{"id":70649,"date":"2023-01-17T16:19:10","date_gmt":"2023-01-17T15:19:10","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=70649"},"modified":"2023-01-17T16:19:13","modified_gmt":"2023-01-17T15:19:13","slug":"alexander-von-maillot-devient-pdg-de-nestle-allemagne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/alexander-von-maillot-devient-pdg-de-nestle-allemagne\/","title":{"rendered":"Alexander von Maillot devient PDG de Nestl\u00e9 Allemagne"},"content":{"rendered":"\n<p>Marc-Aurel Boersch, le PDG allemand, quitte <strong>Nestl\u00e9 <\/strong>apr\u00e8s une carri\u00e8re de 20 ans. Il sera remplac\u00e9 par Alexander von Maillot, aujourd&rsquo;hui responsable des glaces et des sucreries. Tous deux ont une histoire commune avec le Benelux.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le Benelux comme avant-go\u00fbt<\/h2>\n\n\n\n<p>Marc-Aurel Boersch, CEO de Nestl\u00e9 Allemagne, quitte l&rsquo;entreprise \u00e0 sa demande apr\u00e8s une carri\u00e8re de pr\u00e8s de 20 ans. L&rsquo;homme de 54 ans veut <a href=\"https:\/\/www.lebensmittelzeitung.net\/industrie\/nachrichten\/wechsel-an-der-spitze-alexander-von-maillot-wird-neuer-nestl-deutschlandchef-169134\">se consacrer \u00e0 des activit\u00e9s priv\u00e9es<\/a>, rapporte le Lebensmittel Zeitung. Boersch a d\u00e9but\u00e9 dans les ventes pour la division caf\u00e9 et confiserie en 2003, mais est devenu directeur national aux Pays-Bas en 2013. \u00c0 l&rsquo;\u00e9poque, les Pays-Bas \u00e9taient consid\u00e9r\u00e9s comme un avant-go\u00fbt pour ensuite prendre la t\u00eate de l&rsquo;Allemagne, ce que le dirigeant a fait d\u00e9but 2019.<\/p>\n\n\n\n<p>Le 1er mars, Alexander von Maillot reprendra cependant le flambeau. Il est actuellement vice-pr\u00e9sident senior et responsable de l&rsquo;activit\u00e9 mondiale de confiserie et de cr\u00e8me glac\u00e9e de l&rsquo;entreprise suisse. Auparavant, l&rsquo;homme de 51 ans a dirig\u00e9 les march\u00e9s belge et luxembourgeois entre 2013 et 2018.<\/p>\n\n\n\n<p>Boersch s&rsquo;est engag\u00e9 \u00e0 actualiser la gamme de produits en Allemagne. Par exemple, sous sa direction, la gamme v\u00e9g\u00e9tarienne de <strong>Garden Gourmet<\/strong> s&rsquo;est d\u00e9velopp\u00e9e, il y a eu l&rsquo;acquisition d&rsquo;<strong>Ankerkraut<\/strong> et le cadre sup\u00e9rieur a cherch\u00e9 \u00e0 r\u00e9duire les taux de sucre et de graisse dans les produits du groupe.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marc-Aurel Boersch, le PDG allemand, quitte Nestl\u00e9 apr\u00e8s 20 ans. Il sera remplac\u00e9 par Alexander von Maillot. Tous deux ont une histoire commune avec le Benelux.<\/p>\n","protected":false},"author":5,"featured_media":70655,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[1094],"extra":[],"company":[319],"topic":[609],"region":[470],"class_list":["post-70649","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","people-alexander-von-maillot","company-nestle","topic-changement-de-direction","region-allemagne"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alexander von Maillot devient PDG de Nestl\u00e9 Allemagne - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Marc-Aurel Boersch, le PDG allemand, quitte Nestl\u00e9 apr\u00e8s 20 ans. 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