{"id":84856,"date":"2023-09-29T12:35:04","date_gmt":"2023-09-29T10:35:04","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=84856"},"modified":"2023-09-29T13:37:44","modified_gmt":"2023-09-29T11:37:44","slug":"ahold-delhaize-sassocie-a-rewe-et-e-leclerc","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/ahold-delhaize-sassocie-a-rewe-et-e-leclerc\/","title":{"rendered":"Ahold Delhaize s&rsquo;associe \u00e0 Rewe et E.Leclerc"},"content":{"rendered":"\n<p><strong>Ahold Delhaize<\/strong> rejoint <strong>Eurelec<\/strong>, l&rsquo;organisation d&rsquo;achat fond\u00e9e par <strong>Rewe<\/strong> et <strong>E.Leclerc<\/strong>. \u00c0 partir de 2025, les trois g\u00e9ants europ\u00e9ens de la distribution commenceront \u00e0 acheter ensemble pour rem\u00e9dier aux diff\u00e9rences de prix en Europe.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00ab&nbsp;Maintenir les denr\u00e9es alimentaires \u00e0 un niveau abordable&nbsp;\u00bb<\/h2>\n\n\n\n<p>Le paysage des alliances de la grande distribution est en pleine mutation : apr\u00e8s l&rsquo;annonce de l&rsquo;adh\u00e9sion de <strong>Jumbo<\/strong> <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/jumbo-rejoint-les-alliances-epic-et-everest\/\">aux centrales d&rsquo;achat Epic et Everest<\/a>, toutes deux fond\u00e9es par le leader allemand <strong>Edeka<\/strong>, on apprend qu&rsquo;Ahold Delhaize deviendra le troisi\u00e8me membre d&rsquo;Eurelec, le p\u00f4le europ\u00e9en fond\u00e9 en 2016 par le leader fran\u00e7ais E.Leclerc et le num\u00e9ro deux allemand Rewe. Ensemble, les trois d\u00e9taillants repr\u00e9sentent un chiffre d&rsquo;affaires net de 155 milliards d&rsquo;euros. Apr\u00e8s l&rsquo;approbation des autorit\u00e9s de la concurrence, les pr\u00e9paratifs commenceront en 2024 et l&rsquo;approvisionnement commun \u00e0 partir de 2025, pr\u00e9cise le communiqu\u00e9 de presse.<\/p>\n\n\n\n<p>L&rsquo;objectif d&rsquo;Eurelec est clair : comme Everest, cette alliance veut s&rsquo;attaquer aux diff\u00e9rences de prix qui existent pour des produits identiques dans les diff\u00e9rents \u00c9tats membres de l&rsquo;Union europ\u00e9enne. \u00ab\u00a0Nous avons constat\u00e9 des diff\u00e9rences de prix entre les pays europ\u00e9ens qui ne peuvent \u00eatre expliqu\u00e9es objectivement, si ce n&rsquo;est que certains fabricants vendent exactement le m\u00eame produit \u00e0 des prix diff\u00e9rents dans les pays de l&rsquo;UE\u00a0\u00bb, d\u00e9clare Wouter Kolk, PDG d&rsquo;Ahold Delhaize Europe &amp; Indonesia. \u00ab\u00a0Nous devons \u00e0 nos consommateurs de faire en sorte que les denr\u00e9es alimentaires restent abordables en ces temps difficiles et de leur donner acc\u00e8s \u00e0 un v\u00e9ritable march\u00e9 int\u00e9rieur europ\u00e9en\u00a0\u00bb.<\/p>\n\n\n\n<p>A noter : Ahold Delhaize \u00e9tait d\u00e9j\u00e0 affili\u00e9 \u00e0 E.Leclerc et Rewe dans l&rsquo;alliance d&rsquo;achat Coopernic, qui comprend \u00e9galement Coop Italia. En outre, le groupe fusionn\u00e9 est membre de l&rsquo;alliance d&rsquo;achat AMS, qui comprend Migros, ICA, Morrisons, Musgrave et Kesko entre autres. Chacune de ces alliances a un objectif diff\u00e9rent : AMS ach\u00e8te des marques de distributeur, Coopernic n\u00e9gocie des conditions \u00ab\u00a0on top\u00a0\u00bb avec les fabricants de produits de marque.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ahold Delhaize rejoint Eurelec, l&rsquo;organisation d&rsquo;achat fond\u00e9e par Rewe et E.Leclerc. \u00c0 partir de 2025, les trois g\u00e9ants europ\u00e9ens de la distribution commenceront \u00e0 acheter ensemble pour rem\u00e9dier aux diff\u00e9rences de prix en Europe.<\/p>\n","protected":false},"author":3,"featured_media":47787,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[44],"company":[124,718,827],"topic":[242],"region":[],"class_list":["post-84856","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-hot","company-ahold-delhaize","company-e-leclerc","company-rewe","topic-chaine-dapprovisionnement"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ahold Delhaize s&#039;associe \u00e0 Rewe et E.Leclerc - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Ahold Delhaize rejoint Eurelec, l&#039;organisation d&#039;achat fond\u00e9e par Rewe et E.Leclerc, 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