{"id":68647,"date":"2022-12-09T15:05:19","date_gmt":"2022-12-09T14:05:19","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=68647"},"modified":"2022-12-09T15:05:23","modified_gmt":"2022-12-09T14:05:23","slug":"nouvelle-plateforme-aide-a-rendre-les-commerces-plus-accessible","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/nouvelle-plateforme-aide-a-rendre-les-commerces-plus-accessible\/","title":{"rendered":"Nouvelle plateforme aide \u00e0 rendre les commerces plus accessible"},"content":{"rendered":"\n

Si vous augmentez l’accessibilit\u00e9 de votre entreprise, vous attirez davantage de clients satisfaits. C\u2019est pourquoi Comeos lance Apr\u00e8s Vous, une plate-forme avec des outils pour rendre le retail plus accessible. La Reine Mathilde donne le coup d’envoi de la campagne.<\/p>\n\n\n\n

Astuces simples et rapides<\/h2>\n\n\n\n

\u00ab Attirer davantage de clients et augmenter leur satisfaction, n’est-ce pas le souhait de tout commer\u00e7ant ? Si vous augmentez l’accessibilit\u00e9 de votre entreprise, de votre accueil, de vos offres, de vos services et de votre communication, vous en facilitez imm\u00e9diatement l\u2019acc\u00e8s pour un grand nombre de personnes, et ce peu importe que vous g\u00e9riez un magasin, un restaurant ou une boutique en ligne \u00bb, explique Comeos \u00e0 propos de sa nouvelle campagne Apr\u00e8s Vous.<\/p>\n\n\n\n

En collaboration avec Inter et le CAWaB, les centres d’expertise flamand et de Wallonie-Bruxelles en mati\u00e8re d\u2019accessibilit\u00e9, la f\u00e9d\u00e9ration du commerce lance une plate-forme avec des astuces, des projets concrets et des formations\/webinaires. Car am\u00e9liorer l\u2019accessibilit\u00e9 peut \u00eatre simple et rapide, selon Comeos. Cela peut varier de proposer le menu via un code QR ou en ligne, \u00e0 des cabines d’essayage adapt\u00e9es en passant par des achats priv\u00e9s et la livraison \u00e0 domicile.<\/p>\n\n\n\n

Acc\u00e8s libre pour tous<\/h2>\n\n\n\n

Afin de donner le coup d’envoi, la Reine Mathilde a visit\u00e9 le magasin ZEB <\/strong>de Merchtem. Le d\u00e9taillant de v\u00eatements a remarqu\u00e9 que les achats sur rendez-vous pendant la p\u00e9riode du Covid attiraient un nombre consid\u00e9rable de personnes avec un handicap, apr\u00e8s quoi la cha\u00eene a d\u00e9cid\u00e9 de travailler sur son accessibilit\u00e9<\/a> sous la devise ZEB for Everyone. ZEB a notamment am\u00e9nag\u00e9 des cabines d’essayage o\u00f9 les porte-manteaux sont suspendus plus bas, un terminal de paiement \u00e0 hauteur adapt\u00e9e et de plus larges all\u00e9es.<\/p>\n\n\n\n

\u00ab Si un magasin m’est accessible, il l’est \u00e9galement aux personnes \u00e2g\u00e9es qui ont du mal \u00e0 marcher, aux jeunes mamans avec une poussette et aux personnes devant se d\u00e9placer temporairement en fauteuil roulant, bref, pour tout le monde \u00bb, Kristel Gevaert, utilisatrice de fauteuil roulant, t\u00e9moigne.<\/p>\n\n\n\n

Belgian Accessibility Award<\/h2>\n\n\n\n

Le site web d’Apr\u00e8s Vous propose entre autres des recommandations concr\u00e8tes et des outils \u00e0 communiquer aux employ\u00e9s. Les commer\u00e7ants ou les entrepreneurs de la restauration peuvent \u00e9galement remplir un questionnaire pour obtenir des conseils adapt\u00e9s. En 2023, d\u2019autres initiatives et des formations sur l\u2019accessibilit\u00e9 des webshops suivront. L’ann\u00e9e prochaine, Comeos d\u00e9cernera \u00e9galement le premier Belgian Accessibility Award.<\/p>\n\n\n\n

Dominique Michel, CEO de Comeos, se tourne vers l\u2019avenir : \u00ab Ce n\u2019est que le d\u00e9but d\u2019un projet qui prendra de nombreuses ann\u00e9es. Il ne concerne pas uniquement les consommateurs. En effet, nous cherchons \u00e9galement \u00e0 rendre le lieu de travail en lui-m\u00eame plus accessible aux travailleurs en situation de handicap. Il y a encore beaucoup \u00e0 faire \u00e0 ce niveau \u00e9galement. \u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"

Si vous augmentez l’accessibilit\u00e9 de votre entreprise, vous attirez davantage de clients satisfaits. C\u2019est pourquoi Comeos lance Apr\u00e8s Vous, une plate-forme avec des outils pour rendre le retail plus accessible. La Reine Mathilde donne le coup d’envoi de la campagne.<\/p>\n","protected":false},"author":5,"featured_media":68637,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[295],"topic":[591,194],"region":[226],"class_list":["post-68647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","company-zeb","topic-immobilier","topic-retail-design","region-belgique"],"acf":[],"yoast_head":"\nNouvelle plateforme aide \u00e0 rendre les commerces plus accessible - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Si vous augmentez l'accessibilit\u00e9 de votre entreprise, vous attirez davantage de clients satisfaits. 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