{"id":65863,"date":"2022-10-27T08:47:43","date_gmt":"2022-10-27T06:47:43","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=65863"},"modified":"2022-10-27T11:11:41","modified_gmt":"2022-10-27T09:11:41","slug":"le-magasin-de-meubles-made-com-est-au-bord-de-la-faillite","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/le-magasin-de-meubles-made-com-est-au-bord-de-la-faillite\/","title":{"rendered":"Le vendeur de meubles Made.com est au bord de la faillite"},"content":{"rendered":"\n<p>Les n\u00e9gociations sur la reprise de\u00a0<strong>Made.com<\/strong>\u00a0n\u2019ont pas abouti. Le marchand de meubles en ligne serait ainsi au bord de la faillite. La boutique en ligne est d\u00e9j\u00e0 hors service.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">N\u00e9gociations abandonn\u00e9es<\/h2>\n\n\n\n<p>Le sort de Made.com semble scell\u00e9. Le magasin de meubles en ligne britannique s\u2019\u00e9tait lanc\u00e9&nbsp;<a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/made-com-est-a-vendre-des-centaines-demplois-menaces\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u00e0 la recherche d\u2019un repreneur<\/a> fin septembre, mais les discussions n\u2019ont pas abouti. L\u2019entreprise a annonc\u00e9 son retrait des n\u00e9gociations, les offres et autres propositions de financement possibles \u00e9tant insuffisantes.<\/p>\n\n\n\n<p>La situation pourrait m\u00eame \u00eatre totalement sans issue, admet Made.com. Aucun des repreneurs potentiels n\u2019a pu intervenir assez rapidement ou faire une offre suffisante \u2013 si tant est que quelqu\u2019un ait voulu faire une offre. La deadline \u00e9tait en principe fix\u00e9e \u00e0 la fin du mois.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Penny-stock<\/h2>\n\n\n\n<p>En se retirant elle-m\u00eame des n\u00e9gociations, Made.com s\u2019est mise au bord du gouffre&nbsp;: l\u2019information a fait chuter le cours de son action de 90&nbsp;%. Une action ne vaut plus qu\u2019un penny. Made.com pesait 775 millions de livres sterling \u00e0 son entr\u00e9e en Bourse en juin 2021.<\/p>\n\n\n\n<p>\u00ab\u00a0Si aucun financement suppl\u00e9mentaire ne peut \u00eatre trouv\u00e9 et si aucune offre solide pour la soci\u00e9t\u00e9 n\u2019est re\u00e7ue avant que les liquidit\u00e9s de la soci\u00e9t\u00e9 soient enti\u00e8rement \u00e9puis\u00e9es, le conseil d\u2019administration prendra les mesures n\u00e9cessaires pour pr\u00e9server les droits des cr\u00e9anciers\u00a0\u00bb, a m\u00eame communiqu\u00e9 Made.com selon The Guardian.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Approvisionnement<\/h2>\n\n\n\n<p>La d\u00e9b\u00e2cle est \u00e9tonnante pour un retailer jadis consid\u00e9r\u00e9 comme un pionnier\u00a0<a href=\"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/madecom-grows-37-failure-doesnt-cost-us-much\/\" target=\"_blank\" rel=\"noreferrer noopener\">dans la num\u00e9risation du secteur de l\u2019ameublement<\/a>. En faisant fabriquer, emballer et souvent exp\u00e9dier ses produits directement par des usines en Chine, Made.com avait \u00e9t\u00e9 un pionnier dans le mod\u00e8le \u00ab\u00a0du fabricant au consommateur\u00a0\u00bb. De nombreux meubles n\u2019entraient en production qu\u2019apr\u00e8s avoir \u00e9t\u00e9 command\u00e9s par les clients.<\/p>\n\n\n\n<p>En 2019, quand Made.com a conclu un partenariat avec&nbsp;<strong>Katoen Natie<\/strong> pour g\u00e9rer sa logistique europ\u00e9enne depuis Anvers, on apprenait que <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/madecom-etablit-sa-logistique-europeenne-a-anvers\/\" target=\"_blank\" rel=\"noreferrer noopener\">45&nbsp;% des produits ne passaient m\u00eame pas par un entrep\u00f4t<\/a>&nbsp;: ces commandes \u00e9taient exp\u00e9di\u00e9es directement aux clients d\u00e8s que les bateaux en provenance de Chine accostaient \u00e0 Anvers. La pand\u00e9mie et les probl\u00e8mes d\u2019approvisionnement mondiaux qu\u2019elle a provoqu\u00e9s ont&nbsp;<a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/les-retards-pesent-sur-madecom\/\" target=\"_blank\" rel=\"noreferrer noopener\">mis \u00e0 mal ce mod\u00e8le<\/a>.<\/p>\n\n\n\n<p>Cherchant \u00e0 inverser la tendance, Made.com avait encore rachet\u00e9&nbsp;<strong>Trouva<\/strong>, un&nbsp;<a href=\"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/meubelmerk-made-breidt-marktplaats-uit-met-overname\/\" target=\"_blank\" rel=\"noreferrer noopener\">plate-forme britannique de boutiques ind\u00e9pendantes<\/a> en mai dernier. Le retailer en ligne voulait ainsi surfer sur la tendance des plates-formes et se transformer en market place. On ne sait pas ce qu\u2019il adviendra de Trouva en cas de faillite de Made.com. En attendant, son site web est toujours actif.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les n\u00e9gociations sur la reprise de\u00a0Made.com\u00a0n\u2019ont pas abouti. Le marchand de meubles en ligne serait ainsi au bord de la faillite. La boutique en ligne est d\u00e9j\u00e0 hors service.<\/p>\n","protected":false},"author":5,"featured_media":52911,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"people":[],"extra":[],"company":[363,364],"topic":[703],"region":[381],"class_list":["post-65863","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco","company-made","company-trouva","topic-faillissement","region-royaume-uni"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le vendeur de meubles Made.com est au bord de la faillite - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Les n\u00e9gociations sur la reprise de\u00a0Made.com\u00a0n\u2019ont pas abouti. 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