{"id":85655,"date":"2023-10-17T12:33:47","date_gmt":"2023-10-17T10:33:47","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=85655"},"modified":"2023-10-17T14:08:48","modified_gmt":"2023-10-17T12:08:48","slug":"zalando-livre-aussi-pour-dautres-boutiques-en-ligne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/zalando-livre-aussi-pour-dautres-boutiques-en-ligne\/","title":{"rendered":"Zalando livre aussi pour d&rsquo;autres boutiques en ligne"},"content":{"rendered":"\n<p><strong>Zalando <\/strong>ouvre son r\u00e9seau logistique&nbsp;: dor\u00e9navant des marques de mode puissent \u00e9galement effectuer des livraisons aupr\u00e8s de leur propre boutique en ligne, ou aupr\u00e8s d&rsquo;autres canaux de vente, \u00e0 travers la plateforme.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Logistique multicanal<\/h2>\n\n\n\n<p>Apr\u00e8s une ann\u00e9e de tests, Zalando lance ZEOS Fulfillment. Dans le cadre de ce service logistique, les marques et les d\u00e9taillants peuvent envoyer leurs produits \u00e0 un r\u00e9seau de 12 centres de distribution Zalando, o\u00f9 ZEOS s&rsquo;occupe du reste. Peu importe que l&rsquo;achat soit effectu\u00e9 sur Zalando, sur la boutique en ligne de la marque ou m\u00eame sur une plateforme concurrente telle qu&rsquo;Amazon.<\/p>\n\n\n\n<p>\u00ab&nbsp;Avec une seule int\u00e9gration, les marques ont acc\u00e8s \u00e0 un pool de plus de 40 transporteurs et \u00e0 quelque 160 options de livraison et de retour localis\u00e9es dans 23 march\u00e9s europ\u00e9ens,&nbsp;\u00bb explique Jan Bartels, Senior Vice President B2B. Zalando vise ainsi \u00e0 attirer les marques de mode qui ne vendent pas par l&rsquo;interm\u00e9diaire de la plateforme, tandis que les marques partenaires existantes peuvent d\u00e9sormais g\u00e9rer leurs ventes multicanal avec une seule plateforme int\u00e9gr\u00e9e.<\/p>\n\n\n\n<p>Un projet pilote avec des partenaires s\u00e9lectionn\u00e9s a d\u00e9j\u00e0 d\u00e9but\u00e9 en octobre 2022. Aujourd&rsquo;hui, une trentaine de marques et de d\u00e9taillants, tels que <strong>Pepe Jeans<\/strong> et la marque polonaise de chaussures et d&rsquo;accessoires <strong>Kazar<\/strong>, utilisent le service.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zalando ouvre son r\u00e9seau logistique\u00a0: dor\u00e9navant des marques de mode puissent \u00e9galement effectuer des livraisons aupr\u00e8s de leur propre boutique en ligne, ou aupr\u00e8s d&rsquo;autres canaux de vente, \u00e0 travers la plateforme.<\/p>\n","protected":false},"author":5,"featured_media":56450,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[287],"topic":[409],"region":[243],"class_list":["post-85655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","company-zalando","topic-logistique","region-europe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Zalando livre aussi pour d&#039;autres boutiques en ligne - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Zalando ouvre son r\u00e9seau logistique\u00a0: dor\u00e9navant des marques de mode puissent \u00e9galement effectuer des livraisons aupr\u00e8s de leur 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