{"id":64908,"date":"2022-10-17T14:18:25","date_gmt":"2022-10-17T12:18:25","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=64908"},"modified":"2022-10-18T16:11:57","modified_gmt":"2022-10-18T14:11:57","slug":"colruyt-lance-une-filiere-pour-les-poulets-bien-etre","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/colruyt-lance-une-filiere-pour-les-poulets-bien-etre\/","title":{"rendered":"Colruyt lance une fili\u00e8re pour les poulets \u00ab bien-\u00eatre \u00bb"},"content":{"rendered":"\n<p><strong>Colruyt <\/strong>entre en collaboration avec 17 \u00e9leveurs belges et d\u00e9veloppe ainsi une toute nouvelle fili\u00e8re pour les poulets de chair. Le but est d\u2019\u00e9lever de poulets \u00ab bien-\u00eatre \u00bb.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Directement de l\u2019enclos<\/h2>\n\n\n\n<p>Colruyt lance une nouvelle fili\u00e8re collaborative et int\u00e9gr\u00e9e verticalement, compos\u00e9e de 17 \u00e9leveurs qui fourniront exclusivement au groupe de supermarch\u00e9s. \u00ab\u00a0En juin, nous avions d\u00e9j\u00e0 introduit des produits \u00e0 base de poulet qui r\u00e9pondent \u00e0 des crit\u00e8res plus stricts en mati\u00e8re de bien-\u00eatre. Et aujourd\u2019hui, nous allons encore plus loin en d\u00e9veloppant une toute nouvelle fili\u00e8re d\u00e9di\u00e9e aux poulets \u201cbien-\u00eatre\u201d,\u00a0\u00bb explique Saskia De Block, responsable Agriculture chez Colruyt Group.<\/p>\n\n\n\n<p>Ces soi-disants poulets \u00ab bien-\u00eatre \u00bb satisfont \u00e0 des crit\u00e8res de bien-\u00eatre animal stricts, comme l\u2019utilisation d\u2019une race \u00e0 croissance plus lente, un espace 40 % plus grand et davantage de lumi\u00e8re naturelle et de perchoirs. En outre, les \u00e9leveurs appliquent la technique NestBorn, ce qui implique que les \u0153ufs soient pondus directement dans l\u2019enclos et \u00e9closent au m\u00eame endroit. La viande arrivera bient\u00f4t dans les rayons de Colruyt et de OKay.<\/p>\n\n\n\n<p>L\u2019ann\u00e9e pass\u00e9e, Colruyt s\u2019est engag\u00e9 \u00e0 ce que l\u2019assortiment de poulets standards r\u00e9ponde \u00e0 des normes de bien-\u00eatre plus strictes d\u2019ici \u00e0 2026. La collaboration avec les 17 \u00e9leveurs s\u2019inscrit \u00e9galement dans la volont\u00e9 de Colruyt Group de travailler directement avec des agriculteurs belges. Auparavant, Colruyt Group avait d\u00e9j\u00e0 investi dans ses propres fili\u00e8res d&rsquo;approvisionnement en pommes de terre, soja et l\u00e9gumes biologiques, entre autres.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Colruyt entre en collaboration avec 17 \u00e9leveurs belges et d\u00e9veloppe ainsi une toute nouvelle fili\u00e8re pour les poulets de chair. Le but est d\u2019\u00e9lever de poulets \u00ab bien-\u00eatre \u00bb.<\/p>\n","protected":false},"author":5,"featured_media":64906,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[201,141],"topic":[242],"region":[226],"class_list":["post-64908","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-colruyt","company-colruyt-group","topic-chaine-dapprovisionnement","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Colruyt lance une fili\u00e8re pour les poulets \u00ab bien-\u00eatre \u00bb - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Colruyt entre en collaboration 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