{"id":7166,"date":"2014-10-16T12:29:09","date_gmt":"2014-10-16T12:29:09","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/netflix-croissance-inferieure-aux-attentes\/"},"modified":"2014-10-16T12:29:09","modified_gmt":"2014-10-16T12:29:09","slug":"netflix-croissance-inferieure-aux-attentes","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/netflix-croissance-inferieure-aux-attentes\/","title":{"rendered":"Netflix : croissance inf\u00e9rieure aux attentes"},"content":{"rendered":"

\u00abUne moindre croissance en raison de tarifs l\u00e9g\u00e8rement plus \u00e9lev\u00e9s\u00bb<\/h2>\n

Dans un courrier adress\u00e9 \u00e0 ses actionnaires Netflix dit avoir accueilli 3 millions de nouveaux clients durant ces trois derniers mois, dont 1 million aux Etats-Unis. Un nombre inf\u00e9rieur aux attentes de l\u2019entreprise, qui pr\u00e9cise toutefois que \u00ab pour les trois trimestres pr\u00e9c\u00e9dents nous avions sous-estim\u00e9 la croissance de notre client\u00e8le, alors que cette fois-ci nous l\u2019avions surestim\u00e9e \u00bb. Actuellement Netflix compte plus de 53 millions d\u2019abonn\u00e9s dans le monde et le management esp\u00e8re en attirer 4 millions de plus durant les trois prochains mois.<\/p>\n

Selon l\u2019entreprise, \u00ab cette moindre croissance s\u2019expliquerait par les tarifs l\u00e9g\u00e8rement plus \u00e9lev\u00e9s \u00bb. Bien que cette augmentation de tarifs soit une bonne nouvelle pour les actionnaires, car ainsi Netflix a vu son chiffre d\u2019affaires progresser de pr\u00e8s de 40% \u00e0 1,2 milliard de dollars. Quant au b\u00e9n\u00e9fice net il s\u2019\u00e9tablit \u00e0 59 millions de dollars, une belle progression par rapport aux 32 millions de dollars r\u00e9alis\u00e9s au troisi\u00e8me trimestre 2013.<\/p>\n

\n
\u00ab Les Belges naviguent plus vite que les Hollandais \u00bb<\/h2>\n

En septembre Netflix a fait son entr\u00e9e dans plusieurs pays europ\u00e9ens<\/a>, toutefois le groupe\u00a0 dans son courrier ne donne aucun d\u00e9tail quant au nombre d\u2019abonn\u00e9s qu\u2019il aurait d\u00e9j\u00e0 attir\u00e9 en Belgique et aux Pays-Bas. Selon un sondage hollandais, plus d\u2019un million de N\u00e9erlandais utiliseraient Netflix.<\/p>\n

Le groupe indique tout de m\u00eame que la Belgique et les Pays-Bas figurent au top-5 des pays o\u00f9 l\u2019Internet est le plus rapide (un crit\u00e8re important pour la qualit\u00e9 du streaming) : la Belgique occupe la deuxi\u00e8me place, juste avant les Pays-Bas et juste apr\u00e8s la Suisse.<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00abUne moindre croissance en raison de tarifs l\u00e9g\u00e8rement plus \u00e9lev\u00e9s\u00bb Dans un courrier adress\u00e9 \u00e0 ses actionnaires Netflix dit avoir accueilli 3 millions de nouveaux clients durant ces trois derniers mois, dont 1 million aux Etats-Unis. Un nombre inf\u00e9rieur aux attentes de l\u2019entreprise, qui pr\u00e9cise toutefois que \u00ab pour les trois trimestres pr\u00e9c\u00e9dents nous avions […]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-7166","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"\nNetflix : croissance inf\u00e9rieure aux attentes - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/netflix-croissance-inferieure-aux-attentes\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Netflix : croissance inf\u00e9rieure aux attentes - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"\u00abUne moindre croissance en raison de tarifs l\u00e9g\u00e8rement plus \u00e9lev\u00e9s\u00bb Dans un courrier adress\u00e9 \u00e0 ses actionnaires Netflix dit avoir accueilli 3 millions de nouveaux clients durant ces trois derniers mois, dont 1 million aux Etats-Unis. 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