{"id":74112,"date":"2023-03-14T14:14:20","date_gmt":"2023-03-14T13:14:20","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=74112"},"modified":"2023-03-14T14:14:24","modified_gmt":"2023-03-14T13:14:24","slug":"bike24-setend-au-benelux","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/loisirs\/bike24-setend-au-benelux\/","title":{"rendered":"Bike24 s&rsquo;\u00e9tend au Benelux"},"content":{"rendered":"\n<p>La plateforme en ligne allemande <strong>Bike24<\/strong> poursuit sa conqu\u00eate de l&rsquo;Europe avec l&rsquo;ouverture de nouveaux sites web de v\u00e9los en Belgique, aux Pays-Bas et au Luxembourg. L&rsquo;ambition : devenir l&rsquo;un des leaders du march\u00e9 de la vente de v\u00e9los en ligne.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00ab&nbsp;Une r\u00e9gion favorable au v\u00e9lo&nbsp;\u00bb<\/h2>\n\n\n\n<p>Apr\u00e8s s&rsquo;\u00eatre \u00e9tendu \u00e0 la France, \u00e0 l&rsquo;Espagne et \u00e0 l&rsquo;Italie en 2022, le d\u00e9taillant de v\u00e9los en ligne Bike24, bas\u00e9 \u00e0 Dresde, s&rsquo;attaque maintenant au Benelux. L&rsquo;acteur du commerce \u00e9lectronique a ajout\u00e9 le n\u00e9erlandais comme option linguistique et ouvre des sites web d\u00e9di\u00e9s par pays avec des options de paiement locales pour la Belgique, les Pays-Bas et le Luxembourg. L&rsquo;entreprise affirme qu&rsquo;elle couvre d\u00e9sormais plus de 70 % du potentiel du march\u00e9 europ\u00e9en.<\/p>\n\n\n\n<p>\u00ab&nbsp;Avec le Benelux, nous entrons dans la r\u00e9gion la plus favorable au v\u00e9lo en Europe. Amsterdam, Utrecht et Anvers font partie des villes du monde entier qui disposent des meilleures infrastructures pour les cyclistes. Nous voyons donc un grand potentiel de croissance dans ces pays&nbsp;\u00bb, a d\u00e9clar\u00e9 Andr\u00e9s Martin-Birner, cofondateur et PDG de Bike24, dans un communiqu\u00e9 de presse. \u00ab&nbsp;Bike24 jouit d\u00e9j\u00e0 d&rsquo;une grande notori\u00e9t\u00e9 aux Pays-Bas, en Belgique et au Luxembourg en raison de sa proximit\u00e9 avec l&rsquo;Allemagne. Nous pouvons maintenant \u00e9tendre cette notori\u00e9t\u00e9 gr\u00e2ce \u00e0 notre offre localis\u00e9e et nous esp\u00e9rons devenir \u00e0 moyen terme l&rsquo;un des leaders du march\u00e9 de la vente de v\u00e9los en ligne dans ces pays.&nbsp;\u00bb<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Magasin physique<\/h2>\n\n\n\n<p>Bike24 a r\u00e9alis\u00e9 un chiffre d&rsquo;affaires de 250 millions d&rsquo;euros en 2021 et employait alors quelque 450 personnes. Dans les pays du sud de l&rsquo;Europe, l&rsquo;entreprise a vu ses ventes augmenter de 160 % l&rsquo;ann\u00e9e derni\u00e8re. La boutique en ligne vend 77 000 r\u00e9f\u00e9rences de plus de 800 marques : des v\u00e9los traditionnels et \u00e9lectriques ainsi que des pi\u00e8ces d\u00e9tach\u00e9es, des accessoires, des v\u00eatements et des articles de sport.<\/p>\n\n\n\n<p>L&rsquo;ann\u00e9e derni\u00e8re, l&rsquo;acteur en ligne a \u00e9galement ouvert son premier magasin physique, \u00e0 Berlin. Dans ce point de service Bike24, qui sert \u00e9galement de point de retrait pour les commandes en ligne, les cyclistes peuvent obtenir des conseils sur le choix d&rsquo;un v\u00e9lo de la bonne taille, ainsi que des r\u00e9parations.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La plateforme en ligne allemande Bike24 poursuit sa conqu\u00eate de l&rsquo;Europe avec l&rsquo;ouverture de nouveaux sites web de v\u00e9los en Belgique, aux Pays-Bas et au Luxembourg. L&rsquo;ambition : devenir l&rsquo;un des leaders du march\u00e9 de la vente de v\u00e9los en ligne.<\/p>\n","protected":false},"author":3,"featured_media":74110,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[28],"tags":[],"people":[],"extra":[],"company":[1174],"topic":[198,276],"region":[324],"class_list":["post-74112","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-loisirs","company-bike24","topic-e-commerce","topic-expansion","region-benelux"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bike24 s&#039;\u00e9tend au Benelux - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Bike24 poursuit sa conqu\u00eate de l&#039;Europe avec 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