{"id":69173,"date":"2022-12-19T16:19:40","date_gmt":"2022-12-19T15:19:40","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=69173"},"modified":"2022-12-19T16:19:44","modified_gmt":"2022-12-19T15:19:44","slug":"rewe-va-de-lavant-avec-ses-magasins-autonomes-aucune-economie-de-couts","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/rewe-va-de-lavant-avec-ses-magasins-autonomes-aucune-economie-de-couts\/","title":{"rendered":"Rewe va de l&rsquo;avant avec ses magasins autonomes : \u00ab\u00a0Aucune \u00e9conomie de co\u00fbts\u00a0\u00bb"},"content":{"rendered":"\n<p>Apr\u00e8s deux essais avec des magasins urbains \u00ab&nbsp;hybrides&nbsp;\u00bb, <strong>Rewe<\/strong> ouvre son premier magasin Pick&amp;Go enti\u00e8rement autonome \u00e0 Munich. Selon le d\u00e9taillant alimentaire allemand, les clients sont enthousiasm\u00e9s par cette solution qui leur fait gagner du temps.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sans caisses<\/h2>\n\n\n\n<p>Le magasin Rewe Pick&amp;Go sans caisses situ\u00e9 dans le quartier universitaire du centre-ville de Munich vend une gamme de 4 000 articles sur une surface de vente de 289 m\u00b2. Les clients doivent installer l&rsquo;application Rewe Pick&amp;Go sur leur smartphone pour s&rsquo;enregistrer \u00e0 l&rsquo;entr\u00e9e. Ils peuvent ensuite mettre les produits des rayons dans leur panier : des cam\u00e9ras intelligentes et des balances int\u00e9gr\u00e9es aux rayons enregistrent les achats. Le paiement est automatique, soit par Paypal, Google Pay, Apple Pay ou carte de cr\u00e9dit.<\/p>\n\n\n\n<p>Pour ce concept de magasin autonome, Rewe collabore avec le fournisseur de technologie Trigo Vision, qui a d\u00e9j\u00e0 mis en place des magasins sans caisse pour Aldi \u00e0 Utrecht, Tesco \u00e0 Londres et Netto \u00e0 Munich. Auparavant, le d\u00e9taillant avait d\u00e9j\u00e0 ouvert deux magasins tests \u00ab&nbsp;hybrides&nbsp;\u00bb \u00e0 Cologne et \u00e0 Berlin : dans ces magasins, les clients ont le choix entre faire leurs achats via l&rsquo;application ou payer traditionnellement \u00e0 la caisse. Les tests montrent que de nombreux clients pr\u00e9f\u00e8rent l&rsquo;option sans caisse parce qu&rsquo;elle est pratique, excitante et qu&rsquo;elle permet de gagner du temps, explique Rewe.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pas de reconnaissance faciale<\/h2>\n\n\n\n<p>La cha\u00eene de supermarch\u00e9s affirme que ces tests ne sont pas motiv\u00e9s par une volont\u00e9 d&rsquo;\u00e9conomiser sur les co\u00fbts de personnel : le magasin autonome emploie 11 personnes, soit le m\u00eame nombre qu&rsquo;un magasin de ville dot\u00e9 de caisses enregistreuses traditionnelles. Ces employ\u00e9s sont n\u00e9cessaires pour r\u00e9approvisionner les rayons et guider les acheteurs dans le nouveau syst\u00e8me.<\/p>\n\n\n\n<p>Rewe souligne \u00e9galement que les images des cam\u00e9ras et les autres donn\u00e9es ne sont utilis\u00e9es que pour reconna\u00eetre les produits qui sont emport\u00e9s ou remis en place. Il n&rsquo;y a pas de reconnaissance faciale, et le syst\u00e8me ne peut pas non plus reconna\u00eetre les clients apr\u00e8s leur passage dans le magasin. Au d\u00e9but de l&rsquo;ann\u00e9e prochaine, le d\u00e9taillant pr\u00e9voit d&rsquo;ouvrir un deuxi\u00e8me Pick&amp;Go hybride \u00e0 Cologne.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s deux essais avec des magasins urbains \u00ab hybrides \u00bb, Rewe ouvre son premier magasin Pick&#038;Go enti\u00e8rement autonome \u00e0 Munich. Selon le d\u00e9taillant alimentaire allemand, les clients sont enthousiasm\u00e9s par cette solution qui leur fait gagner du temps.<\/p>\n","protected":false},"author":3,"featured_media":69171,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[827],"topic":[340],"region":[470],"class_list":["post-69173","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-rewe","topic-concept-de-magasin","region-allemagne"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rewe va de l&#039;avant avec ses magasins autonomes : \u00ab\u00a0Aucune \u00e9conomie de co\u00fbts\u00a0\u00bb - RetailDetail BE<\/title>\n<meta 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