{"id":7806,"date":"2014-12-23T09:50:42","date_gmt":"2014-12-23T09:50:42","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/carrefour-france-et-coramatch-forment-une-alliance-dachat\/"},"modified":"2014-12-23T09:50:42","modified_gmt":"2014-12-23T09:50:42","slug":"carrefour-france-et-coramatch-forment-une-alliance-dachat","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/carrefour-france-et-coramatch-forment-une-alliance-dachat\/","title":{"rendered":"Carrefour France et Cora\/Match forment une alliance d\u2019achat"},"content":{"rendered":"

Relation LAT<\/h2>\n

La coop\u00e9ration \u00e0 l’achat entre Carrefour et Cora\/Match a \u00e9t\u00e9 officialis\u00e9e hier et sera effective \u00e0 partir du 1er janvier 2015. Ce partenariat porte sur l\u2019achat de produits de marques nationales et internationales, tant pour le segment food que non food. Cet accord ne concerne pas les marques de distributeurs, les produits de PME et les produits agricoles frais.<\/p>\n

\u00ab Cet accord constitue un engagement pour des relations durables avec les fournisseurs et soutiendra la comp\u00e9titivit\u00e9 des enseignes au profit du consommateur. Carrefour et Cora\/Supermarch\u00e9s Match maintiendront leur politique commerciale propre, chaque cha\u00eene d\u00e9terminant de mani\u00e8re s\u00e9par\u00e9e ses prix et sa strat\u00e9gie promotionnelle \u00bb, apprend-on dans un communiqu\u00e9 de presse.<\/p>\n

\n
A l\u2019exemple de la concurrence<\/h2>\n

Avec 10.600 magasins dans 30 pays Carrefour est le num\u00e9ro 2 mondial de la distribution et le num\u00e9ro 1 europ\u00e9en. En 2013 le groupe a r\u00e9alis\u00e9 un chiffre d\u2019affaires de 100,2 milliards d\u2019euros. Toutefois sur son march\u00e9 int\u00e9rieur l\u2019enseigne est confront\u00e9e \u00e0 une lourde concurrence et \u00e0 la forte pression sur les marges, suite \u00e0 une guerre des prix permanente.<\/p>\n

En septembre Auchan et Syst\u00e8me U, les num\u00e9ros 5 et 6 en France, avaient eux aussi former une alliance d\u2019achat. Un mois plus tard Intermarch\u00e9 et Casino<\/a> suivaient leur exemple et devenaient \u00e0 eux deux plus grand que Carrefour (et E.Leclerc, le num\u00e9ro 2).<\/p>\n

Cora exploite 59 hypermarch\u00e9s principalement dans le Nord et l\u2019Est de la France et a r\u00e9alis\u00e9 un chiffre d\u2019affaires de 5 milliards d\u2019euros en 2013. Supermarch\u00e9s Match pour sa part compte 140 supermarch\u00e9s et a enregistr\u00e9 un chiffre d\u2019affaires de 1,2 milliard d\u2019euros en 2013. Tout comme Carrefour, les deux enseignes sont \u00e9galement pr\u00e9sentes en Belgique. On ignore encore si ce partenariat sera \u00e9tendu vers notre pays.<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Relation LAT La coop\u00e9ration \u00e0 l’achat entre Carrefour et Cora\/Match a \u00e9t\u00e9 officialis\u00e9e hier et sera effective \u00e0 partir du 1er janvier 2015. Ce partenariat porte sur l\u2019achat de produits de marques nationales et internationales, tant pour le segment food que non food. Cet accord ne concerne pas les marques de distributeurs, les produits de […]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-7806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"\nCarrefour France et Cora\/Match forment une alliance d\u2019achat - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/carrefour-france-et-coramatch-forment-une-alliance-dachat\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Carrefour France et Cora\/Match forment une alliance d\u2019achat - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Relation LAT La coop\u00e9ration \u00e0 l’achat entre Carrefour et Cora\/Match a \u00e9t\u00e9 officialis\u00e9e hier et sera effective \u00e0 partir du 1er janvier 2015. 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