{"id":70148,"date":"2023-01-09T18:01:11","date_gmt":"2023-01-09T17:01:11","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=70148"},"modified":"2023-01-09T18:01:15","modified_gmt":"2023-01-09T17:01:15","slug":"les-magasins-metro-rouvrent-comme-sligro-m","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/les-magasins-metro-rouvrent-comme-sligro-m\/","title":{"rendered":"Les magasins Metro rouvrent comme Sligro-M"},"content":{"rendered":"\n<p>Les magasins <strong>Metro <\/strong>rouvrent leurs portes sous le nom de <strong>Sligro-M<\/strong>. Hasselt a d\u00e9but\u00e9 aujourd&rsquo;hui, tous les autres magasins suivront dans les dix jours. Un exploit dont l&rsquo;ampleur et les risques n&rsquo;apparaissent que maintenant.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le moins de changement possible<\/h2>\n\n\n\n<p>Le 31 d\u00e9cembre, les magasins de Metro en Belgique ont ferm\u00e9 leurs portes. Aujourd&rsquo;hui, le premier est \u00e0 nouveau ouvert sous un nouveau nom et un nouveau propri\u00e9taire. Maintenant que <strong>Sligro <\/strong>a repris tous les magasins Metro (sauf Anvers Nord), Sligro-M orne d\u00e9sormais les fa\u00e7ades des magasins. Il s&rsquo;agit du troisi\u00e8me embl\u00e8me Sligro en Belgique, apr\u00e8s <strong>Sligro ISPC<\/strong> et <strong>Java<\/strong>.<\/p>\n\n\n\n<p>Sinon, les changements restent limit\u00e9s. \u00ab&nbsp;Il faut que les clients remarquent le moins de changement possible&nbsp;\u00bb, d\u00e9clare le directeur Willem-Jan Strijbosch \u00e0 De Tijd. Apr\u00e8s tout, le nouveau propri\u00e9taire ne veut surtout pas que des concurrents lui arrachent des clients. Ils en profitent d\u00e9j\u00e0 pour conclure de nouveaux contrats avec les restaurateurs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pr\u00e9par\u00e9 depuis des mois<\/h2>\n\n\n\n<p>Sligro se pr\u00e9pare \u00e0 la reconversion et \u00e0 la r\u00e9ouverture des magasins depuis octobre, admet aujourd&rsquo;hui Strijbosch, m\u00eame si les N\u00e9erlandais n&rsquo;ont su officiellement que d\u00e9but d\u00e9cembre qu&rsquo;ils pouvaient reprendre les magasins Metro. Pour ne pas perdre de temps et de clients, Sligro achetait d\u00e9j\u00e0 depuis des mois du stock pour les magasins, dont ils ne savaient m\u00eame pas s&rsquo;ils les obtiendraient. Dans ses propres entrep\u00f4ts et ceux de ses fournisseurs tout \u00e9tait d\u00e9j\u00e0 pr\u00eat, attendant le feu vert.<\/p>\n\n\n\n<p>La conversion informatique a eu lieu la semaine derni\u00e8re avec \u00ab&nbsp;des centaines d&rsquo;ing\u00e9nieurs&nbsp;\u00bb. La gamme de produits a \u00e9galement \u00e9t\u00e9 retravaill\u00e9e, tout comme les prix. Selon Strijbosch, Metro avait cess\u00e9 d&rsquo;ajuster ses prix en fonction de l&rsquo;inflation au cours des derniers mois, de sorte que la tendance semble \u00eatre principalement \u00e0 la hausse. M\u00eame si Sligro promet de mettre en jeu ses \u00e9conomies d&rsquo;\u00e9chelle.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les magasins Metro rouvrent leurs portes sous le nom de Sligro-M. Hasselt a d\u00e9but\u00e9 aujourd&rsquo;hui, tous les autres magasins suivront dans les dix jours. Un exploit dont l&rsquo;ampleur et les risques n&rsquo;apparaissent que maintenant.<\/p>\n","protected":false},"author":5,"featured_media":30814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[401,107],"topic":[282,340,310],"region":[226],"class_list":["post-70148","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-metro","company-sligro","topic-acquisition","topic-concept-de-magasin","topic-ouverture-de-magasin","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les magasins Metro rouvrent comme Sligro-M - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Les magasins Metro rouvrent leurs portes sous le nom de Sligro-M. 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