{"id":71459,"date":"2023-01-31T16:18:02","date_gmt":"2023-01-31T15:18:02","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=71459"},"modified":"2023-01-31T16:18:05","modified_gmt":"2023-01-31T15:18:05","slug":"dieter-struye-directeur-non-food-quitte-colruyt-group","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/dieter-struye-directeur-non-food-quitte-colruyt-group\/","title":{"rendered":"Dieter Struye, directeur non food, quitte Colruyt Group"},"content":{"rendered":"\n<p>Dieter Struye n&rsquo;est plus le directeur non food de <strong>Colruyt Group<\/strong>, RetailDetail apprend de bonne source. Le haut dirigeant \u00e9tait \u00e0 la t\u00eate des cha\u00eenes Dreamland, Dreambaby, Bike Republic et The Fashion Society depuis f\u00e9vrier 2018.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Consolidation du march\u00e9 des v\u00e9los<\/h2>\n\n\n\n<p>Le mandat de Dieter Struye au sein du groupe Colruyt s&rsquo;ach\u00e8ve apr\u00e8s quatre ans. En f\u00e9vrier 2018, il a <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/dieter-struye-nouveau-directeur-general-non-food-chez-colruyt-group\/\">pris le poste de directeur non alimentaire<\/a> \u00e0 Halle pour diriger les cha\u00eenes Dreamland et Dreambaby. Sous son impulsion, le groupe Colruyt <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/colruyt-ferme-collishop\/\">a mis fin \u00e0 la boutique en ligne non alimentaire Collishop<\/a> et le d\u00e9taillant s&rsquo;est lanc\u00e9 sur le march\u00e9 en consolidation des v\u00e9los avec l&rsquo;acquisition de la cha\u00eene de magasins de v\u00e9los Fiets !, qui a \u00e9t\u00e9 rebaptis\u00e9e Bike Republic et travaille \u00e0 une solide expansion.<\/p>\n\n\n\n<p>Avant de rejoindre le groupe Colruyt, Dieter Struye a travaill\u00e9 chez Unilever pendant plus de dix ans, puis est devenu directeur des ventes chez Danone, et directeur g\u00e9n\u00e9ral des cha\u00eenes de bricolage Brico et Brico Planit du groupe Maxeda DIY. Il doit maintenant chercher un nouveau d\u00e9fi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Une concurrence accrue<\/h2>\n\n\n\n<p>RetailDetail a contact\u00e9 Dieter Struye par t\u00e9l\u00e9phone, mais le dirigeant n&rsquo;a pas souhait\u00e9 faire de commentaires. Il est clair qu&rsquo;il travaillait dans un contexte difficile : Colruyt Group <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/analyse-comment-colruyt-peut-il-sortir-de-limpasse-dans-laquelle-il-sest-mis\/\">lutte depuis un certain temps pour sa rentabilit\u00e9<\/a>. Tant dans les supermarch\u00e9s que dans le secteur non alimentaire, les marges sont sous pression et la concurrence s&rsquo;intensifie. Il est certain que Dreamland et Dreambaby subissent la pression de la croissance du commerce \u00e9lectronique.<\/p>\n\n\n\n<p>Le d\u00e9taillant a connu d&rsquo;autres changements dans son comit\u00e9 ex\u00e9cutif l&rsquo;ann\u00e9e pass\u00e9e : le directeur op\u00e9rationnel Marc Hofman <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/changements-en-vue-chez-colruyt-group\/\">a pris sa retraite<\/a> et a \u00e9t\u00e9 remplac\u00e9 par les directeurs Jo Willemyns et Stefan Goethaert. R\u00e9cemment, Colruyt a \u00e9galement <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/le-prix-ce-nest-plus-nous-colruyt-se-separe-de-son-directeur-marketing\/\">fait ses adieux \u00e0 son directeur du marketing<\/a>, Guy Elewaut.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dieter Struye n&rsquo;est plus le directeur non food de Colruyt Group, RetailDetail apprend de bonne source. Le haut dirigeant \u00e9tait \u00e0 la t\u00eate des cha\u00eenes Dreamland, Dreambaby, Bike Republic et The Fashion Society depuis f\u00e9vrier 2018. <\/p>\n","protected":false},"author":3,"featured_media":52590,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[44],"company":[359,141,142,1031],"topic":[609],"region":[226],"class_list":["post-71459","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","extra-hot","company-bike-republic","company-colruyt-group","company-dreambaby","company-dreamland","topic-changement-de-direction","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dieter Struye, 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