{"id":69602,"date":"2022-12-28T16:52:17","date_gmt":"2022-12-28T15:52:17","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=69602"},"modified":"2022-12-28T16:52:21","modified_gmt":"2022-12-28T15:52:21","slug":"une-enveloppe-de-noel-de-20-millions-pour-jumbo-belgique","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/une-enveloppe-de-noel-de-20-millions-pour-jumbo-belgique\/","title":{"rendered":"Une enveloppe de No\u00ebl de 20 millions pour Jumbo Belgique"},"content":{"rendered":"\n<p><strong>Jumbo <\/strong>a du mal en Belgique. Le groupe de supermarch\u00e9s n\u00e9erlandais a inject\u00e9 20 millions d&rsquo;euros suppl\u00e9mentaires dans la branche d\u00e9ficitaire avant No\u00ebl.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Deuxi\u00e8me paquet de soutien<\/h2>\n\n\n\n<p>Bien que Jumbo <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/jumbo-cloture-lannee-2022-avec-27-magasins-en-belgique\/\" target=\"_blank\" rel=\"noreferrer noopener\">termine l&rsquo;ann\u00e9e avec 27 magasins belges<\/a>, le propri\u00e9taire n\u00e9erlandais doit encore combler le foss\u00e9. Ce mois-ci, la filiale belge a re\u00e7u pas moins de 20 millions d&rsquo;euros pour amortir ses pertes, De Tijd rapporte. C&rsquo;est d\u00e9j\u00e0 la deuxi\u00e8me fois que les actionnaires viennent \u00e0 la rescousse : en novembre 2021, la branche belge avait re\u00e7u 25 millions d&rsquo;euros.<\/p>\n\n\n\n<p>Au cours du dernier exercice, la cha\u00eene a enregistr\u00e9 une perte d&rsquo;exploitation de 5,5 millions d&rsquo;euros en Belgique, soit une perte de 6 millions d&rsquo;euros sous la barre, pour un chiffre d&rsquo;affaires de 108,5 millions d&rsquo;euros. En 2021, avant l&rsquo;injection de 25 millions d&rsquo;euros, la division luttait \u00e9galement avec des fonds propres n\u00e9gatifs de 11 millions d&rsquo;euros.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Difficult\u00e9s \u00e0 d\u00e9coller<\/h2>\n\n\n\n<p>L&rsquo;expansion ne se d\u00e9roule <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/jumbo-se-limitera-a-la-flandre-pour-linstant\/\" target=\"_blank\" rel=\"noreferrer noopener\">pas aussi bien qu&rsquo;on l&rsquo;esp\u00e9rait<\/a>. L&rsquo;objectif \u00e9tait d&rsquo;ouvrir 12 \u00e0 15 magasins au d\u00e9marrage en 2019 et de compter 100 supermarch\u00e9s belges d&rsquo;ici 2024. Aujourd&rsquo;hui, Jumbo esp\u00e8re franchir le cap des cent magasins d&rsquo;ici 2027. Il ne s&rsquo;agit pas seulement d&rsquo;un chiffre symbolique, mais d&rsquo;une n\u00e9cessit\u00e9 pour atteindre une masse suffisante, a d\u00e9clar\u00e9 pr\u00e9c\u00e9demment le PDG Frits van Eerd, qui a <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/frits-van-eerd-quitte-son-poste-de-directeur-general-de-jumbo\/\" target=\"_blank\" rel=\"noreferrer noopener\">r\u00e9cemment c\u00e9d\u00e9 sa place<\/a>.<\/p>\n\n\n\n<p>Bien que les magasins existants fonctionnent bien et que Jumbo affirme trouver facilement des emplacements, l&rsquo;entreprise se heurte aux diff\u00e9rences entre la Belgique et les Pays-Bas. Par exemple, Van Eerd a admis ne pas encore \u00eatre en mesure de lire suffisamment le comportement des Belges et avoir r\u00e9guli\u00e8rement du mal avec les permis. \u00c0 Beveren-Leie, entre autres, Jumbo voulait construire un nouveau magasin cette ann\u00e9e, mais malgr\u00e9 un accord du Coll\u00e8ge des \u00e9chevins, le voisinage a fait appel et la province a refus\u00e9 le permis.<\/p>\n\n\n\n<p>S&rsquo;agit-il d&rsquo;un simple probl\u00e8me de d\u00e9marrage ou Jumbo sera-t-il bient\u00f4t contraint d&rsquo;abandonner ? D&rsquo;autant plus que Frits Van Eerd n&rsquo;est plus aux commandes et que Jumbo <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/jumbo-stagne-sur-un-marche-en-declin\/\" target=\"_blank\" rel=\"noreferrer noopener\">stagne \u00e9galement aux Pays-Bas<\/a>, l&rsquo;aventure belge pourrait bien se terminer en queue de poisson.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jumbo a du mal en Belgique. Le groupe de supermarch\u00e9s n\u00e9erlandais a inject\u00e9 20 millions d&rsquo;euros suppl\u00e9mentaires dans la branche d\u00e9ficitaire avant No\u00ebl.<\/p>\n","protected":false},"author":5,"featured_media":53720,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[842],"extra":[],"company":[217],"topic":[197],"region":[90],"class_list":["post-69602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","people-frits-van-eerd","company-jumbo","topic-expansie","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Une enveloppe de No\u00ebl de 20 millions pour Jumbo Belgique - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Jumbo a du mal en Belgique. 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