{"id":92171,"date":"2024-02-05T11:53:03","date_gmt":"2024-02-05T10:53:03","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=92171"},"modified":"2024-02-05T11:53:05","modified_gmt":"2024-02-05T10:53:05","slug":"en-images-mediamarkt-ouvre-le-premier-magasin-xpress-au-benelux","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/electro\/en-images-mediamarkt-ouvre-le-premier-magasin-xpress-au-benelux\/","title":{"rendered":"[En images] MediaMarkt ouvre le premier magasin Xpress au Benelux"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"687\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-92168\" data-id=\"92168\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress1-1024x687.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress1-1024x687.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress1-300x201.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress1-768x515.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress1.jpg 1270w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"562\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-92160\" data-id=\"92160\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress5-1024x562.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress5-1024x562.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress5-300x165.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress5-768x422.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress5.jpg 1461w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"554\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-92158\" data-id=\"92158\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress6-1024x554.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress6-1024x554.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress6-300x162.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress6-768x416.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress6.jpg 1473w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"676\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-92166\" data-id=\"92166\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress2-1024x676.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress2-1024x676.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress2-300x198.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress2-768x507.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress2-185x122.jpg 185w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress2.jpg 1207w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"672\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-92164\" data-id=\"92164\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress3-1024x672.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress3-1024x672.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress3-300x197.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress3-768x504.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress3-185x122.jpg 185w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress3.jpg 1215w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"678\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-92162\" data-id=\"92162\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress4-1024x678.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress4-1024x678.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress4-300x199.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress4-768x508.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress4-185x122.jpg 185w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/xpress4.jpg 1212w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p><strong>MediaMarkt <\/strong>a ouvert \u00e0 Wijnegem le premier magasin au Benelux du nouveau format Xpress, un concept compact qui mise sur la commodit\u00e9 et la proximit\u00e9. Selon le sp\u00e9cialiste de l&rsquo;\u00e9lectronique, il s&rsquo;agit d&rsquo;un compl\u00e9ment parfait aux grands formats de magasins existants.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Strat\u00e9gie omnicanale<\/h2>\n\n\n\n<p>Le MediaMarkt Xpress du centre commercial Shop Eat Enjoy de Wijnegem ne fait que 900 m\u00b2 et propose une gamme de 3 800 produits imm\u00e9diatement disponibles &#8211; principalement des articles et des gadgets populaires tels que des smartphones, des ordinateurs portables, des t\u00e9l\u00e9viseurs ou des consoles de jeu. Les acheteurs peuvent tester et commander ces produits, les retirer en magasin ou se les faire livrer \u00e0 domicile.<\/p>\n\n\n\n<p>Avec ce concept, le d\u00e9taillant vise \u00e0 atteindre un segment de client\u00e8le (en partie) nouveau d&rsquo;une mani\u00e8re diff\u00e9rente : le format Xpress vise principalement les clients qui veulent faire leurs achats facilement et commod\u00e9ment dans leur voisinage imm\u00e9diat. MediaMarkt a d\u00e9j\u00e0 d\u00e9ploy\u00e9 avec succ\u00e8s le concept en Hongrie, en Espagne, en Autriche et en Allemagne, et l&rsquo;introduit \u00e0 pr\u00e9sent au Benelux.<\/p>\n\n\n\n<p>\u00ab&nbsp;Il compl\u00e8te parfaitement nos concepts de magasins existants et notre offre en ligne&nbsp;\u00bb, d\u00e9clare Remko Rijnders, PDG de MediaMarkt Benelux. \u00ab&nbsp;Cette strat\u00e9gie omnicanale nous permettra \u00e0 l&rsquo;avenir d&rsquo;organiser l&rsquo;offre encore plus \u00e0 proximit\u00e9 imm\u00e9diate du client, y compris avec ce format Xpress dont la surface est plus petite, mais qui offre une plus grande optimisation de l&rsquo;espace.&nbsp;\u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MediaMarkt a ouvert \u00e0 Wijnegem le premier magasin au Benelux du nouveau format Xpress, un concept compact qui mise sur la commodit\u00e9 et la proximit\u00e9. Selon le sp\u00e9cialiste de l&rsquo;\u00e9lectronique, il s&rsquo;agit d&rsquo;un compl\u00e9ment parfait aux grands formats de magasins existants. <\/p>\n","protected":false},"author":3,"featured_media":92168,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23],"tags":[],"people":[],"extra":[],"company":[907],"topic":[310],"region":[324],"class_list":["post-92171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electro","company-mediamarkt","topic-ouverture-de-magasin","region-benelux"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[En images] MediaMarkt ouvre le premier magasin Xpress au Benelux - RetailDetail BE<\/title>\n<meta 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