{"id":7237,"date":"2014-10-24T09:05:00","date_gmt":"2014-10-24T09:05:00","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/media-saturn-sattaque-aux-concurrents-online\/"},"modified":"2014-10-24T09:05:00","modified_gmt":"2014-10-24T09:05:00","slug":"media-saturn-sattaque-aux-concurrents-online","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/media-saturn-sattaque-aux-concurrents-online\/","title":{"rendered":"Media-Saturn s\u2019attaque aux concurrents online"},"content":{"rendered":"

Webshops sp\u00e9cialis\u00e9s<\/h2>\n

Le groupe d\u2019\u00e9lectronique allemand entend se servir du savoir-faire acquis dans Redcoon \u2013 le \u2018pure player\u2019 qui g\u00e9n\u00e8re plus de la moiti\u00e9 du chiffre d\u2019affaires online du groupe \u2013, en vue d\u2019ouvrir une s\u00e9rie d\u2019autres boutiques en ligne, tant par le biais de reprises qu\u2019en lan\u00e7ant ses propres nouveaux concepts.<\/p>\n

Pour ce faire le groupe a cr\u00e9\u00e9 la division Electronics Online Group : \u00ab Outre les activit\u00e9s online de Media Markt et Saturn, nous voulons p\u00e9n\u00e9trer le march\u00e9 des pure players \u00bb, commente le CEO n\u00e9erlandais Pieter Haas. \u00ab B\u00e9n\u00e9ficiant de la puissance d\u2019achat de Media-Saturn Group et de l\u2019expertise logistique de Redcoon, nous estimons qu\u2019il y a d\u2019\u00e9normes possibilit\u00e9s de croissance pour un pure player comme Redcoon, mais \u00e9galement pour de nouveaux concepts online, voire m\u00eame des reprises. \u00bb<\/p>\n

A titre d\u2019exemple, le CEO \u00e9voque l\u2019ouverture prochaine d\u2019un webshop d\u00e9di\u00e9 aux \u2018trendy wearables\u2019, comme les montres intelligentes, les bracelets interactifs pour fitness et d\u2019autres gadgets de ce type.<\/p>\n

\n
Un nouveau patron pour Redcoon<\/h2>\n

Electronics Online Group sera dirig\u00e9 par Martin Sinner, qui occupera officiellement la fonction de CEO de Redcoon \u00e0 partir du 1er novembre. Ce poste \u00e9tait vacant depuis la cession par le co-fondateur Reiner Heckel des 10% d\u2019actions restantes \u00e0 Media-Saturn en juin 2013.<\/p>\n

Martin Sinner (47 ans) b\u00e9n\u00e9ficie d\u2019une riche exp\u00e9rience : en 2000 il a fond\u00e9 le site allemand de comparaison de prix Idealo, dont il sera CEO jusqu\u2019en 2012. Depuis 2007 il est \u00e9galement l\u2019une des forces motrices des Axel Springer Silicon Valley Teams, qui assistent des start-ups dans le domaine digital.<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Webshops sp\u00e9cialis\u00e9s Le groupe d\u2019\u00e9lectronique allemand entend se servir du savoir-faire acquis dans Redcoon \u2013 le \u2018pure player\u2019 qui g\u00e9n\u00e8re plus de la moiti\u00e9 du chiffre d\u2019affaires online du groupe \u2013, en vue d\u2019ouvrir une s\u00e9rie d\u2019autres boutiques en ligne, tant par le biais de reprises qu\u2019en lan\u00e7ant ses propres nouveaux concepts. Pour ce faire […]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-7237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"\nMedia-Saturn s\u2019attaque aux concurrents online - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/media-saturn-sattaque-aux-concurrents-online\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Media-Saturn s\u2019attaque aux concurrents online - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Webshops sp\u00e9cialis\u00e9s Le groupe d\u2019\u00e9lectronique allemand entend se servir du savoir-faire acquis dans Redcoon \u2013 le \u2018pure player\u2019 qui g\u00e9n\u00e8re plus de la moiti\u00e9 du chiffre d\u2019affaires online du groupe \u2013, en vue d\u2019ouvrir une s\u00e9rie d\u2019autres boutiques en ligne, tant par le biais de reprises qu\u2019en lan\u00e7ant ses propres nouveaux concepts. 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