progress\u00e9 de 24,2% \u00e0 501 millions d\u2019euros<\/a>, contre 404 millions d\u2019euros l\u2019ann\u00e9e derni\u00e8re. La zone \u2018reste de l\u2019Europe\u2019 \u2013 en d\u2019autres termes les pays non germanophones \u2013 affiche la plus forte croissance, avec une augmentation du chiffre d\u2019affaires de 39,9% \u00e0 198 millions d\u2019euros.<\/p>\nPar contre le b\u00e9n\u00e9fice a \u00e9t\u00e9 g\u00e9n\u00e9r\u00e9 dans la partie germanophone de l\u2019Europe, o\u00f9 la marge EBIT ajust\u00e9e s\u2019est \u00e9tablie \u00e0 3,9%. Sur l\u2019ensemble des march\u00e9s la marge EBIT ajust\u00e9e s\u2019\u00e9levait \u00e0 0,8%. C\u2019est la premi\u00e8re fois que le groupe n\u2019accuse pas de perte au troisi\u00e8me trimestre de son exercice.<\/p>\n
\u00ab Le rythme de croissance du chiffre d\u2019affaires de Zalando est plus \u00e9lev\u00e9 que celui de l\u2019industrie de la mode online dans son ensemble. Le secteur a connu un d\u00e9marrage difficile de sa saison d\u2019automne et d\u2019hiver suite au temps doux \u00bb, explique Rubin Ritter, membre du conseil d\u2019administration de Zalando. \u00ab Vu notre \u00e9volution favorable au cours du troisi\u00e8me trimestre, nous pr\u00e9voyons un EBIT l\u00e9g\u00e8rement positif sur l\u2019ensemble de l\u2019ann\u00e9e. \u00bb<\/p>\n
L\u2019accroissement du nombre de clients mobiles de Zalando a largement contribu\u00e9 \u00e0 cette croissance : au cours du troisi\u00e8me trimestre 43% des clients ont consult\u00e9 le site web par voie mobile. De plus l\u2019appli de Zalando a \u00e9t\u00e9 t\u00e9l\u00e9charg\u00e9e plus de 5 millions de fois.<\/p>\n
\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"
Croissance rapide, aussi par voie mobile Au troisi\u00e8me trimestre le chiffre d\u2019affaires de Zalando a progress\u00e9 de 24,2% \u00e0 501 millions d\u2019euros, contre 404 millions d\u2019euros l\u2019ann\u00e9e derni\u00e8re. La zone \u2018reste de l\u2019Europe\u2019 \u2013 en d\u2019autres termes les pays non germanophones \u2013 affiche la plus forte croissance, avec une augmentation du chiffre d\u2019affaires de 39,9% […]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-7525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"\n
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