{"id":85668,"date":"2023-10-17T12:48:54","date_gmt":"2023-10-17T10:48:54","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=85668"},"modified":"2023-10-17T12:48:56","modified_gmt":"2023-10-17T10:48:56","slug":"le-supermarche-en-ligne-rayon-abandonne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/le-supermarche-en-ligne-rayon-abandonne\/","title":{"rendered":"Le supermarch\u00e9 en ligne Rayon abandonne"},"content":{"rendered":"\n<p><strong>Rayon<\/strong>, le supermarch\u00e9 en ligne de <strong>Smartmat<\/strong>, cesse ses activit\u00e9s. Malgr\u00e9 sa collaboration avec <strong>Colruyt Group<\/strong>, le magasin en ligne ne trouve pas suffisamment de clients. Les derni\u00e8res courses seront livr\u00e9es le 24 octobre.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fournisseurs locaux<\/h2>\n\n\n\n<p>Rayon a annonc\u00e9 l&rsquo;arr\u00eat du site dans un courriel adress\u00e9 \u00e0 ses clients mardi : \u00ab&nbsp;Au cours des deux derni\u00e8res ann\u00e9es, nous avons travaill\u00e9 dur pour construire le premier supermarch\u00e9 belge en ligne avec une couverture nationale. Pour atteindre cet objectif, nous avons collabor\u00e9 avec des dizaines de fournisseurs belges et locaux enthousiastes. Malheureusement, nous avons remarqu\u00e9 que trop peu de clients se rendent chez Rayon. Par cons\u00e9quent, nous avons d\u00e9cid\u00e9 d&rsquo;arr\u00eater Rayon&nbsp;\u00bb.<\/p>\n\n\n\n<p>Rayon \u00e9tait une initiative de Smartmat, la soci\u00e9t\u00e9 derri\u00e8re le fournisseur de bo\u00eetes repas Foodbag, dans laquelle Colruyt Group a pris une participation. Le supermarch\u00e9 en ligne a \u00e9t\u00e9 lanc\u00e9 au d\u00e9but de l&rsquo;ann\u00e9e 2022 avec pour mission d&rsquo;offrir aux clients un moyen facile de profiter d&rsquo;une alimentation locale et de meilleure qualit\u00e9. Dans une interview accord\u00e9e \u00e0 RetailDetail au d\u00e9but de l&rsquo;ann\u00e9e, le PDG St\u00e9phane Ronse a toujours affirm\u00e9 <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/interview-stephane-ronse-ceo-de-smartmat-nous-sommes-convaincus-que-nous-pourrons-bientot-rendre-rayon-rentable\/\">qu&rsquo;il rendrait bient\u00f4t Rayon rentable<\/a>. Jusqu&rsquo;au dimanche 22 octobre \u00e0 minuit, les clients peuvent encore profiter de l&rsquo;occasion pour faire une derni\u00e8re fois leurs courses chez Rayon.<\/p>\n\n\n\n<p>Pour \u00eatre clair, Foodbag, le grand fr\u00e8re de Rayon, continuera \u00e0 fonctionner avec plus de 30 plats livr\u00e9s \u00e0 domicile chaque semaine.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rayon, le supermarch\u00e9 en ligne de Smartmat, cesse ses activit\u00e9s. Malgr\u00e9 sa collaboration avec Colruyt Group, le magasin en ligne ne trouve pas suffisamment de clients. Les derni\u00e8res courses seront livr\u00e9es le 24 octobre. <\/p>\n","protected":false},"author":3,"featured_media":71535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[44],"company":[141,847,848,1120],"topic":[1295,198],"region":[],"class_list":["post-85668","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-hot","company-colruyt-group","company-foodbag","company-rayon","company-smartmat","topic-cessation","topic-e-commerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le supermarch\u00e9 en ligne Rayon abandonne - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Rayon, le supermarch\u00e9 en ligne de Smartmat, cesse ses activit\u00e9s. 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