{"id":84257,"date":"2023-09-20T10:21:57","date_gmt":"2023-09-20T08:21:57","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=84257"},"modified":"2023-09-20T10:22:00","modified_gmt":"2023-09-20T08:22:00","slug":"amazon-rend-les-magasins-sans-caisses-moins-chers","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/amazon-rend-les-magasins-sans-caisses-moins-chers\/","title":{"rendered":"Amazon rend les magasins sans caisses moins chers"},"content":{"rendered":"\n<p><strong>Amazon <\/strong>adopte la technologie RFID pour ses magasins sans caisse. Cela devrait rendre la mise en \u0153uvre plus facile et moins co\u00fbteuse.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Avec porte de sortie<\/h2>\n\n\n\n<p>Amazon a cr\u00e9\u00e9 une nouvelle version de sa technologie sans caisse, rapporte The Verge. Contrairement au syst\u00e8me pr\u00e9c\u00e9dent, il ne n\u00e9cessite plus un r\u00e9seau complexe de cam\u00e9ras intelligentes. L&rsquo;alternative exige toutefois bien plus d&rsquo;efforts de la part des employ\u00e9s des magasins et des fournisseurs. Chaque produit re\u00e7oit une \u00e9tiquette RFID (identification par radiofr\u00e9quence) qui est automatiquement scann\u00e9e \u00e0 la sortie du magasin.<\/p>\n\n\n\n<p>Le nouveau syst\u00e8me a d&rsquo;abord \u00e9t\u00e9 test\u00e9 dans un stade de Seattle, la ville natale d&rsquo;Amazon. Amazon l&rsquo;exp\u00e9rimente \u00e0 pr\u00e9sent \u00e9galement pour la boutique de marchandises du stade de l&rsquo;\u00e9quipe de football Seattle Seahawks. Les clients entrent librement, <a href=\"https:\/\/www.theverge.com\/2023\/9\/19\/23881052\/amazon-just-walk-out-rfid-cashierless-tech\" target=\"_blank\" rel=\"noreferrer noopener\">choisissent ce qu&rsquo;ils veulent et passent ensuite par une porte de sortie<\/a> qui scanne les \u00e9tiquettes. Pour payer, les clients utilisent leur carte de cr\u00e9dit ou passent leur main sur un scanner \u00e0 main Amazon One.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Plus accessible<\/h2>\n\n\n\n<p>La technologie RFID fait d\u00e9j\u00e0 partie int\u00e9grante du retail. Par exemple, dans le nouveau magasin <strong>Decathlon <\/strong>du futur pr\u00e8s de Madrid, les clients peuvent <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/loisirs\/en-images-decathlon-teste-son-magasin-du-futur-en-espagne\/\" target=\"_blank\" rel=\"noreferrer noopener\">comparer les chaussures gr\u00e2ce \u00e0 des puces RFID<\/a>, collecter des colis par click&amp;collect et r\u00e9gler eux-m\u00eames leurs achats aux caisses RFID. Dans le domaine de l&rsquo;alimentation, les <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/pret-pour-le-deploiement-exki-fridge-le-refrigerateur-intelligent-proposant-des-repas\/\" target=\"_blank\" rel=\"noreferrer noopener\">r\u00e9frig\u00e9rateurs et distributeurs automatiques intelligents<\/a> d&rsquo;<strong>Exki<\/strong> fonctionnent avec la RFID : des capteurs scannent automatiquement ce que les clients emportent. Cependant, ces \u00e9tiquettes repr\u00e9sentent encore un investissement important : chaque emballage de chaque produit individuel doit \u00eatre dot\u00e9 d&rsquo;une puce RFID.<\/p>\n\n\n\n<p>Amazon estime n\u00e9anmoins que sa technologie Just Walk Out deviendra plus accessible (et plus abordable) pour un plus grand nombre de d\u00e9taillants sans le syst\u00e8me de cam\u00e9ra compliqu\u00e9. Selon The Verge, le g\u00e9ant du commerce \u00e9lectronique esp\u00e8re <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/amazon-lit-votre-main-et-la-transforme-en-carte-de-credit\/\" target=\"_blank\" rel=\"noreferrer noopener\">vendre imm\u00e9diatement le scanner \u00e0 main Amazon One<\/a> aux d\u00e9taillants qui l&rsquo;utiliseront, ce qui lui permettra d&rsquo;obtenir encore plus de donn\u00e9es sur les consommateurs. Plus de 150 magasins utiliseraient actuellement la technologie sans caissier d&rsquo;Amazon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon adopte la technologie RFID pour ses magasins sans caisse. Cela devrait rendre la mise en \u0153uvre plus facile et moins co\u00fbteuse.<\/p>\n","protected":false},"author":5,"featured_media":19824,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[206],"topic":[462],"region":[446],"class_list":["post-84257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","company-amazon","topic-innovation","region-etats-unis-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon rend les magasins sans caisses moins chers - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Amazon adopte la technologie RFID pour ses magasins sans caisse. 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