{"id":7652,"date":"2014-12-09T12:00:51","date_gmt":"2014-12-09T12:00:51","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/marks-spencer-contraint-de-prolonger-les-delais-de-livraison-de-son-webshop\/"},"modified":"2014-12-09T12:00:51","modified_gmt":"2014-12-09T12:00:51","slug":"marks-spencer-contraint-de-prolonger-les-delais-de-livraison-de-son-webshop","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/marks-spencer-contraint-de-prolonger-les-delais-de-livraison-de-son-webshop\/","title":{"rendered":"Marks & Spencer contraint de prolonger les d\u00e9lais de livraison de son webshop"},"content":{"rendered":"

Temps d\u2019attente presque doubl\u00e9<\/h2>\n

Depuis le lancement fin novembre d\u2019une grande campagne promotionnelle pour son webshop, Marks & Spencer est d\u00e9pass\u00e9 par le flux de commandes online. En raison de probl\u00e8mes dans son nouveau centre de distribution l\u2019enseigne a \u00e9t\u00e9 oblig\u00e9e de prolonger les d\u00e9lais de livraison<\/a>.<\/p>\n

Alors qu\u2019habituellement en Grande-Bretagne M&S.com garantit la livraison end\u00e9ans les 3\u00a0 \u00e0 5 jours, le groupe pr\u00e9voit de prolonger ce d\u00e9lai \u00e0 10 jours. De plus l\u2019option de livraison d\u00e8s le lendemain avait momentan\u00e9ment \u00e9t\u00e9 supprim\u00e9e, mais suite aux plaintes sur les r\u00e9seaux sociaux, cette option a tr\u00e8s vite \u00e9t\u00e9 r\u00e9introduite, du moins pour les livraisons \u00e0 domicile, car pour le retrait de commandes en magasin le d\u00e9lai est de deux \u00e0 trois jours.<\/p>\n

\u00ab Le client est notre priorit\u00e9 absolue et c\u2019est pr\u00e9cis\u00e9ment pour cette raison que nous avons adapt\u00e9 nos d\u00e9lais de livraison \u00bb, souligne M&S. \u00ab A pr\u00e9sent la plupart des commandes sont livr\u00e9es \u00e0 temps. Et si nous n\u2019arrivons pas \u00e0 respecter un d\u00e9lai, nous mettons tout en \u0153uvre pour satisfaire le client. \u00bb<\/p>\n

\n
Un centre de distribution de 85.000 m\u00b2<\/h2>\n

Ce probl\u00e8me ne pouvait tomber plus mal pour M&S, qui avait fait de l\u2019e-commerce le fer de lance de sa renaissance. Pour ce faire un centre de distribution flambant neuf enti\u00e8rement automatis\u00e9 de pr\u00e8s de 85.000 m\u00b2 avait \u00e9t\u00e9 mis en service en avril \u00e0 Castle Donington (au centre de l\u2019Angleterre). Ce centre logistique, traitant toutes les commandes de M&S, devait \u00eatre pleinement op\u00e9rationnel pour la p\u00e9riode de No\u00ebl, \u00f4 combien importante.<\/p>\n

\u00ab C\u2019est le premier No\u00ebl que tout M&S.com est concentr\u00e9 dans ce centre de distribution et lors d\u2019op\u00e9rations d\u2019une telle envergure, on est toujours confront\u00e9 \u00e0 des d\u00e9fis \u00bb, explique un porte-parole de M&S. Pourtant m\u00eame \u00e0 ses d\u00e9buts le webshop a connu quelques difficult\u00e9s. A tel point qu\u2019au premier semestre (jusqu\u2019au 27 septembre) M&S.com a vu son chiffre d\u2019affaires chuter de 6,3%.<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Temps d\u2019attente presque doubl\u00e9 Depuis le lancement fin novembre d\u2019une grande campagne promotionnelle pour son webshop, Marks & Spencer est d\u00e9pass\u00e9 par le flux de commandes online. En raison de probl\u00e8mes dans son nouveau centre de distribution l\u2019enseigne a \u00e9t\u00e9 oblig\u00e9e de prolonger les d\u00e9lais de livraison. Alors qu\u2019habituellement en Grande-Bretagne M&S.com garantit la livraison […]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-7652","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"\nMarks & Spencer contraint de prolonger les d\u00e9lais de livraison de son webshop - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/marks-spencer-contraint-de-prolonger-les-delais-de-livraison-de-son-webshop\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marks & Spencer contraint de prolonger les d\u00e9lais de livraison de son webshop - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Temps d\u2019attente presque doubl\u00e9 Depuis le lancement fin novembre d\u2019une grande campagne promotionnelle pour son webshop, Marks & Spencer est d\u00e9pass\u00e9 par le flux de commandes online. 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