{"id":87112,"date":"2023-11-08T09:15:27","date_gmt":"2023-11-08T08:15:27","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=87112"},"modified":"2023-11-08T11:22:15","modified_gmt":"2023-11-08T10:22:15","slug":"ahold-delhaize-sur-la-voie-de-la-reprise-apres-un-trimestre-faible","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/ahold-delhaize-sur-la-voie-de-la-reprise-apres-un-trimestre-faible\/","title":{"rendered":"Ahold Delhaize \u00ab\u00a0sur la voie de la reprise\u00a0\u00bb apr\u00e8s un trimestre faible"},"content":{"rendered":"\n

Ahold Delhaize<\/strong> a connu un troisi\u00e8me trimestre d\u00e9cevant, une cons\u00e9quence de la persistance de co\u00fbts \u00e9lev\u00e9s et de la faible confiance des consommateurs. N\u00e9anmoins, le d\u00e9taillant est sur la voie de la reprise en Europe, a d\u00e9clar\u00e9 le PDG Frans Muller.<\/p>\n\n\n\n

Gain de parts de march\u00e9<\/h2>\n\n\n\n

Les ventes d’Ahold Delhaize au troisi\u00e8me trimestre ont baiss\u00e9 de 2,1 % pour atteindre 21,9 milliards d’euros, et la marge d’exploitation a chut\u00e9 \u00e0 3,8 %, principalement en raison de l’augmentation des co\u00fbts aux \u00c9tats-Unis. En Europe, cette marge \u00e9tait de 3,5 %, aux \u00c9tats-Unis de 4,2 %. Le d\u00e9taillant souligne n\u00e9anmoins que sa part de march\u00e9 augmente sur les march\u00e9s cl\u00e9s. La croissance des ventes comparables a \u00e9t\u00e9 de 3,1 % pour le groupe : 0,9 % aux \u00c9tats-Unis et 7 % en Europe. Les ventes en ligne ont augment\u00e9 de 6,4 % gr\u00e2ce \u00e0 une croissance \u00e0 deux chiffres chez Food Lion<\/strong> et Hannaford<\/strong> et \u00e0 des gains importants de parts de march\u00e9 chez Bol<\/strong>.<\/p>\n\n\n\n

Aux \u00c9tats-Unis, la baisse des bons alimentaires, la hausse des taux d’int\u00e9r\u00eat et la reprise des remboursements des pr\u00eats \u00e9tudiants en octobre ont pes\u00e9 sur le moral des acheteurs, a d\u00e9clar\u00e9 Frans Muller, le directeur g\u00e9n\u00e9ral. \u00ab Si l’on consid\u00e8re l’Europe, qui a subi plus de pressions que les \u00c9tats-Unis au cours des deux derni\u00e8res ann\u00e9es, je suis convaincu que nous sommes sur la voie de la reprise \u00bb. En excluant l’impact du plan franchise de Delhaize en Belgique, la croissance comparable en Europe a \u00e9t\u00e9 de 7,2% et la marge a \u00e9t\u00e9 plus \u00e9lev\u00e9e que l’ann\u00e9e derni\u00e8re. Albert Heijn<\/strong> et Bol ont gagn\u00e9 des parts de march\u00e9 aux Pays-Bas.<\/p>\n\n\n\n

Changement de priorit\u00e9s<\/h2>\n\n\n\n

M. Muller souligne trois \u00e9tapes importantes que le d\u00e9taillant a franchies r\u00e9cemment. L’acquisition de Profi<\/strong> en Roumanie<\/a> souligne la confiance d’Ahold Delhaize dans la r\u00e9gion de l’Europe centrale et m\u00e9ridionale. En rejoignant l’alliance d’approvisionnement Eurelec, le groupe s’attaquera aux diff\u00e9rences de prix persistantes entre les march\u00e9s europ\u00e9ens. Enfin, l’examen de ses activit\u00e9s en ligne aux \u00c9tats-Unis a abouti \u00e0 la d\u00e9cision de vendre le service de livraison FreshDirect \u00e0 Getir<\/strong><\/a>.<\/strong> \u00ab\u00a0Notre plus grande force en tant que d\u00e9taillant de supermarch\u00e9s est la v\u00e9ritable exp\u00e9rience omnicanale – la combinaison de la vente en ligne et en magasin\u00a0\u00bb, a d\u00e9clar\u00e9 M. Muller.<\/p>\n\n\n\n

Selon le dirigeant, Ahold Delhaize aligne actuellement ses priorit\u00e9s sur le contexte macro\u00e9conomique et le paysage concurrentiel. Le d\u00e9taillant promet plus de clart\u00e9 \u00e0 ce sujet lors d’une journ\u00e9e strat\u00e9gique en mai 2024.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ahold Delhaize a connu un troisi\u00e8me trimestre d\u00e9cevant, une cons\u00e9quence de la persistance de co\u00fbts \u00e9lev\u00e9s et de la faible confiance des consommateurs. N\u00e9anmoins, le d\u00e9taillant est sur la voie de la reprise en Europe, a d\u00e9clar\u00e9 le PDG Frans Muller. <\/p>\n","protected":false},"author":3,"featured_media":47787,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[124],"topic":[266],"region":[],"class_list":["post-87112","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-ahold-delhaize","topic-resultats-financiers"],"acf":[],"yoast_head":"\nAhold Delhaize "sur la voie de la reprise" apr\u00e8s un trimestre faible - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Ahold Delhaize a connu un troisi\u00e8me trimestre d\u00e9cevant, une cons\u00e9quence de la persistance de co\u00fbts \u00e9lev\u00e9s et de la faible 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