similaire \u00e0 ses partenaires.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Am\u00e9lioration des plates-formes en ligne Depuis 2012 les partenaires d\u2019Adidas n\u2019\u00e9taient pas autoris\u00e9s \u00e0 vendre des produits de la marque\u00a0 de sport \u2013 ainsi que de la marque s\u0153ur Reebok \u2013 via des places de march\u00e9 en ligne. Suite \u00e0 cette interdiction, l\u2019Autorit\u00e9 de la concurrence allemande avait ouvert une enqu\u00eate sur Adidas. A pr\u00e9sent [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-6250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Adidas \u00e0 nouveau en vente via des places de march\u00e9 en ligne - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/adidas-a-nouveau-en-vente-des-places-de-marche-en-ligne\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Adidas \u00e0 nouveau en vente via des places de march\u00e9 en ligne - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Am\u00e9lioration des plates-formes en ligne Depuis 2012 les partenaires d\u2019Adidas n\u2019\u00e9taient pas autoris\u00e9s \u00e0 vendre des produits de la marque\u00a0 de sport \u2013 ainsi que de la marque s\u0153ur Reebok \u2013 via des places de march\u00e9 en ligne. 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