{"id":70629,"date":"2023-01-17T14:46:46","date_gmt":"2023-01-17T13:46:46","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=70629"},"modified":"2023-01-17T14:46:50","modified_gmt":"2023-01-17T13:46:50","slug":"les-grossistes-en-produits-biologiques-vajra-et-delibio-fusionnent","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/les-grossistes-en-produits-biologiques-vajra-et-delibio-fusionnent\/","title":{"rendered":"Les grossistes en produits biologiques Vajra et Delibio fusionnent"},"content":{"rendered":"\n<p>La consolidation du march\u00e9 biologique se poursuit : les grossistes biologiques <strong>Vajra <\/strong>et <strong>Delibio <\/strong>unissent leurs forces, dans le but de devenir un acteur ind\u00e9pendant majeur du secteur.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Offre compl\u00e9mentaire<\/h2>\n\n\n\n<p>La soci\u00e9t\u00e9 Vajra, bas\u00e9e \u00e0 Overijse, reprend son coll\u00e8gue \u00e0 Nivelles, Delibio, car le fondateur Adrien Bruy\u00e8re opte pour un changement de carri\u00e8re apr\u00e8s 11 ans. Bruy\u00e8re dit avoir trouv\u00e9 en Vajra un partenaire compl\u00e9mentaire : celui-ci est en effet sp\u00e9cialis\u00e9 dans les produits secs, tandis que Delibio fournit principalement des aliments biologiques frais aux magasins sp\u00e9cialis\u00e9s et au restaurants.<\/p>\n\n\n\n<p>Ensemble, les deux entreprises ont pour objectif de devenir un acteur ind\u00e9pendant majeur dans le secteur de la distribution de produits biologiques en Belgique. Les synergies op\u00e9rationnelles et commerciales entre les deux entit\u00e9s permettront de relever les d\u00e9fis du march\u00e9, estiment-ils.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Digitalisation du bio<\/h2>\n\n\n\n<p>La soci\u00e9t\u00e9 fusionn\u00e9e a \u00e9galement pour objectif de num\u00e9riser et de professionnaliser le secteur biologique : bient\u00f4t, les clients pourront commander des produits sur une seule et m\u00eame plateforme en ligne. Apr\u00e8s le rachat, Vajra s&rsquo;installera dans un nouveau b\u00e2timent \u00e0 Nivelles Nord, \u00e0 quelques minutes de l&rsquo;entrep\u00f4t r\u00e9frig\u00e9r\u00e9 de Delibio.<\/p>\n\n\n\n<p>Le march\u00e9 du bio conna\u00eet un ralentissement apr\u00e8s une forte croissance pendant la pand\u00e9mie, ce qui oblige de plus en plus d&rsquo;entreprises \u00e0 coop\u00e9rer. L&rsquo;ann\u00e9e derni\u00e8re, par exemple, <strong>Ekoplaza <\/strong>a rachet\u00e9 la cha\u00eene belge <strong>F\u00e4rm<\/strong>, apr\u00e8s que le grossiste <strong>Udea <\/strong>ait fusionn\u00e9 avec son confr\u00e8re <strong>Biofresh<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La consolidation du march\u00e9 biologique se poursuit : les grossistes biologiques Vajra et Delibio unissent leurs forces, dans le but de devenir un acteur ind\u00e9pendant majeur du secteur.<\/p>\n","protected":false},"author":5,"featured_media":70565,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[282],"region":[226],"class_list":["post-70629","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","topic-acquisition","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les grossistes en produits biologiques Vajra et Delibio fusionnent - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"La consolidation du march\u00e9 biologique se poursuit : les grossistes biologiques Vajra et Delibio unissent leurs forces.\" \/>\n<meta name=\"robots\" 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