{"id":6866,"date":"2014-09-19T12:32:30","date_gmt":"2014-09-19T12:32:30","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/wehkamp-lance-un-webshop-belge\/"},"modified":"2014-09-19T12:32:30","modified_gmt":"2014-09-19T12:32:30","slug":"wehkamp-lance-un-webshop-belge","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/wehkamp-lance-un-webshop-belge\/","title":{"rendered":"Wehkamp lance un webshop belge"},"content":{"rendered":"<h2>D\u00e9ploiement en diff\u00e9rentes phases<\/h2>\n<p>Wehkamp.be proposera environ 150.000 articles de plus de 12.000 marques, dont une grande partie n\u2019est pas encore disponible online en Belgique. Le d\u00e9ploiement de la version belge se d\u00e9roulera en plusieurs phases : une version pilote sera lanc\u00e9e cette ann\u00e9e, apr\u00e8s quoi le nombre de produit augmentera.<\/p>\n<p>Wehkamp tentera d\u2019app\u00e2ter des marques belges locales en vue de les int\u00e9grer sur sa plate-forme de vente, comme il le fait d\u00e9j\u00e0\u00a0 aux Pays-Bas. \u00ab Il faudra tenir compte avant tout de ce que le client local souhaite, mais nous cherchons d\u00e9j\u00e0 \u00e0 savoir quelles sont les grandes marques belges \u00bb, explique le porte-parole Dirk Van den Bogaart \u00e0 RetailDetail.<\/p>\n<p>Dans un premier temps il n\u2019y aura pas de version francophone et ce \u00ab pour des raisons op\u00e9rationnelles \u00bb, indique Van den Bogaart, tout en ajoutant qu\u2019\u00e0 terme une\u00a0 version en fran\u00e7ais suivra, sans pour autant pr\u00e9ciser de date exacte.<\/p>\n<h2>\n<br \/>Int\u00e9grer le top-3<\/h2>\n<p>La soci\u00e9t\u00e9 m\u00e8re RFS Holland Holding nourrit de grandes ambitions en Belgique. Dans un communiqu\u00e9 de presse le groupe a fait part de son intention d\u2019int\u00e9grer le top-3 des e-commer\u00e7ants en Belgique d\u2019ici trois ans.<\/p>\n<p>Ainsi Wehkamp suit l\u2019exemple d\u2019autres coll\u00e8gues hollandais comme Coolblue et Bol.com, qui se sont lanc\u00e9s avec succ\u00e8s sur le march\u00e9 belge. Pourtant ce n\u2019est pas leur r\u00e9ussite qui a incit\u00e9 Wehkamp \u00e0 ouvrir un webshop belge, selon Van den Bogaart : \u00ab Il ne s\u2019agit pas de faire pareil que nos concurrents, mais le fait est que l\u2019e-commerce belge rec\u00e8le un \u00e9norme potentiel, d\u2019o\u00f9 notre choix de traverser la fronti\u00e8re. \u00bb<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9ploiement en diff\u00e9rentes phases Wehkamp.be proposera environ 150.000 articles de plus de 12.000 marques, dont une grande partie n\u2019est pas encore disponible online en Belgique. Le d\u00e9ploiement de la version belge se d\u00e9roulera en plusieurs phases : une version pilote sera lanc\u00e9e cette ann\u00e9e, apr\u00e8s quoi le nombre de produit augmentera. Wehkamp tentera d\u2019app\u00e2ter des [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-6866","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wehkamp lance un webshop belge - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/wehkamp-lance-un-webshop-belge\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wehkamp lance un webshop belge - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"D\u00e9ploiement en diff\u00e9rentes phases Wehkamp.be proposera environ 150.000 articles de plus de 12.000 marques, dont une grande partie n\u2019est pas encore disponible online en Belgique. 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