{"id":64179,"date":"2022-10-06T10:41:07","date_gmt":"2022-10-06T08:41:07","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=64179"},"modified":"2022-10-06T10:41:09","modified_gmt":"2022-10-06T08:41:09","slug":"zilton-ouvre-sa-premiere-boutique-physique","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/zilton-ouvre-sa-premiere-boutique-physique\/","title":{"rendered":"Zilton ouvre sa premi\u00e8re boutique physique"},"content":{"rendered":"\n<p><strong>Zilton<\/strong>, une marque s\u0153ur de <strong>Terre Bleue<\/strong>, ouvre son premier magasin. La marque de v\u00eatements pour hommes a d\u00e9sormais une boutique \u00e0 Gand, dans le cadre de sa nouvelle strat\u00e9gie.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nouvelle strat\u00e9gie<\/h2>\n\n\n\n<p>Gand a une boutique Zilton \u00e0 partir d&rsquo;aujourd&rsquo;hui. Il s&rsquo;agit de la premi\u00e8re boutique physique de la marque belge. En 2018, la <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/terre-bleue-et-la-marque-de-mode-masculine-zilton-sunissent\/\" target=\"_blank\" rel=\"noreferrer noopener\">marque de v\u00eatements pour hommes a \u00e9t\u00e9 rachet\u00e9e<\/a> par <strong>Duror Fashion Group<\/strong>, \u00e9galement propri\u00e9taire de Terre Bleue, qui a depuis d\u00e9velopp\u00e9 une nouvelle identit\u00e9 et une nouvelle strat\u00e9gie.<\/p>\n\n\n\n<p>L&rsquo;ouverture de magasins physiques fait \u00e9galement partie de cette nouvelle strat\u00e9gie. Auparavant, la marque n&rsquo;\u00e9tait disponible que par le biais de la vente en gros. Le magasin phare \u00e0 deux \u00e9tages pr\u00e9sente toute la gamme, des jeans aux pantalons habill\u00e9s en passant par les boxers et les accessoires. La marque est principalement sp\u00e9cialis\u00e9e dans les pantalons.<\/p>\n\n\n\n<p>La boutique de Gand est d\u00e9cor\u00e9e de mat\u00e9riaux dor\u00e9s et de pi\u00e8ces de mobilier vintage, selon un communiqu\u00e9 de presse. Pour souligner le style de la marque, qui est \u00ab&nbsp;direct&nbsp;\u00bb mais avec \u00ab&nbsp;une touche d&rsquo;humour intelligent&nbsp;\u00bb, il n&rsquo;y a pas de mannequins dans la vitrine du magasin, qui offre aux passants la possibilit\u00e9 de regarder directement \u00e0 l&rsquo;int\u00e9rieur.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zilton, une marque s\u0153ur de Terre Bleue, ouvre son premier magasin. La marque de v\u00eatements pour hommes a d\u00e9sormais une boutique \u00e0 Gand, dans le cadre de sa nouvelle strat\u00e9gie.<\/p>\n","protected":false},"author":5,"featured_media":64163,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[898,899],"topic":[310],"region":[226],"class_list":["post-64179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","company-duror-fashion-group","company-zilton","topic-ouverture-de-magasin","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Zilton ouvre sa premi\u00e8re boutique physique - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Zilton, une marque s\u0153ur de Terre Bleue, ouvre son premier magasin. 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