{"id":68340,"date":"2022-12-06T13:57:17","date_gmt":"2022-12-06T12:57:17","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=68340"},"modified":"2022-12-06T13:57:20","modified_gmt":"2022-12-06T12:57:20","slug":"krefel-rachete-les-vieux-appareils-electromenagers","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/electro\/krefel-rachete-les-vieux-appareils-electromenagers\/","title":{"rendered":"Kr\u00ebfel rach\u00e8te les vieux appareils \u00e9lectrom\u00e9nagers"},"content":{"rendered":"\n<p>Les Belges ont 49 millions d&rsquo;appareils \u00e9lectroniques inutilis\u00e9s ou cass\u00e9s qui tra\u00eenent. <strong>Kr\u00ebfel <\/strong>veut y rem\u00e9dier en les rachetant et en les revendant reconditionn\u00e9s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Assurer les mati\u00e8res premi\u00e8res<\/h2>\n\n\n\n<p>Kr\u00ebfel lance un programme de rachat, qui serait le premier du secteur. La cha\u00eene de magasins d&rsquo;\u00e9lectronique rach\u00e8te aux Belges des \u00e9quipements multim\u00e9dias cass\u00e9s ou inutilis\u00e9s, afin de leur donner une seconde vie. Si les appareils ne peuvent \u00eatre reconditionn\u00e9s ou r\u00e9par\u00e9s, le d\u00e9taillant entend favoriser le recyclage des mati\u00e8res premi\u00e8res. Apr\u00e8s tout, ces mati\u00e8res premi\u00e8res sont de plus en plus ch\u00e8res et rares.<\/p>\n\n\n\n<p>Dans un premier temps, cela concerne certains multim\u00e9dias, tels que les smartphones, les tablettes, les consoles de jeux et les Macbooks. D&rsquo;autres cat\u00e9gories seront ajout\u00e9es ult\u00e9rieurement. L&rsquo;appareil peut \u00eatre retourn\u00e9 en ligne &#8211; avec envoi gratuit &#8211; ou dans n&rsquo;importe quel magasin Kr\u00ebfel. Les employ\u00e9s d\u00e9terminent d&rsquo;abord la valeur r\u00e9siduelle de l&rsquo;appareil, apr\u00e8s quoi le montant du BuyBack est vers\u00e9 sous forme de bon d&rsquo;achat ou directement sur le compte bancaire.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Contrer la surproduction<\/h2>\n\n\n\n<p>\u00ab&nbsp;Il est essentiel que les Belges prennent conscience que les appareils qui se trouvent dans leurs armoires ont une valeur et que ces appareils sont une cl\u00e9 suppl\u00e9mentaire pour la r\u00e9ussite de l&rsquo;\u00e9conomie circulaire,&nbsp;\u00bb d\u00e9clare Fr\u00e9d\u00e9ric Berghmans, directeur de la communication, pr\u00e9cisant que ce nouveau service est une \u00e9tape suppl\u00e9mentaire dans l&rsquo;engagement de Kr\u00ebfel envers la plan\u00e8te.<\/p>\n\n\n\n<p>Les produits \u00e9lectroniques repr\u00e9sentent plus de 3 % des \u00e9missions mondiales de CO2, il est donc important de lutter contre la surproduction. C&rsquo;est aussi un moyen de r\u00e9pondre aux attentes des clients en termes de pouvoir d&rsquo;achat, estime Kr\u00ebfel, qui propose depuis peu des produits d&rsquo;occasion et refurbished.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les Belges ont 49 millions d&rsquo;appareils \u00e9lectroniques inutilis\u00e9s ou cass\u00e9s qui tra\u00eenent. Kr\u00ebfel veut y rem\u00e9dier en les rachetant et en les revendant reconditionn\u00e9s.<\/p>\n","protected":false},"author":5,"featured_media":68335,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23],"tags":[173],"people":[],"extra":[],"company":[1027],"topic":[803],"region":[226],"class_list":["post-68340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electro","tag-seconde-main","company-krefel","topic-seconde-main","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kr\u00ebfel rach\u00e8te les vieux appareils \u00e9lectrom\u00e9nagers - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Les Belges ont 49 millions d&#039;appareils \u00e9lectroniques inutilis\u00e9s ou cass\u00e9s qui tra\u00eenent. 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