{"id":69373,"date":"2022-12-22T13:00:36","date_gmt":"2022-12-22T12:00:36","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=69373"},"modified":"2022-12-22T13:00:40","modified_gmt":"2022-12-22T12:00:40","slug":"plus-de-pertes-que-de-chiffre-daffaires-pour-getir-lacquereur-de-gorillas","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/plus-de-pertes-que-de-chiffre-daffaires-pour-getir-lacquereur-de-gorillas\/","title":{"rendered":"Plus de pertes que de chiffre d&rsquo;affaires pour Getir, l&rsquo;acqu\u00e9reur de Gorillas"},"content":{"rendered":"\n<p>La croissance rapide a un prix \u00e9lev\u00e9 pour <strong>Getir<\/strong> : l&rsquo;acteur turc du \u2018quick commerce\u2019, qui a r\u00e9cemment acquis son rival <strong>Gorillas<\/strong>, a enregistr\u00e9 une perte de plus de 500 millions d&rsquo;euros l&rsquo;ann\u00e9e derni\u00e8re, pour un chiffre d&rsquo;affaires de moins de 440 millions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Des liquidit\u00e9s suffisantes<\/h2>\n\n\n\n<p>Les observateurs s&rsquo;interrogent depuis longtemps sur la viabilit\u00e9 du mod\u00e8le \u00e9conomique des services de livraison rapide, et les chiffres que l\u2019acteur du quick commerce Getir publie pour la premi\u00e8re fois semblent confirmer ce scepticisme. Sur un chiffre d&rsquo;affaires converti de 438 millions d&rsquo;euros, la soci\u00e9t\u00e9 a enregistr\u00e9 <a href=\"https:\/\/fd.nl\/bedrijfsleven\/1461957\/flitsbezorger-getir-verloor-vorig-jaar-bijna-600-mln-mvl2caXQGQTb\">une perte de 553 millions d&rsquo;euros<\/a>, selon les \u00e9tats financiers que le journal FD a pu consulter. Ces chiffres concernent des op\u00e9rations dans neuf pays.<\/p>\n\n\n\n<p>Malgr\u00e9 tout, Getir n&rsquo;est pas encore vraiment en difficult\u00e9 financi\u00e8re : \u00e0 la fin de l&rsquo;ann\u00e9e derni\u00e8re, l&rsquo;entreprise de livraison flash avait encore plus de 500 millions d&rsquo;euros de liquidit\u00e9s dans son bilan, et en mars, la soci\u00e9t\u00e9 a lev\u00e9 plus de 700 millions d&rsquo;euros de capital-risque. Pourtant, l&rsquo;entreprise r\u00e9duit ses co\u00fbts. En mai de cette ann\u00e9e, <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/le-quick-commerce-en-difficultes-deux-autres-livreurs-express-contraints-de-reduire-la-voilure\/\">un employ\u00e9 sur sept a \u00e9t\u00e9 licenci\u00e9<\/a> et la soci\u00e9t\u00e9 a mis ses plans d&rsquo;expansion en attente.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Consolidation<\/h2>\n\n\n\n<p>Les entreprises de livraison rapide sont \u00e0 la peine alors que les consommateurs recommencent \u00e0 faire leurs courses eux-m\u00eames plus souvent apr\u00e8s la pand\u00e9mie. L&rsquo;inflation incite les gens \u00e0 faire plus attention \u00e0 leur budget. En outre, de nombreuses villes introduisent des r\u00e8gles plus strictes pour l&rsquo;\u00e9tablissement des \u2018dark stores\u2019, qui ne sont plus les bienvenus dans les zones r\u00e9sidentielles o\u00f9 se trouvent leurs clients. La crise et la hausse des taux d&rsquo;int\u00e9r\u00eat rendent \u00e9galement les investisseurs plus prudents.<\/p>\n\n\n\n<p>Par cons\u00e9quent, la consolidation est \u00e0 l&rsquo;ordre du jour dans le secteur. R\u00e9cemment, Getir a annonc\u00e9 un partenariat \u00e9troit avec <strong>Just Eat Takeaway<\/strong> : le service de livraison turc <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/just-eat-takeaway-com-et-getir-unissent-leurs-forces\/\">livrera les commandes de la plateforme de repas<\/a>. Et au d\u00e9but du mois, la soci\u00e9t\u00e9 a rachet\u00e9 son concurrent Gorillas, qui s&rsquo;est \u00e9galement av\u00e9r\u00e9e fortement d\u00e9ficitaire : pour chaque euro gagn\u00e9, l&rsquo;entreprise perd en moyenne un euro et demi. Getir <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/gorillas-vendu-a-moitie-prix-a-son-concurrent-getir\/\">n&rsquo;a donc pay\u00e9 pour la reprise que la moiti\u00e9<\/a> de ce que Gorillas valait encore il y a un an.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La croissance rapide a un prix \u00e9lev\u00e9 pour Getir : l&rsquo;acteur turc du \u2018quick commerce\u2019, qui a r\u00e9cemment acquis son rival Gorillas, a enregistr\u00e9 une perte de plus de 500 millions d&rsquo;euros l&rsquo;ann\u00e9e derni\u00e8re, pour un chiffre d&rsquo;affaires de moins de 440 millions. <\/p>\n","protected":false},"author":3,"featured_media":60763,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[423,420,112],"topic":[198,266],"region":[],"class_list":["post-69373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-getir","company-gorillas","company-just-eat-takeaway","topic-e-commerce","topic-resultats-financiers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Plus de pertes que de chiffre d&#039;affaires pour Getir, l&#039;acqu\u00e9reur de Gorillas - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Getir, qui a r\u00e9cemment acquis son rival Gorillas, a 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