{"id":64109,"date":"2022-10-05T10:48:43","date_gmt":"2022-10-05T08:48:43","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=64109"},"modified":"2022-10-05T10:58:01","modified_gmt":"2022-10-05T08:58:01","slug":"henkel-il-est-impossible-de-planifier-aujourdhui","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/beaute-soins\/henkel-il-est-impossible-de-planifier-aujourdhui\/","title":{"rendered":"Henkel : \u00ab\u00a0Il est impossible de planifier aujourd’hui\u00a0\u00bb"},"content":{"rendered":"\n

Impossible de faire des plans fiables aujourd’hui, se plaint Carsten Knobel, directeur g\u00e9n\u00e9ral de Henkel<\/strong>. Les factures d’\u00e9nergie astronomiques menacent la comp\u00e9titivit\u00e9 des entreprises.<\/p>\n\n\n\n

Co\u00fbt de l’\u00e9nergie sup\u00e9rieur au prix de vente<\/h2>\n\n\n\n

\u00ab La comp\u00e9titivit\u00e9 de l’industrie est menac\u00e9e, \u00bb a d\u00e9clar\u00e9 le PDG de Henkel, Carsten Knobel, au Frankfurter Allgemeine Zeitung. Le directeur g\u00e9n\u00e9ral doit guider le producteur de Persil et de Pritt \u00e0 travers des temps incertains. Les co\u00fbts \u00e9nerg\u00e9tiques sont si \u00e9lev\u00e9s que pour certaines entreprises de production, le prix de l’\u00e9nergie correspond d\u00e9j\u00e0 aux prix de vente habituels des produits. \u00ab \u00c9videmment, la production devient alors non rentable<\/a>, \u00bb selon Knobel.<\/p>\n\n\n\n

Un plafonnement de la facture \u00e9nerg\u00e9tique, plus pr\u00e9cis\u00e9ment un prix maximum pour le gaz, est donc indispensable, selon le PDG. Sur le march\u00e9 allemand o\u00f9 Henkel est implant\u00e9, le gouvernement a \u00e9galement supprim\u00e9 l’ancienne taxe sur le gaz, au grand soulagement de Knobel. \u00ab Le pr\u00e9l\u00e8vement sur le gaz aurait \u00e9t\u00e9 \u00e0 lui seul plus co\u00fbteux pour Henkel que la totalit\u00e9 de la facture de gaz de 2021 en Allemagne. \u00bb<\/p>\n\n\n\n

Toutefois, pour les petites et moyennes entreprises en particulier, davantage de mesures sont n\u00e9cessaires. \u00ab Nous sommes confront\u00e9s \u00e0 d’\u00e9normes d\u00e9fis en Europe et en Allemagne, \u00bb d\u00e9clare Knobel. Par \u00ab nous \u00bb, il entend l’industrie, la politique et \u00ab chacun d’entre nous \u00bb. \u00ab Si nous ne faisons rien, nous nous retrouverons dans un monde que nous n’aimerons pas. \u00bb<\/p>\n\n\n\n

Des semaines incertaines<\/h2>\n\n\n\n

\u00c9conomiser et planifier sont les seules options en temps de crise, mais m\u00eame cette planification ne tient plus. \u00ab Nous vivons \u00e0 une \u00e9poque o\u00f9 il est impossible de pr\u00e9voir de mani\u00e8re fiable ce qui va se passer dans les semaines \u00e0 venir, \u00bb admet le PDG. Pour l’instant, Henkel table toujours sur des augmentations de co\u00fbts de l’ordre de 25 %, car les co\u00fbts sont rest\u00e9s \u00e0 ce niveau au cours des derniers mois, mais pour 2023, Knobel n’en a aucune id\u00e9e.<\/p>\n\n\n\n

Malgr\u00e9 les difficult\u00e9s, Henkel a relev\u00e9 le mois dernier ses perspectives<\/a> pour 2022. En particulier, la division des adh\u00e9sifs se porte mieux que pr\u00e9vu. Le g\u00e9ant des produits de grande consommation table d\u00e9sormais sur une croissance organique des ventes comprise entre 5,5 % et 7,5 %, au lieu des 4,5 % \u00e0 6,5 % attendus pr\u00e9c\u00e9demment. La restructuration se d\u00e9roule \u00e9galement plus rapidement et plus facilement que pr\u00e9vu.<\/p>\n","protected":false},"excerpt":{"rendered":"

Impossible de faire des plans fiables aujourd’hui, se plaint Carsten Knobel, directeur g\u00e9n\u00e9ral de Henkel. Les factures d’\u00e9nergie astronomiques menacent la comp\u00e9titivit\u00e9 des entreprises.<\/p>\n","protected":false},"author":5,"featured_media":56458,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"people":[896],"extra":[],"company":[330],"topic":[242,767],"region":[470],"class_list":["post-64109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beaute-soins","people-carsten-knobel","company-henkel","topic-chaine-dapprovisionnement","topic-concurrence-des-prix","region-allemagne"],"acf":[],"yoast_head":"\nHenkel : \u00ab\u00a0Il est impossible de planifier aujourd'hui\u00a0\u00bb - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Impossible de faire des plans fiables \u00e0 cause des factures d'\u00e9nergie 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